decathlon.fr
Decathlon.fr is an online platform that offers a wide variety of sports equipment and apparel. The website sells products for activities like cycling, hiking, swimming, and team sports. It provides users with a convenient shopping experience and up-to-date information on products, including pricing, specifications, and customer reviews.
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decathlon.fr Annual Revenue and Growth
decathlon.fr's annual sales on its online store amounted to $671.6M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
decathlon.fr's monthly revenueOVER TIME
Over the past three months, decathlon.fr revenue has experienced growth of 32%, compared to the preceding three months.
decathlon.fr competitors
In July 2026, decathlon.fr excels with a strong conversion rate of 2.00-2.50%, ranking second among its competitors. However, it trails nike.com significantly in revenue by $245.3 million, generating $80 million compared to nike.com's $325.3 million. In terms of transactions, decathlon.fr again ranks second with 703,000, falling short of nike.com's 2.7 million by 2 million. While decathlon.fr has an impressive 30.5 million sessions, it still lags behind nike.com, which boasts a staggering 128 million sessions, a gap of 97.5 million. adidas.fr remains further behind, with only $7.6 million in revenue and a conversion rate of 1.50-2.00%.
Revenue share by device at decathlon.fr
In July large majority of sales on decathlon.fr, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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decathlon.fr channels
Identify top traffic channels that drive growth for decathlon.frand discover how performance of traffic channels has changed over time.
decathlon.fr Google Ads spend
Evaluate decathlon.fr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
decathlon.fr devices
Review decathlon.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
