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Oct 2025
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Home/Insights/Retailers/craftpassion.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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73.1K
Revenue
Oct 25
133.1K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$25-50
AOV
Oct 25
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Craft Passion is a website featuring various crafting ideas and projects. It offers a wide range of step-by-step tutorials, patterns, and printable resources for various crafts such as sewing, crochet, and knitting. Additionally, it provides tips, techniques, and inspiration for creating DIY crafts and handmade items.

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craftpassion.com Annual Revenue and Growth

craftpassion.com's annual sales on its online store amounted to $1.2M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
craftpassion.com revenue by year

craftpassion.com's monthly revenueOVER TIME
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Over the past three months, craftpassion.com revenue has experienced decline of 4%, compared to the preceding three months.

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craftpassion.com revenue decline for last six months
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OVERVIEW
In October 2025, craftpassion.com, a player in the hobbies and leisure crafts industry, generated $73,055 in revenue, surpassing the median of $44,689. Its conversion rate ranged between 1.50-2.00%, while the median for the sector was notably lower at 1.11%. With an average order value (AOV) of $25-50, craftpassion's figures lag behind the high of $333. The site attracted 133,123 sessions, a fraction of the leading hobbylobby.com's 19,767,668 sessions, yet still competes effectively within its niche, given the median sessions of 20,487 for the category.
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craftpassion.com competitors

In October 2025, craftpassion.com generated $73,055 in revenue from 2,087 transactions and 133,123 sessions, with an average order value (AOV) ranging from $25 to $50 and a conversion rate of 1.50% to 2.00%. In comparison, lovecrafts.com outperformed craftpassion.com significantly with revenue of $7,541,528 from 67,525 transactions and 2,006,185 sessions, boasting a higher AOV of $100 to $125 and a conversion rate of 3.00% to 3.50%. On the other hand, sewmodernbags.com also had higher metrics than craftpassion.com, with $332,843 in revenue from 5,000 transactions and 117,803 sessions, an AOV of $50 to $75, and a conversion rate of 4.00% to 4.50%. Overall, craftpassion.com lags behind its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

lovecrafts.com screenshot
#1 lovecrafts.com
7.5M
Revenue
2M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
sewmodernbags.com screenshot
#2 sewmodernbags.com
332.8K
Revenue
117.8K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
craftpassion.com vs top market performers
craftpassion.com
top retailers
conversion rate vs average order value for craftpassion.com and its competitors
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Revenue share by device at craftpassion.com

In October large majority of sales on craftpassion.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on craftpassion.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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craftpassion.com channels

Identify top traffic channels that drive growth for craftpassion.comand discover how performance of traffic channels has changed over time.

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craftpassion.com Google Ads spend

Evaluate craftpassion.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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craftpassion.com devices

Review craftpassion.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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craftpassion.com top markets

Explore craftpassion.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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craftpassion.com country & global rank

Assess the ranking of craftpassion.com among other retailers within its primary country and worldwide.

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