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Sep 2025
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Home/Insights/Retailers/firesteel.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for firesteel.comfiresteel.com

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15.6K
Revenue
Sep 25
5.2K
Sessions
Sep 25
3.0-3.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Firesteel.com is an e-commerce platform that offers a range of fire starting products. Their inventory includes fire rods, fire strikers, fire starter kits, and fire lighting accessories. The website streamlines online purchasing, making it easy for customers to browse and buy various fire-related items for outdoor activities or emergency preparedness.

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firesteel.com Annual Revenue and Growth

firesteel.com's annual sales on its online store amounted to $167.2K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$167.2K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
firesteel.com revenue by year

firesteel.com's monthly revenueOVER TIME
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Over the past three months, firesteel.com revenue has experienced growth of 101%, compared to the preceding three months.

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firesteel.com revenue growth for last six months
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OVERVIEW
In September 2025, firesteel.com, a player in the SPORTS industry, generated online sales of $15,560 with a conversion rate between 3.00-3.50%, surpassing the sector average of 2.52%. Despite its solid performance, the site's revenue remains significantly below the industry median of $97,179 and the leading competitor, gunbroker.com, which amassed $284,462,394. firesteel.com reported an average order value (AOV) of $75-100, which is below the high end of $635 in the sector. With 5,208 sessions, it stands far from the median of 38,020 sessions within its competitive landscape.
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firesteel.com competitors

In September 2025, when comparing firesteel.com to its competitor goknapping.com, firesteel.com had lower revenue at $15,560 compared to goknapping.com's $42,868. However, firesteel.com had a higher conversion rate ranging from 3.00% to 3.50%, while goknapping.com had a lower conversion rate of 1.50% to 2.00%. In terms of transactions, firesteel.com had 158 transactions with a sessions count of 5,208, while goknapping.com had 355 transactions with 18,974 sessions. Both sites had a similar average order value (AOV) with firesteel.com at $75-100 and goknapping.com at $100-125. Despite having lower revenue, firesteel.com outperformed goknapping.com in terms of conversion rate, showcasing its ability to effectively convert sessions into transactions.

goknapping.com screenshot
#1 goknapping.com
42.9K
Revenue
19K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
firesteel.com vs top market performers
firesteel.com
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conversion rate vs average order value for firesteel.com and its competitors
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Revenue share by device at firesteel.com

In September large majority of sales on firesteel.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on firesteel.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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firesteel.com channels

Identify top traffic channels that drive growth for firesteel.comand discover how performance of traffic channels has changed over time.

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firesteel.com Google Ads spend

Evaluate firesteel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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firesteel.com devices

Review firesteel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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firesteel.com top markets

Explore firesteel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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firesteel.com country & global rank

Assess the ranking of firesteel.com among other retailers within its primary country and worldwide.

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