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May 2025
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Home/Insights/Retailers/dorothylane.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for dorothylane.comdorothylane.com

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53.6K
Revenue
34.9K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

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dorothylane.com's revenueOVER TIME
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Over the past three months, dorothylane.com revenue has experienced decline of 23%, compared to the preceding three months.

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dorothylane.com revenue decline for last six months
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OVERVIEW
dorothylane.com, an e-commerce_and_shopping website, generated $53,561 in online sales with a conversion rate of 2.00-2.50% and an average order value (AOV) of $50-75 in May 2025. The highest conversion rate in the category is 3.75% while the lowest is 0.79%. The highest AOV is $349 and the lowest is $57. The website received 34,859 sessions, with the top performer in sessions being boots.com at 27,739,926 and a median of 37,355 sessions in the e-commerce_and_shopping category.
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dorothylane.com competitors

In May 2025, dorothylane.com generated $53,561 in revenue from 716 transactions and 34,859 sessions, with an average order value (AOV) ranging between $50-75 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, dorothylane.com falls behind in terms of revenue when compared to ranchogordo.com at $315,518, igourmet.com at $312,917, and dibruno.com at $149,636. However, dorothylane.com has a higher conversion rate than gourmetfoodstore.com at 0.00-0.50% and a similar AOV to mypanier.com at $75-100. Despite having a lower revenue compared to some competitors, dorothylane.com holds its own with a competitive conversion rate and AOV within the industry standards.

igourmet.com screenshot
#1 igourmet.com
312.9K
Revenue
64.5K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
mypanier.com screenshot
#2 mypanier.com
171K
Revenue
52.9K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
dibruno.com screenshot
#3 dibruno.com
149.6K
Revenue
18.8K
Sessions
4.5-5.0%
Conv. rate
$150-175
AOV
ranchogordo.com screenshot
#4 ranchogordo.com
315.5K
Revenue
185.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
gourmetfoodstore.com screenshot
#5 gourmetfoodstore.com
43.4K
Revenue
58.5K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
dorothylane.com vs top market performers
dorothylane.com
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conversion rate vs average order value for dorothylane.com and its competitors
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Revenue share by device at dorothylane.com

In May large majority of sales on dorothylane.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices.

In May large majority of sales on dorothylane.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices.
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dorothylane.com channels

Identify top traffic channels that drive growth for dorothylane.comand discover how performance of traffic channels has changed over time.

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dorothylane.com Google Ads spend

Evaluate dorothylane.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dorothylane.com devices

Review dorothylane.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dorothylane.com top markets

Explore dorothylane.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dorothylane.com country & global rank

Assess the ranking of dorothylane.com among other retailers within its primary country and worldwide.

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