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May 2026
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Home/Insights/Retailers/enchroma.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1M
Revenue
May 26
483.6K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$275-300
AOV
May 26
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Enchroma.com is a website that focuses on offering a range of colorblind-correcting eyewear for people with color vision deficiencies. Their products aim to enhance color perception, allowing customers to see a wider spectrum of colors. The site also provides information and resources related to colorblindness and its impact on daily life.

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enchroma.com Annual Revenue and Growth

enchroma.com's annual sales on its online store amounted to $13M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$13M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
enchroma.com revenue by year

enchroma.com's monthly revenueOVER TIME
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Over the past three months, enchroma.com revenue has experienced decline of 29%, compared to the preceding three months.

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enchroma.com revenue decline for last six months
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OVERVIEW
In May 2026, enchroma.com achieved online sales of $1,033,354, significantly surpassing the median of $79,404 in the GAMES industry, but far below the leading nintendo.com at $126,455,330. The site's conversion rate ranged between 0.50-1.00%, lower than the industry's high of 3.9% and above the low of 0.58%. With an average order value (AOV) of $275-300, enchroma.com remains competitive, although it is still below the high AOV of $494 seen in the sector. The website attracted 483,592 sessions, a substantial figure compared to the industry median of 34,013.
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enchroma.com competitors

In May 2026, enchroma.com significantly outperformed its competitor, felixgray.com, in key performance metrics. enchroma.com generated a revenue of $1,033,354 from 3,567 transactions across 483,592 sessions, translating to an Average Order Value (AOV) of approximately $275-300 and a conversion rate between 0.50-1.00%. In contrast, felixgray.com achieved a revenue of only $218,824 from 1,133 transactions within 63,661 sessions, with a lower AOV of $175-200 and a higher conversion rate of 1.50-2.00%. Despite a better conversion rate, felixgray.com’s lower overall traffic and revenue illustrate enchroma.com’s stronger market presence and effectiveness in driving sales within the color-correction niche. This analysis highlights how enchroma.com maintains a dominant position compared to felixgray.com, leveraging both higher transaction volume and AOV.

felixgray.com screenshot
#1 felixgray.com
218.8K
Revenue
63.7K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
enchroma.com vs top market performers
enchroma.com
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conversion rate vs average order value for enchroma.com and its competitors
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Revenue share by device at enchroma.com

In May large majority of sales on enchroma.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on enchroma.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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enchroma.com channels

Identify top traffic channels that drive growth for enchroma.comand discover how performance of traffic channels has changed over time.

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enchroma.com Google Ads spend

Evaluate enchroma.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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enchroma.com devices

Review enchroma.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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enchroma.com top markets

Explore enchroma.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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enchroma.com country & global rank

Assess the ranking of enchroma.com among other retailers within its primary country and worldwide.

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