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Nov 2025
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Home/Insights/Retailers/fairphone.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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5.6M
Revenue
Nov 25
1.3M
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$300-325
AOV
Nov 25
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Fairphone.com is a website that offers an ethically focused smartphone known as the Fairphone. This sustainable device aims to address societal and environmental concerns by employing fair working conditions, responsible sourcing of materials, and an emphasis on longevity. Additionally, they provide transparent information about their supply chain efforts and encourage users to repair or recycle their smartphones responsibly.

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fairphone.com Annual Revenue and Growth

fairphone.com's annual sales on its online store amounted to $46.7M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$46.7M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
fairphone.com revenue by year

fairphone.com's monthly revenueOVER TIME
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Over the past three months, fairphone.com revenue has experienced decline of 10%, compared to the preceding three months.

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fairphone.com revenue decline for last six months
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OVERVIEW
In November 2025, fairphone.com generated $5,555,404 in online sales within the computers, electronics, and technology/telecommunications industry, significantly surpassing the median revenue of $155,350, yet falling short of vodafone.nl’s leading $24,779,200. The website’s conversion rate of 1.00-1.50% remains below the high benchmark of 3.65%, while its average order value (AOV) of $300-325 is also lower than the top tier of $799. With 1,271,259 sessions, fairphone.com notably outperformed the industry median of 25,756 but still lagged behind meo.pt’s impressive 6,797,341 sessions, highlighting its competitive standing.
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fairphone.com competitors

Compare fairphone.com's performance against the competition worldwide. fairphone.com has
conversion rate of 1.0-1.5% and average order value of $300-325.

oneplus.com screenshot
#1 oneplus.com
41.9M
Revenue
10.7M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
handytick.de screenshot
#2 handytick.de
312K
Revenue
52.7K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
fairphone.com vs top market performers
fairphone.com
top retailers
conversion rate vs average order value for fairphone.com and its competitors
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Revenue share by device at fairphone.com

In November large majority of sales on fairphone.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on fairphone.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fairphone.com channels

Identify top traffic channels that drive growth for fairphone.comand discover how performance of traffic channels has changed over time.

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fairphone.com Google Ads spend

Evaluate fairphone.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fairphone.com devices

Review fairphone.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fairphone.com top markets

Explore fairphone.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fairphone.com country & global rank

Assess the ranking of fairphone.com among other retailers within its primary country and worldwide.

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