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Aug 2026
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Home/Insights/Retailers/fablepets.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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114.9K
Revenue
Aug 26
38.2K
Sessions
Aug 26
1.0-1.5%
Conv. rate
Aug 26
$200-225
AOV
Aug 26
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FablePets.com is an online platform selling a wide range of pet supplies and accessories. The website offers an extensive selection of products, including food, toys, grooming essentials, and apparel for various pets. FablePets.com aims to provide pet owners with a convenient and reliable shopping experience for their furry companions.

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fablepets.com Annual Revenue and Growth

fablepets.com's annual sales on its online store amounted to $1.1M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
fablepets.com revenue by year

fablepets.com's monthly revenueOVER TIME
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Over the past three months, fablepets.com revenue has experienced decline of 0.7%, compared to the preceding three months.

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fablepets.com revenue decline for last six months
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OVERVIEW
Compared to a typical pet food and supplies store, fablepets.com performs remarkably well in August 2026, generating $115,000 in online sales, significantly higher than the typical revenue of around $65,900. Its conversion rate of 1.00-1.50% is slightly below the typical range of 1.55% to 6.22%. With an average order value (AOV) of $200-225, it remains within the category's typical range of $54 to $222. Additionally, fablepets.com attracted 38,200 sessions, surpassing the typical pet food and supplies store's 20,500 sessions.
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fablepets.com competitors

fablepets.com significantly outperforms dogcratesandkennels.com, with a revenue of $115,000 compared to $17,400. In August 2026, fablepets.com achieved 526 transactions from 38,200 sessions, leading to a conversion rate of 1.00-1.50%. Conversely, dogcratesandkennels.com garnered only 41 transactions from 4,326 sessions and a conversion rate of 0.50-1.00%. While fablepets.com ranks third in revenue among its competitors, wilderdog.com dominates with $1.1 million, followed by wildone.com at $386,000. In terms of sessions, fablepets.com trails behind wilderdog.com, which attracted 125,000 sessions, while fablepets.com managed 38,200. The average order value (AOV) for fablepets.com stands between $200-225, which surpasses dogcratesandkennels.com’s AOV range of $400-425.

dogcratesandkennels.com screenshot
#1 dogcratesandkennels.com
17.4K
Revenue
4.3K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
waggo.com screenshot
#2 waggo.com
33.4K
Revenue
4.4K
Sessions
7.5-8.0%
Conv. rate
$75-100
AOV
wilderdog.com screenshot
#3 wilderdog.com
1.1M
Revenue
124.8K
Sessions
6.5-7.0%
Conv. rate
$100-125
AOV
wildone.com screenshot
#4 wildone.com
385.6K
Revenue
59.2K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
basispet.com screenshot
#5 basispet.com
17.1K
Revenue
5.4K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
fablepets.com vs top market performers
fablepets.com
top retailers
conversion rate vs average order value for fablepets.com and its competitors
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Revenue share by device at fablepets.com

In August large majority of sales on fablepets.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on fablepets.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries fablepets.com operates in

fablepets.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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fablepets.com channels

Identify top traffic channels that drive growth for fablepets.comand discover how performance of traffic channels has changed over time.

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fablepets.com Google Ads spend

Evaluate fablepets.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fablepets.com devices

Review fablepets.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fablepets.com top markets

Explore fablepets.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fablepets.com country & global rank

Assess the ranking of fablepets.com among other retailers within its primary country and worldwide.

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