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Jun 2026
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Home/Insights/Retailers/fairyloot.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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1.6M
Revenue
Jun 26
799.2K
Sessions
Jun 26
2.0-2.5%
Conv. rate
Jun 26
$75-100
AOV
Jun 26
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Fairyloot.com is an online platform offering a range of fantasy-themed subscription boxes catered towards book enthusiasts. The website offers subscription plans that include monthly book selections, exclusive bookish items, and themed merchandise related to popular fantasy novels.

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fairyloot.com Annual Revenue and Growth

fairyloot.com's annual sales on its online store amounted to $11.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$11.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
fairyloot.com revenue by year

fairyloot.com's monthly revenueOVER TIME
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Over the past three months, fairyloot.com revenue has experienced decline of 12%, compared to the preceding three months.

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fairyloot.com revenue decline for last six months
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OVERVIEW
In June 2026, fairyloot.com generated $1,553,225 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $40,079, yet far behind the industry leader, ulta.com with $147,480,051. The site’s conversion rate ranged from 2.00-2.50%, below the high benchmark of 4.53% but above the low of 1.17%. With an average order value (AOV) of $75-100, fairyloot.com remains below the high AOV of $208 but above the low of $52. The site attracted 799,246 sessions, a notable figure compared to the lifestyle median of 16,700, but dwarfed by sephora.com’s impressive 57,073,774 sessions.
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fairyloot.com competitors

In June 2026, fairyloot.com generated a revenue of $1,553,225 from 18,357 transactions across 799,246 sessions, yielding an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. In comparison, onceuponabookclub.com achieved $81,409 in revenue with a conversion rate of 1.00-1.50% and an AOV of $125-150. litjoycrate.com reported $129,149 in revenue, but with a lower AOV of $50-75 and a similar conversion rate of 1.00-1.50%. thebookishshop.com earned $522,607 and had a higher AOV of $175-200, yet a lower conversion rate of 1.50-2.00%. bookofthemonth.com outperformed fairyloot.com slightly with revenue at $1,615,315 but had a lower AOV of $100-125 and a conversion rate of 1.00-1.50%. Overall, fairyloot.com stands out with higher transactions and a superior conversion rate relative to its competitors.

onceuponabookclub.com screenshot
#1 onceuponabookclub.com
81.4K
Revenue
42.1K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
litjoycrate.com screenshot
#2 litjoycrate.com
129.1K
Revenue
153.5K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
thebookishshop.com screenshot
#3 thebookishshop.com
522.6K
Revenue
157.4K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
bookofthemonth.com screenshot
#4 bookofthemonth.com
1.6M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
fairyloot.com vs top market performers
fairyloot.com
top retailers
conversion rate vs average order value for fairyloot.com and its competitors
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Revenue share by device at fairyloot.com

In June large majority of sales on fairyloot.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In June large majority of sales on fairyloot.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

Industries fairyloot.com operates in

fairyloot.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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fairyloot.com channels

Identify top traffic channels that drive growth for fairyloot.comand discover how performance of traffic channels has changed over time.

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fairyloot.com Google Ads spend

Evaluate fairyloot.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fairyloot.com devices

Review fairyloot.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fairyloot.com top markets

Explore fairyloot.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fairyloot.com country & global rank

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