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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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53.6K
Revenue
Aug 25
57.5K
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$75-100
AOV
Aug 25
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Estroven.com is an online platform offering consumers a range of products designed to address menopause-related symptoms. The site showcases various supplements and solutions such as daily dietary supplements, sleep aids, mood boosters, and vaginal health products. It provides helpful information and resources regarding menopause and its associated challenges.

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estroven.com Annual Revenue and Growth

estroven.com's annual sales on its online store amounted to $1.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
estroven.com revenue by year

estroven.com's monthly revenueOVER TIME
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Over the past three months, estroven.com revenue has experienced decline of 35%, compared to the preceding three months.

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estroven.com revenue decline for last six months
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OVERVIEW
estroven.com's August 2025 performance metrics include a revenue of $53,601 (median $28,447), a conversion rate of 0.50-1.00% (3.92% high, 0.72% low), an AOV of $75-100 ($210 high, $87 low), and 57,482 sessions (median 11,710) in the HEALTH category, with the top store mamanatural.com having 472,546 sessions and happyv.com leading in revenue at $809,199.
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estroven.com competitors

In August 2025, estroven.com lags behind its competitors in terms of revenue, transactions, and sessions. metagenics.com leads the pack with a revenue of $2,216,793 generated from 16,828 transactions and 278,682 sessions, boasting a higher Average Order Value (AOV) range of $125-150 and a conversion rate of 6.00-6.50%. albertsons.com also outperforms estroven.com significantly, with a revenue of $28,104,176 from 371,220 transactions and 5,776,019 sessions, similar AOV range of $75-100, and a high conversion rate of 6.00-6.50%. Despite estroven.com's AOV falling within the same range as albertsons.com, its revenue of $53,601 from 554 transactions and 57,482 sessions reveals a lower conversion rate of 0.50-1.00%, showcasing room for improvement in boosting sales and engagement levels to better compete with its counterparts.

metagenics.com screenshot
#1 metagenics.com
2.2M
Revenue
278.7K
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
albertsons.com screenshot
#2 albertsons.com
28.1M
Revenue
5.8M
Sessions
6.0-6.5%
Conv. rate
$75-100
AOV
estroven.com vs top market performers
estroven.com
top retailers
conversion rate vs average order value for estroven.com and its competitors
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Revenue share by device at estroven.com

In August large majority of sales on estroven.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on estroven.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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estroven.com channels

Identify top traffic channels that drive growth for estroven.comand discover how performance of traffic channels has changed over time.

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estroven.com Google Ads spend

Evaluate estroven.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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estroven.com devices

Review estroven.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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estroven.com top markets

Explore estroven.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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estroven.com country & global rank

Assess the ranking of estroven.com among other retailers within its primary country and worldwide.

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