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May 2026
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Home/Insights/Retailers/fablepets.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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87.2K
Revenue
May 26
34.6K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$175-200
AOV
May 26
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FablePets.com is an online platform selling a wide range of pet supplies and accessories. The website offers an extensive selection of products, including food, toys, grooming essentials, and apparel for various pets. FablePets.com aims to provide pet owners with a convenient and reliable shopping experience for their furry companions.

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fablepets.com Annual Revenue and Growth

fablepets.com's annual sales on its online store amounted to $1.1M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
fablepets.com revenue by year

fablepets.com's monthly revenueOVER TIME
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Over the past three months, fablepets.com revenue has experienced growth of 34%, compared to the preceding three months.

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fablepets.com revenue growth for last six months
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OVERVIEW
In May 2026, fablepets.com generated $87,236 in online sales, significantly outperforming the median revenue of $54,304 in the FOOD AND DRINK sector. With a conversion rate between 1.00-1.50%, it lags behind the sector’s high of 6.13%, while its average order value (AOV) ranges from $175-200, below the category’s high of $223. The website attracted 34,631 sessions, far below the leading competitor chewy.com, which boasts 49,635,172 sessions, but still above the median of 17,962 in its industry, indicating a strong performance relative to smaller competitors.
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fablepets.com competitors

In May 2026, fablepets.com generated $87,236 in revenue from 472 transactions, with sessions totaling 34,631 and an average order value (AOV) ranging from $175 to $200, yielding a conversion rate between 1.00% and 1.50%. In comparison, wilderdog.com led the field with $836,485 in revenue, driven by 8,035 transactions and a robust conversion rate of 6.00% to 6.50%, despite having a lower AOV of $100 to $125. wildone.com also performed well, earning $417,455 with an AOV of $225 to $250 and a conversion rate of 2.00% to 2.50%. Meanwhile, dogcratesandkennels.com and basispet.com fell significantly behind, with revenues of $19,100 and $14,671, respectively. waggo.com had a higher conversion rate of 6.50% to 7.00% but only reached $20,856 in revenue, suggesting different market strategies. Overall, fablepets.com stands in a competitive position within its niche.

dogcratesandkennels.com screenshot
#1 dogcratesandkennels.com
19.1K
Revenue
4.4K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
waggo.com screenshot
#2 waggo.com
20.9K
Revenue
3.4K
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
wilderdog.com screenshot
#3 wilderdog.com
836.5K
Revenue
123.7K
Sessions
6.0-6.5%
Conv. rate
$100-125
AOV
wildone.com screenshot
#4 wildone.com
417.5K
Revenue
82K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
basispet.com screenshot
#5 basispet.com
14.7K
Revenue
6.3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
fablepets.com vs top market performers
fablepets.com
top retailers
conversion rate vs average order value for fablepets.com and its competitors
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Revenue share by device at fablepets.com

In May large majority of sales on fablepets.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on fablepets.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries fablepets.com operates in

fablepets.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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fablepets.com channels

Identify top traffic channels that drive growth for fablepets.comand discover how performance of traffic channels has changed over time.

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fablepets.com Google Ads spend

Evaluate fablepets.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fablepets.com devices

Review fablepets.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fablepets.com top markets

Explore fablepets.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fablepets.com country & global rank

Assess the ranking of fablepets.com among other retailers within its primary country and worldwide.

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