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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for east.co.ukeast.co.uk

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272.1K
Revenue
Apr 26
29.1K
Sessions
Apr 26
4.5-5.0%
Conv. rate
Apr 26
$200-225
AOV
Apr 26
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We are excited to re-incarnate this beautiful brand rooted in India's history and heritage. We've drawn inspiration from the rich tapestry of India, both past and present, to make our inherently bohemian brand feel contemporary.

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east.co.uk Annual Revenue and Growth

east.co.uk's annual sales on its online store amounted to $6.7M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$6.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
east.co.uk revenue by year

east.co.uk's monthly revenueOVER TIME
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Over the past three months, east.co.uk revenue has experienced decline of 61%, compared to the preceding three months.

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east.co.uk revenue decline for last six months
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OVERVIEW
In April 2026, east.co.uk generated $272,070 in online sales, significantly surpassing the FASHION AND APPAREL median of $78,791, with a strong conversion rate between 4.50-5.00%, exceeding the category average of 3.05%. The average order value (AOV) ranged from $200-225, while the sector's high AOV stands at $389. With 29,116 sessions, east.co.uk's traffic lags behind the median of 35,276, but its revenue and conversion metrics showcase a robust performance within the competitive landscape, where shein.com leads with a staggering $860,961,522 in revenue and over 281 million sessions.
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east.co.uk competitors

As of April 2026, east.co.uk generates $272,070 in revenue from 1,327 transactions, boasting a conversion rate of 4.50-5.00% across 29,116 sessions. In comparison, komodo.co.uk has a modest revenue of $35,728 with a conversion rate of 0.50-1.00% from 58,735 sessions, highlighting east.co.uk’s superior performance. masai.co.uk performs better than komodo.co.uk, earning $77,095 with a conversion rate of 1.50-2.00% from 27,082 sessions, yet still falls short of east.co.uk. In stark contrast, novica.com significantly outpaces all competitors with a revenue of $1,324,906 from 9,096 transactions and a conversion rate of 2.50-3.00%, demonstrating exceptional market presence. While east.co.uk shows competitive advantages in conversion and average order value (AOV), particularly against its direct competitors, novica.com sets a high benchmark in overall revenue performance.

komodo.co.uk screenshot
#1 komodo.co.uk
35.7K
Revenue
58.7K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
masai.co.uk screenshot
#2 masai.co.uk
77.1K
Revenue
27.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
novica.com screenshot
#3 novica.com
1.3M
Revenue
327.8K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
east.co.uk vs top market performers
east.co.uk
top retailers
conversion rate vs average order value for east.co.uk and its competitors
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Revenue share by device at east.co.uk

In April large majority of sales on east.co.uk, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In April large majority of sales on east.co.uk, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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east.co.uk channels

Identify top traffic channels that drive growth for east.co.ukand discover how performance of traffic channels has changed over time.

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east.co.uk Google Ads spend

Evaluate east.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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east.co.uk devices

Review east.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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east.co.uk top markets

Explore east.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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east.co.uk country & global rank

Assess the ranking of east.co.uk among other retailers within its primary country and worldwide.

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