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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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58.7M
Revenue
Jan 26
5.6M
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$500-600
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Flooranddecor.com is a website offering a wide array of home flooring and decor products. They provide various types of flooring materials such as tile, hardwood, and stone. The website also showcases accessories like rugs and decorative items suitable for enhancing interior spaces.

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flooranddecor.com Annual Revenue and Growth

flooranddecor.com's annual sales on its online store amounted to $756.9M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$756.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
flooranddecor.com revenue by year

flooranddecor.com's monthly revenueOVER TIME
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Over the past three months, flooranddecor.com revenue has experienced growth of 1.3%, compared to the preceding three months.

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flooranddecor.com revenue growth for last six months
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OVERVIEW
In January 2026, flooranddecor.com generated $58,724,494 in online sales, significantly below the home and garden industry median of $122,772, with sessions totaling 5,598,927. Its conversion rate ranged from 1.50-2.00%, lower than the high of 3.41%, while its average order value (AOV) stood between $550-575, below the industry high of $677. Compared to industry leader homedepot.com, which achieved $1,456,474,205 in revenue and 138,848,672 sessions, flooranddecor.com remains competitive yet indicates room for improvement across all performance metrics.
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flooranddecor.com competitors

In January 2026, flooranddecor.com outperformed its competitors in terms of revenue, generating $58,724,494. tileshop.com came closest with $7,558,437 in revenue, followed by tilebar.com with $5,052,796. flooranddecor.com also had the highest number of transactions at 103,391, while tilebar.com had 16,022 transactions. In terms of sessions, flooranddecor.com had 5,598,927, significantly higher than tilebar.com's 1,091,747. The Average Order Value (AOV) for flooranddecor.com ranged from $550 to $575, compared to tilebar.com's $300 to $325. Conversion rates for flooranddecor.com fell within the range of 1.50% to 2.00%, which was comparable to tileshop.com and stoneandtileshoppe.com. Overall, flooranddecor.com demonstrated strong performance across multiple metrics, solidifying its position as a top competitor in the market.

tileshop.com screenshot
#1 tileshop.com
7.6M
Revenue
766.2K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
tilebar.com screenshot
#2 tilebar.com
5.1M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
stoneandtileshoppe.com screenshot
#3 stoneandtileshoppe.com
476.4K
Revenue
141.1K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
tileclub.com screenshot
#4 tileclub.com
1.3M
Revenue
272.9K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
shawfloors.com screenshot
#5 shawfloors.com
495.9K
Revenue
154.4K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
flooranddecor.com vs top market performers
flooranddecor.com
top retailers
conversion rate vs average order value for flooranddecor.com and its competitors
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Revenue share by device at flooranddecor.com

In January large majority of sales on flooranddecor.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on flooranddecor.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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flooranddecor.com channels

Identify top traffic channels that drive growth for flooranddecor.comand discover how performance of traffic channels has changed over time.

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flooranddecor.com Google Ads spend

Evaluate flooranddecor.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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flooranddecor.com devices

Review flooranddecor.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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flooranddecor.com top markets

Explore flooranddecor.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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flooranddecor.com country & global rank

Assess the ranking of flooranddecor.com among other retailers within its primary country and worldwide.

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