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Jul 2026
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Home/Insights/Retailers/firesteel.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for firesteel.comfiresteel.com

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12.5K
Revenue
Jul 26
3K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Firesteel.com is an e-commerce platform that offers a range of fire starting products. Their inventory includes fire rods, fire strikers, fire starter kits, and fire lighting accessories. The website streamlines online purchasing, making it easy for customers to browse and buy various fire-related items for outdoor activities or emergency preparedness.

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firesteel.com Annual Revenue and Growth

firesteel.com's annual sales on its online store amounted to $137.3K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$137.3K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
firesteel.com revenue by year

firesteel.com's monthly revenueOVER TIME
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Over the past three months, firesteel.com revenue has experienced growth of 83%, compared to the preceding three months.

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firesteel.com revenue growth for last six months
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OVERVIEW
In July 2026, firesteel.com experienced 2,976 sessions, significantly lower than a typical store in the hunting and shooting category, which sees around 37,900 sessions monthly. Revenue for online sales reached $12,500, while a typical store in the hunting and shooting category generates about $99,500. The conversion rate stood at 2.50-3.00%, which is within the typical range of 0.52% to 2.5% for this category. Additionally, firesteel.com’s average order value (AOV) of $125-150 falls within the typical range of $113 to $663, indicating a solid performance relative to other stores in the hunting and shooting category.
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firesteel.com competitors

In July 2026, goknapping.com generated a revenue of $22,800 from 202 transactions and 10,500 sessions, showcasing a conversion rate of 1.50-2.00% with an average order value (AOV) of $100-125. In contrast, firesteel.com achieved a revenue of $12,500 from 88 transactions and 2,976 sessions, trailing goknapping.com by $10,300 in revenue. firesteel.com also recorded a conversion rate of 2.50-3.00%, which is higher than goknapping.com’s, yet it still falls behind in the total number of transactions by 114 and sessions by 7,524. While firesteel.com excels in conversion efficiency, it still faces significant competition from goknapping.com, particularly in overall revenue and customer engagement.

goknapping.com screenshot
#1 goknapping.com
22.8K
Revenue
10.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
firesteel.com vs top market performers
firesteel.com
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conversion rate vs average order value for firesteel.com and its competitors
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Revenue share by device at firesteel.com

In July large majority of sales on firesteel.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on firesteel.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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firesteel.com channels

Identify top traffic channels that drive growth for firesteel.comand discover how performance of traffic channels has changed over time.

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firesteel.com Google Ads spend

Evaluate firesteel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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firesteel.com devices

Review firesteel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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firesteel.com top markets

Explore firesteel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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firesteel.com country & global rank

Assess the ranking of firesteel.com among other retailers within its primary country and worldwide.

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