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May 2025
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Home/Insights/Retailers/fathead.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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210.6K
Revenue
103.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
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Fathead.com is an e-commerce platform that specializes in selling life-sized, removable wall decals. Their products include a wide range of licensed wall graphics featuring popular sports, entertainment, and online gaming brands, as well as custom prints. Fathead.com offers customers the opportunity to personalize their spaces with high-quality, prefabricated wall art.

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fathead.com's revenueOVER TIME
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Over the past three months, fathead.com revenue has experienced decline of 13%, compared to the preceding three months.

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fathead.com revenue decline for last six months
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OVERVIEW
In May 2025, fathead.com in the SPORTS industry had online sales revenue of $210,583 (median: $84,330) with a conversion rate of 1.50-2.00% (high: 3.0%, low: 0.65%) and an AOV of $100-125 (high: $565, low: $79). The site had 103,409 sessions (median: 29,719), while garmin.com led with 47,255,232 sessions.
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fathead.com competitors

In May 2025, fathead.com generated a revenue of $210,583 from 1,873 transactions and 103,409 sessions with an average order value (AOV) ranging from $100 to $125 and a conversion rate of 1.50% to 2.00%. Comparing this to its competitors, imprint.com stands out with a revenue of $4,414,454 from 10,700 transactions and 220,319 sessions, boasting an AOV of $400 to $425 and a conversion rate of 4.50% to 5.00%. On the other hand, roommatesdecor.com, vispronet.com, lifesizecustomcutouts.com, and cardboardcutoutstandees.com had varying levels of performance in terms of revenue, transactions, sessions, AOV, and conversion rate. fathead.com competes favorably in terms of conversion rate with some competitors, but lags behind in revenue and transaction volume compared to imprint.com and cardboardcutoutstandees.com.

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#1 cardboardcutoutstandees.com
227K
Revenue
48.3K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
lifesizecustomcutouts.com screenshot
#2 lifesizecustomcutouts.com
14.6K
Revenue
16.2K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
roommatesdecor.com screenshot
#3 roommatesdecor.com
83.9K
Revenue
50.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
vispronet.com screenshot
#4 vispronet.com
229.3K
Revenue
42.3K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
imprint.com screenshot
#5 imprint.com
4.4M
Revenue
220.3K
Sessions
4.5-5.0%
Conv. rate
$400-500
AOV
fathead.com vs top market performers
fathead.com
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conversion rate vs average order value for fathead.com and its competitors
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Revenue share by device at fathead.com

In May large majority of sales on fathead.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices.

In May large majority of sales on fathead.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices.
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fathead.com channels

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fathead.com Google Ads spend

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fathead.com devices

Review fathead.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fathead.com top markets

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fathead.com country & global rank

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