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May 2025
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Home/Insights/Retailers/fleecefun.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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16.7K
Revenue
26.9K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
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FleeceFun.com is a website offering a diverse range of craft patterns and tutorials. They provide step-by-step instructions for creating various projects using fleece fabric, such as blankets, hats, and home decor items. The site focuses on straightforward guidance and easy-to-follow designs, helping users develop sewing skills.

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fleecefun.com's revenueOVER TIME
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Over the past three months, fleecefun.com revenue has experienced decline of 35%, compared to the preceding three months.

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fleecefun.com revenue decline for last six months
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OVERVIEW
In May 2025, fleecefun.com in the CRAFTS industry generated $16,712 in revenue with a conversion rate of 1.50-2.00% and an AOV of $25-50. The store had 26,936 sessions, falling below the median of 16,805. The highest revenue in the industry came from hobbylobby.com with $8,402,457 and the highest conversion rate was 4.45%, while the highest AOV was $291. fleecefun.com's performance metrics reveal opportunities for growth in increasing both revenue and conversion rates to align more closely with industry averages.
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fleecefun.com competitors

In May 2025, fleecefun.com generated $16,712 in revenue from 492 transactions with 26,936 sessions, boasting an average order value (AOV) between $25 and $50 and a conversion rate of 1.50-2.00%. In comparison, yourfleece.com outperformed fleecefun.com significantly with revenue of $99,158 from 1,157 transactions and 16,552 sessions, a higher AOV range of $75-100, and a conversion rate of 6.50-7.00%. peekaboopatternshop.com also surpassed fleecefun.com with $166,541 in revenue from 1,993 transactions and 87,889 sessions, similar AOV of $75-100, but a slightly higher conversion rate of 2.00-2.50%. While fleecefun.com has a decent performance, especially in terms of conversion rate, its competitors excel in revenue generation and transaction numbers, showcasing a higher level of success and customer engagement in the market.

yourfleece.com screenshot
#1 yourfleece.com
99.2K
Revenue
16.6K
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
peekaboopatternshop.com screenshot
#2 peekaboopatternshop.com
166.5K
Revenue
87.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
fleecefun.com vs top market performers
fleecefun.com
top retailers
conversion rate vs average order value for fleecefun.com and its competitors
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Revenue share by device at fleecefun.com

In May large majority of sales on fleecefun.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices.

In May large majority of sales on fleecefun.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices.
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fleecefun.com channels

Identify top traffic channels that drive growth for fleecefun.comand discover how performance of traffic channels has changed over time.

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fleecefun.com Google Ads spend

Evaluate fleecefun.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fleecefun.com devices

Review fleecefun.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fleecefun.com top markets

Explore fleecefun.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fleecefun.com country & global rank

Assess the ranking of fleecefun.com among other retailers within its primary country and worldwide.

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