Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
Home/Insights/Retailers/fathead.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for fathead.comfathead.com

Start benchmarking for free
Sign in with GoogleSign up with Google
154.4K
Revenue
Sep 25
137K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
Loading...

Fathead.com is an e-commerce platform that specializes in selling life-sized, removable wall decals. Their products include a wide range of licensed wall graphics featuring popular sports, entertainment, and online gaming brands, as well as custom prints. Fathead.com offers customers the opportunity to personalize their spaces with high-quality, prefabricated wall art.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

fathead.com Annual Revenue and Growth

fathead.com's annual sales on its online store amounted to $3.5M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$3.5M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
fathead.com revenue by year

fathead.com's monthly revenueOVER TIME
View real-time data

Over the past three months, fathead.com revenue has experienced decline of 24%, compared to the preceding three months.

View real-time data
fathead.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, fathead.com generated $154,362 in online sales, significantly exceeding the sports industry median of $77,565, with a conversion rate between 1.00-1.50%, below the high of 3.05% and above the low of 0.59%. The site's average order value (AOV) ranged from $100-125, considerably lower than the industry's high of $539 and higher than the low of $73. fathead.com recorded 136,977 sessions, far below garmin.com’s impressive 47,231,640 sessions, yet above the median of 30,275 in the sports category, indicating a competitive performance despite significant market leaders.
Read more

fathead.com competitors

In September 2025, fathead.com had a revenue of $154,362 with 1,474 transactions and 136,977 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 1.00-1.50%. Compared to its competitors, cardboardcutoutstandees.com had a slightly lower revenue of $140,835 but a higher AOV of $125-150 and conversion rate of 2.00-2.50% with fewer sessions at 47,614. lifesizecustomcutouts.com had a significantly lower revenue of $5,707 with 87 transactions and 6,512 sessions, along with a lower AOV of $50-75 and a similar conversion rate of 1.00-1.50%. roommatesdecor.com and fathead.com had similar revenues and conversion rates, but fathead.com had higher sessions and transactions. vispronet.com had the highest revenue at $392,532, with a high AOV of $375-400 and a similar conversion rate to fathead.com. imprint.com outperformed all competitors with a revenue of $3,977,920, 9,996 transactions, and a high AOV and conversion rate.

cardboardcutoutstandees.com screenshot
#1 cardboardcutoutstandees.com
140.8K
Revenue
47.6K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
lifesizecustomcutouts.com screenshot
#2 lifesizecustomcutouts.com
5.7K
Revenue
6.5K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
roommatesdecor.com screenshot
#3 roommatesdecor.com
12.4K
Revenue
5.9K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
vispronet.com screenshot
#4 vispronet.com
392.5K
Revenue
72.6K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
imprint.com screenshot
#5 imprint.com
4M
Revenue
184.6K
Sessions
5.0-5.5%
Conv. rate
$375-400
AOV
fathead.com vs top market performers
fathead.com
top retailers
conversion rate vs average order value for fathead.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at fathead.com

In September large majority of sales on fathead.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on fathead.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

fathead.com channels

Identify top traffic channels that drive growth for fathead.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

fathead.com Google Ads spend

Evaluate fathead.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

fathead.com devices

Review fathead.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

fathead.com top markets

Explore fathead.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

fathead.com country & global rank

Assess the ranking of fathead.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard