Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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254.7K
Revenue
351.2K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
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etro.com is a website that features an exclusive collection of clothing and accessories for men, women, and children. The platform provides a variety of fashion products, including stylish apparel, footwear, bags, and jewelry. It offers a diverse range of meticulously designed items that reflect quality craftsmanship and contemporary fashion trends.

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etro.com's revenueOVER TIME
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Over the past three months, etro.com revenue has experienced growth of 4.5%, compared to the preceding three months.

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etro.com revenue growth for last six months
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OVERVIEW
In July 2025, etro.com, a FASHION AND APPAREL website, reported online sales revenue of $254,712, with a median revenue of $82,875 in the industry. The conversion rate for etro.com ranged from 0.00% to 0.50%, while the highest conversion rate in the industry was 2.96% and the lowest was 0.62%. The average order value (AOV) for etro.com was between $425 and $450, compared to a high AOV of $402 and a low of $82 in the industry. etro.com also received 351,155 sessions, significantly lower than the highest recorded sessions at 294,721,604 on shein.com, with a median of 36,317 in the industry.
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etro.com competitors

In July 2025, etro.com lagged behind its competitor lilysilk.com in terms of revenue, with etro.com generating $254,712 compared to lilysilk.com's $5,821,770. Similarly, etro.com had fewer transactions at 574, while lilysilk.com had 33,447 transactions. In terms of website traffic, etro.com had 351,155 sessions, whereas lilysilk.com had a significantly higher number of sessions at 1,082,168. Despite the lower revenue and website traffic, etro.com boasted a higher average order value (AOV) ranging from $425 to $450, while lilysilk.com had an AOV of $150 to $175. The conversion rate for etro.com ranged from 0.00% to 0.50%, while lilysilk.com had a higher conversion rate of 3.00% to 3.50%. Overall, in July 2025, etro.com faced tough competition from lilysilk.com in terms of revenue, transactions, sessions, and conversion rate.

lilysilk.com screenshot
#1 lilysilk.com
5.8M
Revenue
1.1M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
etro.com vs top market performers
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conversion rate vs average order value for etro.com and its competitors
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Revenue share by device at etro.com

In July large majority of sales on etro.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on etro.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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etro.com channels

Identify top traffic channels that drive growth for etro.comand discover how performance of traffic channels has changed over time.

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etro.com Google Ads spend

Evaluate etro.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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etro.com devices

Review etro.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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etro.com top markets

Explore etro.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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etro.com country & global rank

Assess the ranking of etro.com among other retailers within its primary country and worldwide.

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