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Sep 2025
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Home/Insights/Retailers/dockatot.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for dockatot.comdockatot.com

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28.9K
Revenue
Sep 25
6.3K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
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DockATot.com is an online platform that offers a range of baby products. Their main product is the DockATot, a multi-functional and portable bedding system designed to provide a safe and comfortable sleeping environment for infants. They also sell various accessories and products related to infant and toddler care.

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dockatot.com Annual Revenue and Growth

dockatot.com's annual sales on its online store amounted to $3.9M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$3.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
dockatot.com revenue by year

dockatot.com's monthly revenueOVER TIME
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Over the past three months, dockatot.com revenue has experienced decline of 72%, compared to the preceding three months.

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dockatot.com revenue decline for last six months
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OVERVIEW
In September 2025, dockatot.com generated $28,853 in online sales with a conversion rate between 2.00-2.50%, both below the CHILDCARE median of $41,793 and high conversion rate of 4.29%; its average order value (AOV) ranged from $200-225, slightly below the sector's high of $255, while attracting 6,279 sessions compared to the median of 19,629, far from babylist.com’s leading sessions at 12,615,638.
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dockatot.com competitors

In September 2025, when comparing dockatot.com to its competitors, we see that dockatot.com generated a revenue of $28,853 with 130 transactions and 6,279 sessions. The average order value (AOV) falls between $200-225, and the conversion rate is between 2.00-2.50%. On the other hand, thetot.com had a revenue of $13,224 with 81 transactions and 1,750 sessions, an AOV of $150-175, and a higher conversion rate of 4.50-5.00%. In contrast, finnandemma.com outperformed both dockatot.com and thetot.com with a revenue of $39,764, 366 transactions, and 12,161 sessions. However, their AOV is lower at $100-125, and the conversion rate is between 3.00-3.50%. Overall, while dockatot.com falls behind in revenue compared to finnandemma.com, its AOV and conversion rate are competitive with the market.

thetot.com screenshot
#1 thetot.com
13.2K
Revenue
1.7K
Sessions
4.5-5.0%
Conv. rate
$150-175
AOV
finnandemma.com screenshot
#2 finnandemma.com
39.8K
Revenue
12.2K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
dockatot.com vs top market performers
dockatot.com
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conversion rate vs average order value for dockatot.com and its competitors
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dockatot.com channels

Identify top traffic channels that drive growth for dockatot.comand discover how performance of traffic channels has changed over time.

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dockatot.com Google Ads spend

Evaluate dockatot.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dockatot.com devices

Review dockatot.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dockatot.com top markets

Explore dockatot.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dockatot.com country & global rank

Assess the ranking of dockatot.com among other retailers within its primary country and worldwide.

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