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Jul 2026
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Home/Insights/Retailers/firefighter.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for firefighter.comfirefighter.com

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100K
Revenue
Jul 26
14.6K
Sessions
Jul 26
4.5-5.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Firefighter.com is an online platform that offers various products and services related to firefighting. The website sells a range of items designed for firefighters, including gear, equipment, apparel, accessories, and training resources. Users can explore, purchase, and access firefighter-related products and information conveniently via this website.

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firefighter.com Annual Revenue and Growth

firefighter.com's annual sales on its online store amounted to $1.8M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
firefighter.com revenue by year

firefighter.com's monthly revenueOVER TIME
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Over the past three months, firefighter.com revenue has experienced growth of 34%, compared to the preceding three months.

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firefighter.com revenue growth for last six months
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OVERVIEW
In July 2026, firefighter.com generated $100,000 in revenue for online sales, surpassing the typical e-commerce and shopping retailer's revenue of around $80,800. Its conversion rate ranged from 4.50% to 5.00%, well above the typical e-commerce and shopping retailer's range of 0.75% to 3.8%. The average order value (AOV) was between $125 and $150, which is also within the typical e-commerce and shopping retailer's range of $59 to $332. With 14,600 sessions, firefighter.com is below the typical e-commerce and shopping retailer's approximately 35,800 sessions.
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firefighter.com competitors

In July 2026, thefirestore.com leads the competition with a staggering revenue of $2.8 million from 8,413 transactions across 334,000 sessions. firefighter.com ranks third among its peers, generating $100,000 in revenue from 704 transactions, significantly trailing thefirestore.com by $2.7 million in revenue and 7,709 in transactions. While firefighter.com boasts an impressive average order value (AOV) of $125-150, it still falls short compared to thefirestore.com's AOV of $325-350. firedeptcoffee.com, with $102,000 in revenue and 1,470 transactions, also outperforms firefighter.com in both metrics. The conversion rate for firefighter.com stands at 4.50-5.00%, which is superior to firedeptcoffee.com's 1.50-2.00%, but it still faces challenges in overall traffic, trailing thefirestore.com by 319,000 sessions.

firedeptcoffee.com screenshot
#1 firedeptcoffee.com
102.2K
Revenue
93.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
firehouseshirtclub.com screenshot
#2 firehouseshirtclub.com
5.7K
Revenue
5.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
thefirestore.com screenshot
#3 thefirestore.com
2.8M
Revenue
333.9K
Sessions
2.5-3.0%
Conv. rate
$325-350
AOV
firestoreonline.com screenshot
#4 firestoreonline.com
18.8K
Revenue
5.3K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
chiefmillerapparel.com screenshot
#5 chiefmillerapparel.com
29.9K
Revenue
8.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
firefighter.com vs top market performers
firefighter.com
top retailers
conversion rate vs average order value for firefighter.com and its competitors
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Industries firefighter.com operates in

firefighter.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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firefighter.com channels

Identify top traffic channels that drive growth for firefighter.comand discover how performance of traffic channels has changed over time.

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firefighter.com Google Ads spend

Evaluate firefighter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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firefighter.com devices

Review firefighter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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firefighter.com top markets

Explore firefighter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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firefighter.com country & global rank

Assess the ranking of firefighter.com among other retailers within its primary country and worldwide.

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