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Jan 2026
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Home/Insights/Retailers/dockatot.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for dockatot.comdockatot.com

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44.8K
Revenue
Jan 26
6.9K
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$200-225
AOV
Jan 26
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DockATot.com is an online platform that offers a range of baby products. Their main product is the DockATot, a multi-functional and portable bedding system designed to provide a safe and comfortable sleeping environment for infants. They also sell various accessories and products related to infant and toddler care.

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dockatot.com Annual Revenue and Growth

dockatot.com's annual sales on its online store amounted to $1.4M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
dockatot.com revenue by year

dockatot.com's monthly revenueOVER TIME
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Over the past three months, dockatot.com revenue has experienced growth of 28%, compared to the preceding three months.

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dockatot.com revenue growth for last six months
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OVERVIEW
In January 2026, dockatot.com generated $44,763 in online sales with a conversion rate of 2.50-3.00%, falling below the CHILDCARE median of $48,736 and a high benchmark of 4.38%. The average order value (AOV) ranged from $200 to $225, slightly lower than the category high of $253. The site attracted 6,934 sessions, significantly less than the median of 23,389, and well behind industry leader babylist.com, which dominated with $90,155,180 in revenue and 17,691,734 sessions, indicating dockatot.com has room for growth in both sales and site traffic.
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dockatot.com competitors

In January 2026, dockatot.com generated $44,763 in revenue from 200 transactions and 6,934 sessions, with an average order value (AOV) of $200-225 and a conversion rate of 2.50-3.00%. Compared to its competitors, thetot.com generated $29,517 in revenue from 168 transactions and 3,501 sessions, with an AOV of $175-200 and a higher conversion rate of 4.50-5.00%. On the other hand, finnandemma.com outperformed both dockatot.com and thetot.com, with $65,532 in revenue from 679 transactions and 23,051 sessions. However, finnandemma.com had a lower AOV of $75-100 but the same conversion rate as dockatot.com at 2.50-3.00%. Overall, while dockatot.com has a higher AOV than its competitors, its revenue and conversion rate are lower compared to finnandemma.com, indicating room for potential growth in those areas.

thetot.com screenshot
#1 thetot.com
29.5K
Revenue
3.5K
Sessions
4.5-5.0%
Conv. rate
$175-200
AOV
finnandemma.com screenshot
#2 finnandemma.com
65.5K
Revenue
23.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
dockatot.com vs top market performers
dockatot.com
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conversion rate vs average order value for dockatot.com and its competitors
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dockatot.com channels

Identify top traffic channels that drive growth for dockatot.comand discover how performance of traffic channels has changed over time.

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dockatot.com Google Ads spend

Evaluate dockatot.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dockatot.com devices

Review dockatot.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dockatot.com top markets

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dockatot.com country & global rank

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