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Nov 2025
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Home/Insights/Retailers/dragonflycoffeeroasters.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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13.6K
Revenue
Nov 25
2.1K
Sessions
Nov 25
6.0-6.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Dragonfly Coffee Roasters is a website providing various coffee products. They offer a wide selection of specialty coffee beans originating from different regions worldwide. Additionally, they offer brewing equipment and coffee accessories to enhance the coffee-drinking experience.

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dragonflycoffeeroasters.com Annual Revenue and Growth

dragonflycoffeeroasters.com's annual sales on its online store amounted to $283.8K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$283.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
dragonflycoffeeroasters.com revenue by year

dragonflycoffeeroasters.com's monthly revenueOVER TIME
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Over the past three months, dragonflycoffeeroasters.com revenue has experienced decline of 32%, compared to the preceding three months.

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dragonflycoffeeroasters.com revenue decline for last six months
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OVERVIEW
In November 2025, dragonflycoffeeroasters.com generated $13,631 in online sales, significantly below the grocery sector median of $55,990, with a conversion rate of 6.00-6.50%, just shy of the category high of 6.77%. The site's average order value (AOV) ranged from $100-125, compared to the high of $184 within the industry. With 2,068 sessions, it falls well below the grocery median of 15,991 sessions, highlighting a need for increased traffic despite maintaining a solid conversion rate in a competitive landscape dominated by kroger.com’s impressive performance with revenue exceeding $431 million.
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dragonflycoffeeroasters.com competitors

In November 2025, Dragonfly Coffee Roasters had a revenue of $13,631 with 134 transactions and 2,068 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 6.00-6.50%. In comparison, Java Pura had a revenue of $4,002 with 29 transactions and 902 sessions, an AOV of $125-150, and a conversion rate of 3.00-3.50%. On the other hand, Nossa Coffee had a higher revenue of $27,586 with 446 transactions and 7,899 sessions, but a lower AOV of $50-75 and a similar conversion rate of 5.50-6.00% when compared to Dragonfly Coffee Roasters. Overall, Dragonfly Coffee Roasters falls in the middle in terms of revenue, transactions, sessions, AOV, and conversion rate compared to its competitors Java Pura and Nossa Coffee in November 2025.

javapura.com screenshot
#1 javapura.com
4K
Revenue
901.9
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
nossacoffee.com screenshot
#2 nossacoffee.com
27.6K
Revenue
7.9K
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
dragonflycoffeeroasters.com vs top market performers
dragonflycoffeeroasters.com
top retailers
conversion rate vs average order value for dragonflycoffeeroasters.com and its competitors
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Revenue share by device at dragonflycoffeeroasters.com

In November large majority of sales on dragonflycoffeeroasters.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on dragonflycoffeeroasters.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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dragonflycoffeeroasters.com channels

Identify top traffic channels that drive growth for dragonflycoffeeroasters.comand discover how performance of traffic channels has changed over time.

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dragonflycoffeeroasters.com Google Ads spend

Evaluate dragonflycoffeeroasters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dragonflycoffeeroasters.com devices

Review dragonflycoffeeroasters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dragonflycoffeeroasters.com top markets

Explore dragonflycoffeeroasters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dragonflycoffeeroasters.com country & global rank

Assess the ranking of dragonflycoffeeroasters.com among other retailers within its primary country and worldwide.

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