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Sep 2024
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Home/Insights/Retailers/decathlon.fr
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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56M
Revenue
24.9M
Sessions
2.0-2.5%
Conversion rate
$75-100
Average order value
Online only revenue for decathlon.fr, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: FRANCE
  • Website category: MARKETPLACE

Decathlon.fr is an online platform that offers a wide variety of sports equipment and apparel. The website sells products for activities like cycling, hiking, swimming, and team sports. It provides users with a convenient shopping experience and up-to-date information on products, including pricing, specifications, and customer reviews.

decathlon.fr’s revenueOVER TIME
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Over the past three months, decathlon.fr revenue has experienced growth of 3.4%, compared to the preceding three months.

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decathlon.fr revenue growth for last six months
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OVERVIEW
In September 2024, decathlon.fr in the MARKETPLACE industry had a revenue of $55,993,871, conversion rate of 2.00-2.50%, AOV of $75-100, and 24,899,834 sessions. The highest revenue in the category was $13,324,689,296 from amazon.com, while the highest conversion rate was 4.66% and the highest AOV was $293. amazon.com also had the most sessions at 2,653,517,446, with a median of 153,430 sessions in the MARKETPLACE category.
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decathlon.fr competitors

When comparing decathlon.fr to its competitors in the sports retail industry, it is clear that nike.com stands out with the highest revenue of $290,547,677, followed by Decathlon with $55,993,871. Nike also leads in transactions and sessions, with 2,340,194 transactions and 117,019,384 sessions compared to Decathlon's 615,500 transactions and 24,899,834 sessions. zalando.fr falls in between with $29,076,127 in revenue, 367,816 transactions, and 13,460,194 sessions. adidas.fr lags behind with $4,858,793 in revenue, 60,925 transactions, and 3,033,591 sessions. While Decathlon and Adidas have similar average order values (AOV) and conversion rates, Nike boasts a higher AOV range of $100-$125, despite having a slightly lower conversion rate. Overall, nike.com emerges as the dominant player in terms of revenue and website traffic among these competitors.

#1 zalando.fr
29.1M
Revenue
13.5M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#2 adidas.fr
4.9M
Revenue
3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#3 nike.com
290.5M
Revenue
117M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
decathlon.fr vs top market performers
decathlon.fr
top retailers
conversion rate vs average order value for decathlon.fr and its competitors
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decathlon.fr brandsby revenue

decathlon.fr categoriesby revenue

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brands overtime comparison

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decathlon.fr channels

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decathlon.fr Google Ads spend

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decathlon.fr devices

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decathlon.fr top markets

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decathlon.fr country & global rank

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