fathead.com
Fathead.com is an e-commerce platform that specializes in selling life-sized, removable wall decals. Their products include a wide range of licensed wall graphics featuring popular sports, entertainment, and online gaming brands, as well as custom prints. Fathead.com offers customers the opportunity to personalize their spaces with high-quality, prefabricated wall art.
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fathead.com Annual Revenue and Growth
fathead.com's annual sales on its online store amounted to $3.5M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
fathead.com's monthly revenueOVER TIME
Over the past three months, fathead.com revenue has experienced decline of 5.6%, compared to the preceding three months.
fathead.com competitors
In October 2025, fathead.com generated $176,841 in revenue from 1,664 transactions and 131,584 sessions, with an average order value (AOV) ranging from $100 to $125 and a conversion rate between 1.00% and 1.50%. Compared to its competitors, fathead.com falls behind in terms of revenue, transactions, and sessions. cardboardcutoutstandees.com outperformed fathead.com with $183,871 in revenue from 1,389 transactions and 48,326 sessions, boasting a higher AOV of $125 to $150 and a conversion rate between 2.50% and 3.00%. Meanwhile, other competitors such as imprint.com significantly surpassed fathead.com with $4,231,493 in revenue from 10,597 transactions and 200,252 sessions, with a high AOV of $375 to $400 and an impressive conversion rate between 5.00% and 5.50%. Despite fathead.com having a competitive AOV and conversion rate, it will need to increase its transactions and sessions to stay competitive in the market.
Revenue share by device at fathead.com
In October large majority of sales on fathead.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fathead.com channels
Identify top traffic channels that drive growth for fathead.comand discover how performance of traffic channels has changed over time.
fathead.com Google Ads spend
Evaluate fathead.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fathead.com devices
Review fathead.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
