firstlite.com
Firstlite.com is an online platform providing a range of outdoor clothing and gear. Customers can find products such as hunting apparel, base layers, outerwear, accessories, and equipment. The website offers a diverse selection of high-quality and specialized items to meet the needs of outdoor enthusiasts and sportsmen.
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firstlite.com Annual Revenue and Growth
firstlite.com's annual sales on its online store amounted to $10.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
firstlite.com's monthly revenueOVER TIME
Over the past three months, firstlite.com revenue has experienced growth of 6.1%, compared to the preceding three months.
firstlite.com competitors
As of June 2026, firstlite.com reported a revenue of $727,831 from 4,188 transactions, with sessions totaling 231,701 and an average order value (AOV) ranging between $150-175, resulting in a conversion rate of 1.50-2.00%. In comparison, kiu.com significantly outperforms with revenue at $3,666,417, reflecting its higher AOV of $225-250 and a conversion rate of 2.50-3.00%. Meanwhile, fhfgear.com, despite lower revenue of $274,534, has a commendable AOV of $175-200 and a strong conversion rate of 3.00-3.50%. Other competitors like kingscamo.com reported $285,172 in revenue and a high conversion rate of 4.00-4.50%, while phelpsgamecalls.com and skregear.com lagged behind with revenues of $13,227 and $85,909 respectively. Overall, firstlite.com holds a competitive position but has opportunities for improvement in conversion rates relative to its key competitors.
Revenue share by device at firstlite.com
In June large majority of sales on firstlite.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
Industries firstlite.com operates in
firstlite.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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firstlite.com channels
Identify top traffic channels that drive growth for firstlite.comand discover how performance of traffic channels has changed over time.
firstlite.com Google Ads spend
Evaluate firstlite.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
firstlite.com devices
Review firstlite.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
