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Jul 2026
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Home/Insights/Retailers/enchroma.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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1.8M
Revenue
Jul 26
839.8K
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$275-300
AOV
Jul 26
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Enchroma.com is a website that focuses on offering a range of colorblind-correcting eyewear for people with color vision deficiencies. Their products aim to enhance color perception, allowing customers to see a wider spectrum of colors. The site also provides information and resources related to colorblindness and its impact on daily life.

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enchroma.com Annual Revenue and Growth

enchroma.com's annual sales on its online store amounted to $13M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$13M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
enchroma.com revenue by year

enchroma.com's monthly revenueOVER TIME
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Over the past three months, enchroma.com revenue has experienced growth of 7.6%, compared to the preceding three months.

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enchroma.com revenue growth for last six months
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OVERVIEW
In July 2026, enchroma.com, a store in the video games consoles and accessories category, generated $1.8 million in online sales, significantly exceeding the typical store's revenue of around $77,500. The site's conversion rate ranged from 0.50% to 1.00%, which is within the typical category range of 0.52% to 3.75%. Additionally, enchroma.com had an average order value (AOV) of $275-300, comfortably situated within the category's typical range of $61 to $503. With 840,000 sessions, enchroma.com far outperformed a typical store in the video games consoles and accessories category, which sees around 37,200 sessions monthly.
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enchroma.com competitors

The most significant gap between enchroma.com and its closest competitor, felixgray.com, lies in revenue, with enchroma.com leading by a substantial $1.6 million. As of July 2026, enchroma.com generated $1.8 million in revenue from 6,151 transactions, while felixgray.com reported only $169,000 from 723 transactions. enchroma.com also vastly outperforms felixgray.com in sessions, attracting 840,000 compared to just 64,700 for its competitor, a difference of 775,000 sessions. While both sites feature similar Average Order Values (AOV) ranging from $225 to $300, enchroma.com’s conversion rate stands at 0.50-1.00%, slightly trailing felixgray.com's 1.00-1.50%. However, the overall metrics clearly demonstrate that enchroma.com is the dominant player in this market, with a significantly higher revenue, transaction count, and session volume.

felixgray.com screenshot
#1 felixgray.com
168.7K
Revenue
64.7K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
enchroma.com vs top market performers
enchroma.com
top retailers
conversion rate vs average order value for enchroma.com and its competitors
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Revenue share by device at enchroma.com

In July large majority of sales on enchroma.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on enchroma.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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enchroma.com channels

Identify top traffic channels that drive growth for enchroma.comand discover how performance of traffic channels has changed over time.

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enchroma.com Google Ads spend

Evaluate enchroma.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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enchroma.com devices

Review enchroma.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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enchroma.com top markets

Explore enchroma.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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enchroma.com country & global rank

Assess the ranking of enchroma.com among other retailers within its primary country and worldwide.

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