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Oct 2025
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Home/Insights/Retailers/fencingdirect.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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123.8K
Revenue
Oct 25
27.3K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Fencingdirect.com is focused on selling a range of fencing materials and related products to customers. They offer various types of fences, including aluminum, vinyl, wood, and chain-link options. Additionally, the website aims to provide resources and tools for customers to make informed decisions about purchasing and installing fencing for their properties.

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fencingdirect.com Annual Revenue and Growth

fencingdirect.com's annual sales on its online store amounted to $908.2K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$908.2K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
fencingdirect.com revenue by year

fencingdirect.com's monthly revenueOVER TIME
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Over the past three months, fencingdirect.com revenue has experienced decline of 19%, compared to the preceding three months.

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fencingdirect.com revenue decline for last six months
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OVERVIEW
In October 2025, fencingdirect.com generated $123,796 in online sales, surpassing the home_and_garden median of $117,921, with a conversion rate of 1.00-1.50%, below the industry's high of 3.47% but above the low of 0.7%. The average order value (AOV) ranged from $400 to $425, significantly lower than the high of $676 in the category. With 27,257 sessions, fencingdirect.com trails behind the median of 30,856 and the top performer, homedepot.com, which boasted a staggering 152,722,965 sessions, reflecting the competitive nature of the home_and_garden market.
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fencingdirect.com competitors

In October 2025, fencingdirect.com generated a revenue of $123,796 with 303 transactions and 27,257 sessions, resulting in an average order value (AOV) ranging from $400 to $425 and a conversion rate between 1.00% and 1.50%. Compared to its competitors, shopfencing.com had a revenue of $80,828 with 300 transactions and 6,188 sessions, an AOV of $250 to $275, and a higher conversion rate of 4.50% to 5.00%. On the other hand, americasfencestore.com outperformed fencingdirect.com with a revenue of $232,615 from 457 transactions and 34,720 sessions, an AOV of $500 to $525, and a similar conversion rate of 1.00% to 1.50%. Despite fencingdirect.com having a lower revenue compared to americasfencestore.com, its performance in terms of transactions and sessions falls in between its competitors.

shopfencing.com screenshot
#1 shopfencing.com
80.8K
Revenue
6.2K
Sessions
4.5-5.0%
Conv. rate
$250-275
AOV
americasfencestore.com screenshot
#2 americasfencestore.com
232.6K
Revenue
34.7K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
fencingdirect.com vs top market performers
fencingdirect.com
top retailers
conversion rate vs average order value for fencingdirect.com and its competitors
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Revenue share by device at fencingdirect.com

In October large majority of sales on fencingdirect.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In October large majority of sales on fencingdirect.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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fencingdirect.com channels

Identify top traffic channels that drive growth for fencingdirect.comand discover how performance of traffic channels has changed over time.

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fencingdirect.com Google Ads spend

Evaluate fencingdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fencingdirect.com devices

Review fencingdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fencingdirect.com top markets

Explore fencingdirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fencingdirect.com country & global rank

Assess the ranking of fencingdirect.com among other retailers within its primary country and worldwide.

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