firstlite.com
Firstlite.com is an online platform providing a range of outdoor clothing and gear. Customers can find products such as hunting apparel, base layers, outerwear, accessories, and equipment. The website offers a diverse selection of high-quality and specialized items to meet the needs of outdoor enthusiasts and sportsmen.
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firstlite.com Annual Revenue and Growth
firstlite.com's annual sales on its online store amounted to $10.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
firstlite.com's monthly revenueOVER TIME
Over the past three months, firstlite.com revenue has experienced decline of 62%, compared to the preceding three months.
firstlite.com competitors
In March 2026, firstlite.com generated $594,201 in revenue from 3,481 transactions and 176,091 sessions with an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. Comparing these metrics to its competitors, we see that fhfgear.com had revenue of $192,241 from 1,061 transactions and 40,021 sessions, with an AOV of $175-200 and a conversion rate of 2.50-3.00%. kuiu.com outperformed all with revenue of $3,822,330 from 16,666 transactions and 604,387 sessions, boasting an AOV of $225-250 and a conversion rate of 2.50-3.00%. On the other hand, phelpsgamecalls.com, skregear.com, and kingscamo.com had lower revenue, transactions, sessions, AOVs, and conversion rates compared to firstlite.com. Overall, firstlite.com holds its ground among its competitors but could work on increasing its conversion rate to be more competitive in the market.
Revenue share by device at firstlite.com
In March large majority of sales on firstlite.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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firstlite.com channels
Identify top traffic channels that drive growth for firstlite.comand discover how performance of traffic channels has changed over time.
firstlite.com Google Ads spend
Evaluate firstlite.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
firstlite.com devices
Review firstlite.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
