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May 2025

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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

fatboy.com

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767.9K

Revenue

225K

Sessions

1.0-1.5%

Conv. rate

$275-300

AOV

Main country of store: GERMANY
Website category: HOME AND GARDEN
D2C

The website fatboy.com offers a wide range of lifestyle products, including furniture, lighting, hammocks, and outdoor accessories. Their designs are known for their versatility, durability, and distinct style. The products are available for purchase online, catering to those seeking various sleek and modern options for their indoor and outdoor spaces.

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fatboy.com's revenueOVER TIME
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Over the past three months, fatboy.com revenue has experienced growth of 46%, compared to the preceding three months.

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fatboy.com revenue growth for last six months

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OVERVIEW

In May 2025, fatboy.com, in the HOME AND GARDEN industry, had online sales revenue of $767,922, a conversion rate of 1.00-1.50%, and an average order value (AOV) of $275-300. The highest revenue in the category was from homedepot.com at $1,523,750,068, with a conversion rate of 3.35% and AOV of $677. fatboy.com had 224,963 sessions, while homedepot.com had 181,263,132 sessions, and the median in the category was 36,055 sessions. The lowest conversion rate and AOV in the HOME AND GARDEN were 0.68% and $94, respectively.

fatboy.com competitors

In May 2025, fatboy.com outperformed its competitors in terms of revenue and sessions. With a revenue of $767,922 and 224,963 sessions, fatboy.com surpassed erkmann.de, raum-blick.de, and madeindesign.de. However, when it comes to the average order value (AOV) and conversion rate, fatboy.com falls behind madeindesign.de, which has an AOV range of $550-$575 and a conversion rate of 0.50-1.00. erkmann.de has the highest conversion rate of 2.50-3.00, followed by fatboy.com with a range of 1.00-1.50. In terms of transactions, fatboy.com falls between erkmann.de and raum-blick.de. Despite strong revenue and sessions, fatboy.com could focus on increasing its AOV and improving its conversion rate to stay competitive with its counterparts.

#1 raum-blick.de

154.7K

Revenue

56.1K

Sessions

1.0-1.5%

Conv. rate

$225-250

AOV

#2 erkmann.de

226.8K

Revenue

38.2K

Sessions

2.5-3.0%

Conv. rate

$200-225

AOV

#3 madeindesign.de

212.1K

Revenue

41.9K

Sessions

0.5-1.0%

Conv. rate

$500-600

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

fatboy.com vs top market performers

fatboy.com

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Revenue share by device at fatboy.com

In May large majority of sales on fatboy.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices.

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fatboy.com channels

Identify top traffic channels that drive growth for fatboy.comand discover how performance of traffic channels has changed over time.

fatboy.com Google Ads spend

Evaluate fatboy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

fatboy.com devices

Review fatboy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

fatboy.com top markets

Explore fatboy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.