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May 2025
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Home/Insights/Retailers/dockatot.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for dockatot.comdockatot.com

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135.9K
Revenue
27.3K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
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DockATot.com is an online platform that offers a range of baby products. Their main product is the DockATot, a multi-functional and portable bedding system designed to provide a safe and comfortable sleeping environment for infants. They also sell various accessories and products related to infant and toddler care.

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dockatot.com's revenueOVER TIME
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Over the past three months, dockatot.com revenue has experienced decline of 44%, compared to the preceding three months.

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dockatot.com revenue decline for last six months
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Top products on dockatot.comby revenue

#1 Grand Dock - Strawberry Cream
$279
Price
$36.8K
Revenue
#2 THE OUTLET: Deluxe+ Dock - Multi-Bloom
$213
Price
$33K
Revenue
#3 Signature Bassinet Bundle
$2.2K
Price
$28K
Revenue
#4 Grand Dock - Sand Chambray
$279
Price
Revenue
#5 Grand Dock - Painted Spots
$299
Price
Revenue
#6 Grand Dock - Stone Gingham
$299
Price
Revenue
#7 LAST CHANCE: Deluxe+ Dock - La Vie en Rose
$220
Price
Revenue
#8 Nursing Pillow - Indigo Chambray
$15.2
Price
Revenue
#9 MiniMat - Sand Chambray
$90.4
Price
Revenue
#10 LAST CHANCE: DockATot Sleep Bag - Golden Stripe / Pumpkin Spice
$11.1
Price
Revenue
#1 Grand Dock - Strawberry Cream
$279
Price
$36.8K
Revenue
#2 THE OUTLET: Deluxe+ Dock - Multi-Bloom
$213
Price
$33K
Revenue
#3 Signature Bassinet Bundle
$2.2K
Price
$28K
Revenue
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OVERVIEW
In May 2025, dockatot.com, a CHILDCARE website, generated $135,895 in online sales with a conversion rate of 2.00-2.50% and an AOV of $200-225. Compared to the industry median revenue of $51,120, dockatot.com outperformed significantly. However, babylist.com remains the top competitor with a revenue of $81,210,274 and the highest number of sessions at 13,729,709. Despite the high AOV of $282, dockatot.com falls short of the industry leader in terms of both conversion rate and sessions. Overall, dockatot.com demonstrates a strong performance in revenue but has room for improvement in other key metrics.
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dockatot.com competitors

In May 2025, dockatot.com outperformed its competitors in terms of revenue, with $135,895 compared to finnandemma.com's $57,442 and thetot.com's $24,360. dockatot.com also had the highest number of transactions at 653, followed by finnandemma.com at 500 and thetot.com at 119. In terms of sessions, dockatot.com had 27,286, while finnandemma.com had 21,353 and thetot.com had 2,444. The average order value (AOV) for dockatot.com ranged between $200-$225, the same as thetot.com, while finnandemma.com had an AOV of $100-$125. Despite having a similar conversion rate of 2.00-2.50% to finnandemma.com, dockatot.com lagged behind thetot.com, which had a conversion rate of 4.50-5.00%. Overall, dockatot.com demonstrated strong performance across various metrics compared to its competitors in May 2025.

thetot.com screenshot
#1 thetot.com
24.4K
Revenue
2.4K
Sessions
4.5-5.0%
Conv. rate
$200-225
AOV
finnandemma.com screenshot
#2 finnandemma.com
57.4K
Revenue
21.4K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
dockatot.com vs top market performers
dockatot.com
top retailers
conversion rate vs average order value for dockatot.com and its competitors
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Revenue share by device at dockatot.com

In May large majority of sales on dockatot.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices.

In May large majority of sales on dockatot.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices.
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dockatot.com channels

Identify top traffic channels that drive growth for dockatot.comand discover how performance of traffic channels has changed over time.

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dockatot.com Google Ads spend

Evaluate dockatot.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dockatot.com devices

Review dockatot.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dockatot.com top markets

Explore dockatot.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dockatot.com country & global rank

Assess the ranking of dockatot.com among other retailers within its primary country and worldwide.

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