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Apr 2026
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Home/Insights/Retailers/floafers.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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203.7K
Revenue
Apr 26
39K
Sessions
Apr 26
3.5-4.0%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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Floafers.com is a website that offers a variety of footwear options. They focus mainly on loafers, providing an assortment of styles and designs. Additionally, they may feature other shoe types suitable for various occasions. The website aims to meet customers needs for comfortable and versatile shoes without directly advertising to them.

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floafers.com Annual Revenue and Growth

floafers.com's annual sales on its online store amounted to $2.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
floafers.com revenue by year

floafers.com's monthly revenueOVER TIME
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Over the past three months, floafers.com revenue has experienced decline of 23%, compared to the preceding three months.

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floafers.com revenue decline for last six months
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OVERVIEW
In April 2026, floafers.com generated impressive online sales revenue of $203,749, significantly surpassing the food and drink/beverages median of $34,444, although still trailing behind the largest player, totalwine.com, at $60,533,489. The website achieved a solid conversion rate of 3.50-4.00%, close to the high benchmark of 4.52%, while its average order value (AOV) ranged from $125 to $150, well above the low of $59 yet below the sector's peak of $268. With 38,956 sessions, floafers.com also demonstrated a healthy performance relative to the industry median of 9,739.
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floafers.com competitors

In April 2026, floafers.com generated a revenue of $203,749 with 1,473 transactions and 38,956 sessions, yielding an average order value (AOV) of $125-150 and a conversion rate between 3.50-4.00%. In comparison, flamingoslife.com outperformed with a revenue of $321,496 from 2,066 transactions across 105,205 sessions, achieving a higher AOV of $150-175, but a lower conversion rate of 1.50-2.00%. Meanwhile, airtimewatertime.com struggled with only $2,292 in revenue, 15 transactions, and 1,011 sessions, featuring an AOV also in the $150-175 range but a modest conversion rate of 1.00-1.50%. Overall, while floafers.com shows solid performance with a stronger conversion rate compared to flamingoslife.com and airtimewatertime.com, its total revenue and transaction count still trail behind the competition.

flamingoslife.com screenshot
#1 flamingoslife.com
321.5K
Revenue
105.2K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
airtimewatertime.com screenshot
#2 airtimewatertime.com
2.3K
Revenue
1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
floafers.com vs top market performers
floafers.com
top retailers
conversion rate vs average order value for floafers.com and its competitors
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Revenue share by device at floafers.com

In April large majority of sales on floafers.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on floafers.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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floafers.com channels

Identify top traffic channels that drive growth for floafers.comand discover how performance of traffic channels has changed over time.

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floafers.com Google Ads spend

Evaluate floafers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floafers.com devices

Review floafers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floafers.com top markets

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floafers.com country & global rank

Assess the ranking of floafers.com among other retailers within its primary country and worldwide.

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