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Sep 2025
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Home/Insights/Retailers/floafers.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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140.5K
Revenue
Sep 25
38.9K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Floafers.com is a website that offers a variety of footwear options. They focus mainly on loafers, providing an assortment of styles and designs. Additionally, they may feature other shoe types suitable for various occasions. The website aims to meet customers needs for comfortable and versatile shoes without directly advertising to them.

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floafers.com Annual Revenue and Growth

floafers.com's annual sales on its online store amounted to $3.3M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$3.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
floafers.com revenue by year

floafers.com's monthly revenueOVER TIME
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Over the past three months, floafers.com revenue has experienced decline of 28%, compared to the preceding three months.

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floafers.com revenue decline for last six months
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OVERVIEW
In September 2025, floafers.com achieved online sales revenue of $140,471, significantly surpassing the median of $40,541 in the food and drink/beverages industry. With a conversion rate of 2.00-2.50%, floafers.com is positioned above the lower benchmark of 1.38% but below the high of 4.83%. The average order value (AOV) ranged from $150 to $175, below the top industry AOV of $269. Additionally, floafers.com had 38,914 sessions, far fewer than the median of 9,968 and a stark contrast to the industry leader totalwine.com’s 7,332,666 sessions, indicating potential for growth in customer engagement.
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floafers.com competitors

In September 2025, floafers.com outperformed its competitors in terms of revenue, transactions, sessions, and conversion rate. floafers.com generated a revenue of $140,471 from 922 transactions and 38,914 sessions, with an average order value (AOV) ranging between $150-$175 and a conversion rate of 2.00-2.50%. In comparison, flamingoslife.com, another competitor, had a revenue of $127,957 from 637 transactions and 33,846 sessions, with an AOV of $200-$225 and a conversion rate of 1.50-2.00%. Meanwhile, airtimewatertime.com lagged behind with only $1,899 in revenue from 12 transactions and 972 sessions, an AOV of $150-$175, and a conversion rate of 1.00-1.50%. floafers.com's strong performance across these metrics showcases its competitiveness and efficiency within the market.

flamingoslife.com screenshot
#1 flamingoslife.com
128K
Revenue
33.8K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
airtimewatertime.com screenshot
#2 airtimewatertime.com
1.9K
Revenue
972.3
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
floafers.com vs top market performers
floafers.com
top retailers
conversion rate vs average order value for floafers.com and its competitors
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Revenue share by device at floafers.com

In September large majority of sales on floafers.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on floafers.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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floafers.com channels

Identify top traffic channels that drive growth for floafers.comand discover how performance of traffic channels has changed over time.

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floafers.com Google Ads spend

Evaluate floafers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floafers.com devices

Review floafers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floafers.com top markets

Explore floafers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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floafers.com country & global rank

Assess the ranking of floafers.com among other retailers within its primary country and worldwide.

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