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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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510K
Revenue
Nov 25
99.9K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$325-350
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Doheny.com is a website where a variety of products can be purchased. It offers a range of items for sale, including swimming pool supplies, chemicals, equipment, and accessories. The website allows users to browse and purchase products related to pool maintenance and enjoyment.

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doheny.com Annual Revenue and Growth

doheny.com's annual sales on its online store amounted to $21.9M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$21.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
doheny.com revenue by year

doheny.com's monthly revenueOVER TIME
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Over the past three months, doheny.com revenue has experienced decline of 57%, compared to the preceding three months.

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doheny.com revenue decline for last six months
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OVERVIEW
In November 2025, doheny.com, operating in the home and garden sector, generated online sales of $510,037, significantly outperforming the median revenue of $122,040, yet falling short of industry leader homedepot.com, which achieved $1.6 billion. The site's conversion rate ranged from 1.50% to 2.00%, below the sector high of 3.53% and above the low of 0.73%. With an average order value (AOV) between $325 and $350, doheny.com remains below the sector high of $672 but above the low of $95. The site recorded 99,943 sessions, markedly exceeding the median of 32,500.
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doheny.com competitors

In November 2025, doheny.com outperformed its competitors in terms of revenue, with a total of $510,037 compared to poolsuppliessuperstore.com at $53,312, poolsupplies.com at $332,736, intheswim.com at $219,424, thepoolfactory.com at $148,888, and poolsupplyunlimited.com at $471,487. doheny.com also had the highest number of transactions at 1,562, followed by poolsupplyunlimited.com with 419 transactions. In terms of sessions, doheny.com had 99,943 sessions, which was higher than all of its competitors. The average order value (AOV) for doheny.com ranged from $325 to $350, putting it in line with poolsupplies.com. doheny.com's conversion rate was between 1.50% to 2.00%, which matched poolsupplies.com. Overall, doheny.com demonstrated strong performance across key metrics compared to its competitors in the pool supplies industry.

poolsuppliessuperstore.com screenshot
#1 poolsuppliessuperstore.com
53.3K
Revenue
8.1K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
poolsupplies.com screenshot
#2 poolsupplies.com
332.7K
Revenue
59.7K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
intheswim.com screenshot
#3 intheswim.com
219.4K
Revenue
88K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
thepoolfactory.com screenshot
#4 thepoolfactory.com
148.9K
Revenue
69.6K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
poolsupplyunlimited.com screenshot
#5 poolsupplyunlimited.com
471.5K
Revenue
76.1K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
doheny.com vs top market performers
doheny.com
top retailers
conversion rate vs average order value for doheny.com and its competitors
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Revenue share by device at doheny.com

In November large majority of sales on doheny.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In November large majority of sales on doheny.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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doheny.com channels

Identify top traffic channels that drive growth for doheny.comand discover how performance of traffic channels has changed over time.

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doheny.com Google Ads spend

Evaluate doheny.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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doheny.com devices

Review doheny.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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doheny.com top markets

Explore doheny.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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doheny.com country & global rank

Assess the ranking of doheny.com among other retailers within its primary country and worldwide.

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