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Dec 2025
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Home/Insights/Retailers/fathead.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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201.9K
Revenue
Dec 25
206.1K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Fathead.com is an e-commerce platform that specializes in selling life-sized, removable wall decals. Their products include a wide range of licensed wall graphics featuring popular sports, entertainment, and online gaming brands, as well as custom prints. Fathead.com offers customers the opportunity to personalize their spaces with high-quality, prefabricated wall art.

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fathead.com Annual Revenue and Growth

fathead.com's annual sales on its online store amounted to $3.5M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$3.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fathead.com revenue by year

fathead.com's monthly revenueOVER TIME
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Over the past three months, fathead.com revenue has experienced growth of 38%, compared to the preceding three months.

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fathead.com revenue growth for last six months
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OVERVIEW
In December 2025, fathead.com, operating in the sports industry, generated $201,933 in online sales, significantly above the median of $90,105, but far below the leading competitor, garmin.com, at $197,575,281. The site achieved a conversion rate between 0.50-1.00%, underperforming compared to the high rate of 3.13% in the sector, with an average order value (AOV) ranging from $100-125, lower than the peak AOV of $535. fathead.com attracted 206,086 sessions, well above the median of 34,350, but dwarfed by the highest traffic figure of 64,737,034 from dickssportinggoods.com.
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fathead.com competitors

In December 2025, fathead.com generated a revenue of $201,933 from 1,926 transactions and 206,086 sessions with a conversion rate of 0.50-1.00%. Comparing this data to its competitors, cardboardcutoutstandees.com had a revenue of $143,684 from 1,144 transactions and 41,794 sessions with a conversion rate of 2.50-3.00%. lifesizecustomcutouts.com only made $2,982 from 54 transactions and 3,474 sessions with a conversion rate of 1.50-2.00%. vispronet.com performed better with a revenue of $255,648 from 688 transactions and 53,851 sessions with a conversion rate of 1.00-1.50%. imprint.com surpassed them all with a revenue of $3,403,177 from 8,717 transactions and 174,075 sessions with a high conversion rate of 5.00-5.50%. Overall, fathead.com falls behind its competitors in terms of revenue, transactions, sessions, and conversion rate.

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143.7K
Revenue
41.8K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
lifesizecustomcutouts.com screenshot
#2 lifesizecustomcutouts.com
3K
Revenue
3.5K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
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#3 vispronet.com
255.6K
Revenue
53.9K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
imprint.com screenshot
#4 imprint.com
3.4M
Revenue
174.1K
Sessions
5.0-5.5%
Conv. rate
$375-400
AOV
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491.8K
Revenue
87.9K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
fathead.com vs top market performers
fathead.com
top retailers
conversion rate vs average order value for fathead.com and its competitors
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Revenue share by device at fathead.com

In December large majority of sales on fathead.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on fathead.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fathead.com channels

Identify top traffic channels that drive growth for fathead.comand discover how performance of traffic channels has changed over time.

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fathead.com Google Ads spend

Evaluate fathead.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fathead.com devices

Review fathead.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fathead.com top markets

Explore fathead.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fathead.com country & global rank

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