Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jan 2026
All countries
Home/Insights/Retailers/fablepets.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for fablepets.comfablepets.com

Start benchmarking for free
Sign in with GoogleSign up with Google
86.7K
Revenue
Jan 26
37.2K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
Loading...

FablePets.com is an online platform selling a wide range of pet supplies and accessories. The website offers an extensive selection of products, including food, toys, grooming essentials, and apparel for various pets. FablePets.com aims to provide pet owners with a convenient and reliable shopping experience for their furry companions.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

fablepets.com Annual Revenue and Growth

fablepets.com's annual sales on its online store amounted to $1.1M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
fablepets.com revenue by year

fablepets.com's monthly revenueOVER TIME
View real-time data

Over the past three months, fablepets.com revenue has experienced growth of 30%, compared to the preceding three months.

View real-time data
fablepets.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In January 2026, fablepets.com generated $86,727 in online sales, surpassing the FOOD AND DRINK median of $67,775, with a conversion rate of 1.50-2.00%, below the high of 6.17%. The average order value (AOV) ranged from $125-150, compared to the sector's high of $208 and low of $45. With 37,200 sessions, fablepets.com significantly exceeded the median of 22,219 sessions, but fell short of chewy.com's dominance with 46,521,880 sessions. Overall, fablepets.com demonstrated competitive revenue and session metrics within its category while facing challenges in conversion rate and AOV compared to the highest performers.
Read more

fablepets.com competitors

In January 2026, fablepets.com reported a revenue of $86,727 with 618 transactions and 37,200 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Comparing these metrics to its competitors, we see that dogcratesandkennels.com had a revenue of $13,442 with 35 transactions and 4,390 sessions, an AOV of $375-400, and a conversion rate of 0.50-1.00%. waggo.com generated $23,355 in revenue from 320 transactions and 4,627 sessions, with an AOV of $50-75 and a high conversion rate of 6.50-7.00%. wilderdog.com led the pack with a revenue of $513,808, 5,423 transactions, 141,275 sessions, an AOV of $75-100, and a conversion rate of 3.50-4.00%. wildone.com earned $256,453 from 1,195 transactions and 60,288 sessions, with an AOV of $200-225 and a similar conversion rate as fablepets.com at 1.50-2.00%. basispet.com trailed with a revenue of $11,204, 214 transactions, 5,784 sessions, an AOV of $50-75, and a conversion rate of 3.50-4.00%.

dogcratesandkennels.com screenshot
#1 dogcratesandkennels.com
13.4K
Revenue
4.4K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
waggo.com screenshot
#2 waggo.com
23.4K
Revenue
4.6K
Sessions
6.5-7.0%
Conv. rate
$50-75
AOV
wilderdog.com screenshot
#3 wilderdog.com
513.8K
Revenue
141.3K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
wildone.com screenshot
#4 wildone.com
256.5K
Revenue
60.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
basispet.com screenshot
#5 basispet.com
11.2K
Revenue
5.8K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
fablepets.com vs top market performers
fablepets.com
top retailers
conversion rate vs average order value for fablepets.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at fablepets.com

In January large majority of sales on fablepets.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on fablepets.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

fablepets.com channels

Identify top traffic channels that drive growth for fablepets.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

fablepets.com Google Ads spend

Evaluate fablepets.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

fablepets.com devices

Review fablepets.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

fablepets.com top markets

Explore fablepets.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

fablepets.com country & global rank

Assess the ranking of fablepets.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard