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Home/Insights/Retailers/crocus.co.uk
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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2M
Revenue
Jul 26
999.5K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Crocus.co.uk is an online platform offering a wide range of gardening products. The website caters to gardening enthusiasts by providing an assortment of plants, including flowers, shrubs, and trees. Additionally, Crocus offers garden supplies, tools, accessories, and expert advice for all levels of gardening skill.

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crocus.co.uk Annual Revenue and Growth

crocus.co.uk's annual sales on its online store amounted to $15.7M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$15.7M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
crocus.co.uk revenue by year

crocus.co.uk's monthly revenueOVER TIME
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Over the past three months, crocus.co.uk revenue has experienced decline of 3.6%, compared to the preceding three months.

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crocus.co.uk revenue decline for last six months
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OVERVIEW
crocus.co.uk's conversion rate ranges from 1.50-2.00%, aligning well with the typical home and garden retailer. In July 2026, the site generated $2 million in revenue from 1,000,000 sessions, significantly exceeding the typical home and garden retailer's revenue of around $118,000 and sessions of about 33,500. Additionally, crocus.co.uk's average order value (AOV) is $100-125, which fits comfortably within the typical home and garden retailer range of $99 to $687.
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crocus.co.uk competitors

The competitive set includes crocus.co.uk, gardeningexpress.co.uk, cowellsgc.co.uk, hedgesdirect.co.uk, and hopesgrovenurseries.co.uk. In July 2026, crocus.co.uk generated $2 million in revenue, ranking second among competitors but trailing gardeningexpress.co.uk by $3.1 million. With 18,900 transactions, it again ranks second, falling short by 17,900 compared to gardeningexpress.co.uk. crocus.co.uk attracted 1,000,000 sessions, 300,000 fewer than gardeningexpress.co.uk, which leads in all metrics. Its average order value (AOV) ranges from $100-125, whereas competitors like hedgesdirect.co.uk have a higher AOV of $150-175. Additionally, the conversion rate for crocus.co.uk stands at 1.50-2.00%, which matches hedgesdirect.co.uk but is lower than gardeningexpress.co.uk's 2.50-3.00%.

gardeningexpress.co.uk screenshot
#1 gardeningexpress.co.uk
5.1M
Revenue
1.3M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
cowellsgc.co.uk screenshot
#2 cowellsgc.co.uk
158.7K
Revenue
65.1K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
hedgesdirect.co.uk screenshot
#3 hedgesdirect.co.uk
564.4K
Revenue
213.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
hopesgrovenurseries.co.uk screenshot
#4 hopesgrovenurseries.co.uk
289.4K
Revenue
67.7K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
crocus.co.uk vs top market performers
crocus.co.uk
top retailers
conversion rate vs average order value for crocus.co.uk and its competitors
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Revenue share by device at crocus.co.uk

In July large majority of sales on crocus.co.uk, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on crocus.co.uk, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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crocus.co.uk channels

Identify top traffic channels that drive growth for crocus.co.ukand discover how performance of traffic channels has changed over time.

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crocus.co.uk Google Ads spend

Evaluate crocus.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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crocus.co.uk devices

Review crocus.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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crocus.co.uk top markets

Explore crocus.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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crocus.co.uk country & global rank

Assess the ranking of crocus.co.uk among other retailers within its primary country and worldwide.

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