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Aug 2025

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Home/Insights/Retailers/fellby.de

TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

fellby.de

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49.5K

Revenue

Aug 25

11.2K

Sessions

Aug 25

4.0-4.5%

Conv. rate

Aug 25

$100-125

AOV

Aug 25

Main country of store: GERMANY
Website category: FOOD AND DRINK

Der neue Online-Shop für das Leben mit deinem Haustier. Bei Futter, Spielzeug und Zubehör kommt nur das Beste für die Vierbeiner in Frage. Jetzt entdecken!

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fellby.de's monthly revenueOVER TIME
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Over the past three months, fellby.de revenue has experienced decline of 55%, compared to the preceding three months.

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fellby.de revenue decline for last six months

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OVERVIEW

fellby.de, an online pet food and supplies retailer, generated $49,540 in revenue in August 2025, with a conversion rate of 4.00-4.50% and an AOV of $100-125. This places them below the median revenue of $61,598 in the industry, but above the very low AOV of $47. In terms of sessions, fellby.de had 11,184, far below the top player chewy.com with 43,684,181 sessions, and slightly below the median of 20,896. Despite room for improvement, fellby.de is holding its own in the competitive FOOD AND DRINK category.

fellby.de competitors

In August 2025, fellby.de generated a revenue of €49,540 with 453 transactions and 11,184 sessions, boasting an average order value (AOV) of €100-125 and a conversion rate of 4.00-4.50%. Comparing this to its competitors, bitiba.de leads the pack with a revenue of €1,539,058 from 17,439 transactions and 392,156 sessions, while maintaining a similar conversion rate. jagdwelt24.de follows with €471,571 in revenue from 2,177 transactions and 106,167 sessions, with a higher AOV but lower conversion rate. wirliebenhunter.de and meintierdiscount.de fall within the same revenue range as fellby.de, each with their own strengths in AOV and conversion rates. schecker.de stands out with a revenue of €201,776 from 3,759 transactions and 52,856 sessions, showcasing a high conversion rate of 7.00-7.50%. Overall, fellby.de holds its own among its competitors in the pet supplies industry.

#1 bitiba.de

1.5M

Revenue

392.2K

Sessions

4.0-4.5%

Conv. rate

$75-100

AOV

#2 jagdwelt24.de

471.6K

Revenue

106.2K

Sessions

2.0-2.5%

Conv. rate

$200-225

AOV

#3 wirliebenhunter.de

373.6K

Revenue

98.3K

Sessions

3.0-3.5%

Conv. rate

$100-125

AOV

#4 schecker.de

201.8K

Revenue

52.9K

Sessions

7.0-7.5%

Conv. rate

$50-75

AOV

#5 meintierdiscount.de

753K

Revenue

121.9K

Sessions

6.0-6.5%

Conv. rate

$75-100

AOV

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fellby.de vs top market performers

fellby.de

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Revenue share by device at fellby.de

In August large majority of sales on fellby.de, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.

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fellby.de channels

Identify top traffic channels that drive growth for fellby.deand discover how performance of traffic channels has changed over time.

fellby.de Google Ads spend

Evaluate fellby.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

fellby.de devices

Review fellby.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

fellby.de top markets

Explore fellby.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.