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Oct 2025
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Home/Insights/Retailers/dorothylane.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for dorothylane.comdorothylane.com

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57K
Revenue
Oct 25
39.8K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

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dorothylane.com Annual Revenue and Growth

dorothylane.com's annual sales on its online store amounted to $883.3K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$883.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
dorothylane.com revenue by year

dorothylane.com's monthly revenueOVER TIME
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Over the past three months, dorothylane.com revenue has experienced growth of 28%, compared to the preceding three months.

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dorothylane.com revenue growth for last six months
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OVERVIEW
In October 2025, dorothylane.com generated $57,001 in online sales, below the e-commerce median of $93,795, with sessions totaling 39,847, slightly above the median of 39,049. The site’s conversion rate ranged from 1.50-2.00%, under the high benchmark of 3.89%, while its average order value (AOV) was between $75-100, lower than the high AOV of $350. Comparatively, michaels.com dominated with $105,162,923 in revenue and 32,351,606 sessions, indicating dorothylane.com’s need for improvement in performance metrics to enhance competitiveness in the e-commerce market.
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dorothylane.com competitors

In October 2025, dorothylane.com had a revenue of $57,001 with 690 transactions and 39,847 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 1.50-2.00%. Compared to its competitors, dorothylane.com falls behind in terms of revenue when looking at igourmet.com with $382,518, ranchogordo.com with $359,729, and dibruno.com with $145,161. However, dorothylane.com's conversion rate is competitive with mypanier.com at 3.50-4.00% and dibruno.com at 3.00-3.50%. In terms of AOV, dorothylane.com is on par with mypanier.com and falls behind gourmetfoodstore.com, which boasts an AOV of $300-325. Overall, dorothylane.com is holding its own in the competitive online gourmet food market, but there is room for improvement in increasing revenue and AOV to match some of its top-performing competitors.

igourmet.com screenshot
#1 igourmet.com
382.5K
Revenue
48.4K
Sessions
5.5-6.0%
Conv. rate
$125-150
AOV
mypanier.com screenshot
#2 mypanier.com
21.5K
Revenue
6.9K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
dibruno.com screenshot
#3 dibruno.com
145.2K
Revenue
28.6K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
ranchogordo.com screenshot
#4 ranchogordo.com
359.7K
Revenue
167.1K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
gourmetfoodstore.com screenshot
#5 gourmetfoodstore.com
57.7K
Revenue
46.9K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
dorothylane.com vs top market performers
dorothylane.com
top retailers
conversion rate vs average order value for dorothylane.com and its competitors
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Revenue share by device at dorothylane.com

In October large majority of sales on dorothylane.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on dorothylane.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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dorothylane.com channels

Identify top traffic channels that drive growth for dorothylane.comand discover how performance of traffic channels has changed over time.

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dorothylane.com Google Ads spend

Evaluate dorothylane.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dorothylane.com devices

Review dorothylane.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dorothylane.com top markets

Explore dorothylane.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dorothylane.com country & global rank

Assess the ranking of dorothylane.com among other retailers within its primary country and worldwide.

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