firstlite.com
Firstlite.com is an online platform providing a range of outdoor clothing and gear. Customers can find products such as hunting apparel, base layers, outerwear, accessories, and equipment. The website offers a diverse selection of high-quality and specialized items to meet the needs of outdoor enthusiasts and sportsmen.
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firstlite.com Annual Revenue and Growth
firstlite.com's annual sales on its online store amounted to $10.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
firstlite.com's monthly revenueOVER TIME
Over the past three months, firstlite.com revenue has experienced growth of 13%, compared to the preceding three months.
firstlite.com competitors
When comparing firstlite.com to its competitors in January 2026, it is evident that firstlite.com falls in the middle in terms of revenue. With a revenue of $760,839 from 4,674 transactions and 299,181 sessions, firstlite.com has an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. In comparison, kuiu.com leads the pack with a revenue of $8,235,577 from 35,443 transactions and 911,212 sessions, boasting a higher AOV of $225-250 and a conversion rate of 3.50-4.00%. On the lower end, phelpsgamecalls.com lags behind with a revenue of $21,790 from 207 transactions and 12,835 sessions, with an AOV of $100-125 and a conversion rate of 1.50-2.00%. Overall, firstlite.com is positioned competitively within its market, with room for growth to match the top performers.
Revenue share by device at firstlite.com
In January large majority of sales on firstlite.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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firstlite.com channels
Identify top traffic channels that drive growth for firstlite.comand discover how performance of traffic channels has changed over time.
firstlite.com Google Ads spend
Evaluate firstlite.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
firstlite.com devices
Review firstlite.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
