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Dec 2025
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Home/Insights/Retailers/diarrablu.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for diarrablu.comdiarrablu.com

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11.1K
Revenue
Dec 25
5.1K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$225-250
AOV
Dec 25
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Diarrablu.com is an e-commerce platform that offers a variety of socially responsible and sustainable fashion products. The website showcases a collection of clothing and accessories, handmade by artisans. Their offerings include unique and ethically produced pieces, emphasizing fair trade, eco-friendly materials, and cultural collaboration.

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diarrablu.com Annual Revenue and Growth

diarrablu.com's annual sales on its online store amounted to $727.3K in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$727.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
diarrablu.com revenue by year

diarrablu.com's monthly revenueOVER TIME
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Over the past three months, diarrablu.com revenue has experienced decline of 48%, compared to the preceding three months.

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diarrablu.com revenue decline for last six months
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OVERVIEW
In December 2025, diarrablu.com, a player in the FASHION AND APPAREL industry, generated $11,087 in online sales, significantly below the median of $92,600. The site's conversion rate ranged from 0.50-1.00%, lagging behind the industry high of 3.17% and above the low of 0.72%. With an average order value (AOV) between $225-250, it falls short of the high AOV of $389 but exceeds the low of $75. The website recorded 5,065 sessions, a stark contrast to the median of 39,789, indicating challenges in attracting and converting traffic compared to industry leaders.
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diarrablu.com competitors

In December 2025, diarrablu.com generated $11,087 in revenue from 48 transactions and 5,065 sessions, with an average order value (AOV) of $225-250 and a conversion rate of 0.50-1.00%. In comparison, dressedinlala.com, a competitor, had a significantly higher revenue of $306,459 from 2,174 transactions and 209,804 sessions, with a lower AOV of $125-150 but a higher conversion rate of 1.00-1.50%. On the other hand, omgaiatree.com, another competitor, generated only $3,346 in revenue from 46 transactions and 1,473 sessions, with the lowest AOV of $50-75 but the highest conversion rate of 3.00-3.50%. While diarrablu.com has a higher AOV compared to omgaiatree.com, its revenue and conversion rate are lower when compared to dressedinlala.com.

dressedinlala.com screenshot
#1 dressedinlala.com
306.5K
Revenue
209.8K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
omgaiatree.com screenshot
#2 omgaiatree.com
3.3K
Revenue
1.5K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
diarrablu.com vs top market performers
diarrablu.com
top retailers
conversion rate vs average order value for diarrablu.com and its competitors
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Revenue share by device at diarrablu.com

In December large majority of sales on diarrablu.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In December large majority of sales on diarrablu.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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diarrablu.com channels

Identify top traffic channels that drive growth for diarrablu.comand discover how performance of traffic channels has changed over time.

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diarrablu.com Google Ads spend

Evaluate diarrablu.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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diarrablu.com devices

Review diarrablu.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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diarrablu.com top markets

Explore diarrablu.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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diarrablu.com country & global rank

Assess the ranking of diarrablu.com among other retailers within its primary country and worldwide.

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