Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jan 2026
All countries
Home/Insights/Retailers/directbadminton.co.uk
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for directbadminton.co.ukdirectbadminton.co.uk

Start benchmarking for free
Sign in with GoogleSign up with Google
216.3K
Revenue
Jan 26
87.5K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
Loading...

MEGASALE. Same day despatch up to 5PM.Great prices + fast delivery from leading UK Badminton website.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

directbadminton.co.uk Annual Revenue and Growth

directbadminton.co.uk's annual sales on its online store amounted to $2.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.7M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
directbadminton.co.uk revenue by year

directbadminton.co.uk's monthly revenueOVER TIME
View real-time data

Over the past three months, directbadminton.co.uk revenue has experienced decline of 3%, compared to the preceding three months.

View real-time data
directbadminton.co.uk revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In January 2026, directbadminton.co.uk generated $216,290 in online sales, significantly outperforming the sports industry median of $84,141. The site achieved a conversion rate of 2.00-2.50%, below the industry's high of 3.0%, and recorded an average order value (AOV) between $100-125, which is also lower than the high of $556. With 87,545 sessions, directbadminton.co.uk exceeded the median of 31,579 sessions but fell short of the leading store's impressive 40,123,045 sessions. Overall, while the website shows strong revenue figures, there are areas for improvement in conversion rate and AOV to compete more effectively in the market.
Read more

directbadminton.co.uk competitors

In January 2026, directbadminton.co.uk reported a revenue of $216,290 from 1,991 transactions and 87,545 sessions, with an average order value (AOV) ranging from $100 to $125 and a conversion rate of 2.00% to 2.50%. Comparatively, centralsports.co.uk generated $300,631 in revenue from 2,397 transactions and 186,834 sessions, with an AOV of $125 to $150 and a conversion rate of 1.00% to 1.50%. pdhsports.com outperformed directbadminton.co.uk with a revenue of $655,682, 4,037 transactions, and 230,336 sessions, boasting an AOV of $150 to $175 and a conversion rate of 1.50% to 2.00%. badmintonwarehouse.com fell behind with $108,851 in revenue, 752 transactions, and 100,965 sessions, having an AOV of $125 to $150 and a conversion rate of 0.50% to 1.00%. Overall, directbadminton.co.uk competes well in terms of revenue and conversion rate with its competitors but could work on increasing its average order value to stay competitive.

centralsports.co.uk screenshot
#1 centralsports.co.uk
300.6K
Revenue
186.8K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
pdhsports.com screenshot
#2 pdhsports.com
655.7K
Revenue
230.3K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
badmintonwarehouse.com screenshot
#3 badmintonwarehouse.com
108.9K
Revenue
101K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
babolat.com screenshot
#4 babolat.com
2M
Revenue
495.8K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
badmintonalley.com screenshot
#5 badmintonalley.com
271.7K
Revenue
91.2K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
directbadminton.co.uk vs top market performers
directbadminton.co.uk
top retailers
conversion rate vs average order value for directbadminton.co.uk and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at directbadminton.co.uk

In January large majority of sales on directbadminton.co.uk, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In January large majority of sales on directbadminton.co.uk, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

directbadminton.co.uk channels

Identify top traffic channels that drive growth for directbadminton.co.ukand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

directbadminton.co.uk Google Ads spend

Evaluate directbadminton.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

directbadminton.co.uk devices

Review directbadminton.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

directbadminton.co.uk top markets

Explore directbadminton.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

directbadminton.co.uk country & global rank

Assess the ranking of directbadminton.co.uk among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard