Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2026
All countries
Home/Insights/Retailers/fairyloot.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for fairyloot.comfairyloot.com

Start benchmarking for free
Sign in with GoogleSign up with Google
1.2M
Revenue
Sep 26
531.4K
Sessions
Sep 26
2.0-2.5%
Conv. rate
Sep 26
$100-125
AOV
Sep 26
Loading...

Fairyloot.com is an online platform offering a range of fantasy-themed subscription boxes catered towards book enthusiasts. The website offers subscription plans that include monthly book selections, exclusive bookish items, and themed merchandise related to popular fantasy novels.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

fairyloot.com Annual Revenue and Growth

fairyloot.com's annual sales on its online store amounted to $11.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$11.6M
Annual growth forecast2025/2026
50%+
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
fairyloot.com revenue by year

fairyloot.com's monthly revenueOVER TIME
View real-time data

Over the past three months, fairyloot.com revenue has experienced growth of 20%, compared to the preceding three months.

View real-time data
fairyloot.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
With a conversion rate of 2.00-2.50%, fairyloot.com generates an impressive revenue of $1.2 million in online sales for the month of September 2026, significantly outpacing a typical store in the beauty and cosmetics category, which sees around $35,500 monthly. The site's average order value (AOV) of $100-125 falls within the typical range of $50 to $214. Additionally, fairyloot.com attracts 531,000 sessions, well above the approximately 14,500 sessions seen by a typical store in the beauty and cosmetics category.
Read more

fairyloot.com competitors

fairyloot.com trails its competitors significantly in sessions, attracting 531,000 compared to bookofthemonth.com’s impressive 1.3 million. In September 2026, fairyloot.com achieved $1.2 million in revenue from 11,700 transactions, surpassing onceuponabookclub.com’s $115,000 and litjoycrate.com’s $123,000, but still lagging behind bookofthemonth.com's $2.6 million. The average order value (AOV) for fairyloot.com ranges from $100-125, aligning closely with bookofthemonth.com, which also offers a similar AOV. However, fairyloot.com’s conversion rate of 2.00-2.50% outperforms onceuponabookclub.com’s 1.00-1.50% and litjoycrate.com’s 0.50-1.00%, showing strength in converting sessions into sales. Overall, while fairyloot.com ranks second in revenue and transactions, it has room for growth in customer engagement and traffic compared to its competitors.

onceuponabookclub.com screenshot
#1 onceuponabookclub.com
114.5K
Revenue
70.5K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
litjoycrate.com screenshot
#2 litjoycrate.com
122.5K
Revenue
161.8K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
thebookishshop.com screenshot
#3 thebookishshop.com
455.5K
Revenue
129.2K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
bookofthemonth.com screenshot
#4 bookofthemonth.com
2.6M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
fairyloot.com vs top market performers
fairyloot.com
top retailers
conversion rate vs average order value for fairyloot.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at fairyloot.com

In September large majority of sales on fairyloot.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In September large majority of sales on fairyloot.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

Industries fairyloot.com operates in

fairyloot.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

fairyloot.com channels

Identify top traffic channels that drive growth for fairyloot.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

fairyloot.com Google Ads spend

Evaluate fairyloot.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

fairyloot.com devices

Review fairyloot.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

fairyloot.com top markets

Explore fairyloot.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

fairyloot.com country & global rank

Assess the ranking of fairyloot.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard