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Oct 2025
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Home/Insights/Retailers/floafers.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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124.2K
Revenue
Oct 25
27.3K
Sessions
Oct 25
3.0-3.5%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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Floafers.com is a website that offers a variety of footwear options. They focus mainly on loafers, providing an assortment of styles and designs. Additionally, they may feature other shoe types suitable for various occasions. The website aims to meet customers needs for comfortable and versatile shoes without directly advertising to them.

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floafers.com Annual Revenue and Growth

floafers.com's annual sales on its online store amounted to $3.3M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$3.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
floafers.com revenue by year

floafers.com's monthly revenueOVER TIME
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Over the past three months, floafers.com revenue has experienced decline of 46%, compared to the preceding three months.

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floafers.com revenue decline for last six months
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OVERVIEW
In October 2025, floafers.com generated online sales of $124,164, significantly surpassing the FOOD AND DRINK median of $40,501, with a conversion rate of 3.00-3.50%, slightly below the category high of 4.9%. The site's average order value (AOV) ranged from $125 to $150, under the high benchmark of $266, while it attracted 27,295 sessions, well below the industry leader totalwine.com's 9,709,990 sessions and the median of 10,026. Overall, floafers.com demonstrates robust revenue performance in a competitive landscape, with strong metrics positioning it favorably against peers.
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floafers.com competitors

In October 2025, when comparing floafers.com to its competitors, we see that floafers.com generated $124,164 in revenue from 854 transactions with 27,295 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 3.00-3.50%. In comparison, flamingoslife.com outperformed floafers.com with $207,690 in revenue from 1,017 transactions and 57,974 sessions, with a higher AOV of $200-225 but a lower conversion rate of 1.50-2.00%. On the other hand, airtimewatertime.com fell behind with only $2,327 in revenue from 16 transactions and 1,305 sessions, sharing a similar AOV range of $125-150 with floafers.com but a lower conversion rate of 1.00-1.50%. Overall, floafers.com showed strong performance in terms of revenue and conversion rate when compared to its competitors in October 2025.

flamingoslife.com screenshot
#1 flamingoslife.com
207.7K
Revenue
58K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
airtimewatertime.com screenshot
#2 airtimewatertime.com
2.3K
Revenue
1.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
floafers.com vs top market performers
floafers.com
top retailers
conversion rate vs average order value for floafers.com and its competitors
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Revenue share by device at floafers.com

In October large majority of sales on floafers.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on floafers.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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floafers.com channels

Identify top traffic channels that drive growth for floafers.comand discover how performance of traffic channels has changed over time.

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floafers.com Google Ads spend

Evaluate floafers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floafers.com devices

Review floafers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floafers.com top markets

Explore floafers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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floafers.com country & global rank

Assess the ranking of floafers.com among other retailers within its primary country and worldwide.

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