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Sep 2025
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Home/Insights/Retailers/fitnesssuperstore.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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696.3K
Revenue
Sep 25
78.6K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$800-900
AOV
Sep 25
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Fitnesssuperstore.com is an online retailer offering a wide range of fitness equipment and accessories. Their inventory consists of various exercise machines, weights, workout apparel, and supplements. The website provides customers with access to a diverse selection of fitness products to meet their individual needs and promote a healthy lifestyle.

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fitnesssuperstore.com Annual Revenue and Growth

fitnesssuperstore.com's annual sales on its online store amounted to $9.7M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$9.7M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
fitnesssuperstore.com revenue by year

fitnesssuperstore.com's monthly revenueOVER TIME
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Over the past three months, fitnesssuperstore.com revenue has experienced decline of 22%, compared to the preceding three months.

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fitnesssuperstore.com revenue decline for last six months
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OVERVIEW
In September 2025, fitnesssuperstore.com achieved online sales revenue of $696,257, significantly exceeding the sports industry median of $77,565, while its conversion rate ranged between 0.50-1.00%, below the high benchmark of 3.05%; the average order value (AOV) was impressive at $875-900, surpassing the sports sector's high AOV of $539; with 78,580 sessions, fitnesssuperstore.com outperformed the industry median of 30,275 but lagged far behind garmin.com, the top competitor, which recorded 47,231,640 sessions.
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fitnesssuperstore.com competitors

In September 2025, fitnesssuperstore.com generated a revenue of $696,257 from 775 transactions and 78,580 sessions with an average order value (AOV) ranging from $875 to $900 and a conversion rate of 0.50% to 1.00%. In comparison to its competitors, lifefitness.com outperformed with a revenue of $1,910,450 from 6,969 transactions and 582,666 sessions, boasting an AOV of $250 to $275 and a conversion rate of 1.00% to 1.50%. Other competitors like johnsonfitness.com also surpassed fitnesssuperstore.com in revenue, transactions, and sessions. However, fitnesssuperstore.com had a higher AOV compared to primofitnessusa.com and globalfitness.com, but lagged behind in terms of conversion rate when compared to titan.fitness and lifefitness.com. Overall, fitnesssuperstore.com is competitive in certain metrics but has room for improvement in others when compared to its competitors in the fitness equipment industry.

lifefitness.com screenshot
#1 lifefitness.com
1.9M
Revenue
582.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
primofitnessusa.com screenshot
#2 primofitnessusa.com
30K
Revenue
11.4K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
globalfitness.com screenshot
#3 globalfitness.com
77.6K
Revenue
20.4K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
johnsonfitness.com screenshot
#4 johnsonfitness.com
699.2K
Revenue
234.2K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
titan.fitness screenshot
#5 titan.fitness
2.3M
Revenue
774.8K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
fitnesssuperstore.com vs top market performers
fitnesssuperstore.com
top retailers
conversion rate vs average order value for fitnesssuperstore.com and its competitors
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Revenue share by device at fitnesssuperstore.com

In September large majority of sales on fitnesssuperstore.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on fitnesssuperstore.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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fitnesssuperstore.com channels

Identify top traffic channels that drive growth for fitnesssuperstore.comand discover how performance of traffic channels has changed over time.

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fitnesssuperstore.com Google Ads spend

Evaluate fitnesssuperstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fitnesssuperstore.com devices

Review fitnesssuperstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fitnesssuperstore.com top markets

Explore fitnesssuperstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fitnesssuperstore.com country & global rank

Assess the ranking of fitnesssuperstore.com among other retailers within its primary country and worldwide.

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