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Sep 2024
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Home/Insights/Retailers/floretflowers.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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825K
Revenue
189K
Sessions
5.5-6.0%
Conversion rate
$75-100
Average order value
Online only revenue for floretflowers.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Based in Mount Vernon, Washington, the website floretflowers.com offers a vast range of premium plant seeds, bulbs, live plants, supplies, and floral arranging resources. With an emphasis on organic growing, they cater to both amateur and professional gardeners, enabling individuals to create visually stunning flower gardens.

floretflowers.com’s revenueOVER TIME
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Over the past three months, floretflowers.com revenue has experienced decline of 30%, compared to the preceding three months.

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floretflowers.com revenue decline for last six months
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OVERVIEW
In September 2024, floretflowers.com, in the GIFTS industry, generated $824,957 in online sales revenue, with a conversion rate of 5.50-6.00% and an average order value (AOV) of $75-100. The website had 188,986 sessions, lower than the highest of 11,407,226 by paperlesspost.com but higher than the median of 13,218 in the industry. Despite not having the highest revenue or sessions, floretflowers.com's performance metrics indicate a strong presence in the online market for lifestyle and gifts/flowers products.
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floretflowers.com competitors

When comparing floretflowers.com to its competitors in the online flower industry, it is evident that floretflowers.com falls in the middle in terms of revenue. While floretflowers.com generates $824,957 in revenue from 10,804 transactions and 188,986 sessions with an average order value (AOV) of $75-100 and a conversion rate of 5.50-6.00%, it lags behind johnnyseeds.com which leads with $4,174,966 in revenue from 23,034 transactions and 752,714 sessions, with an AOV of $175-200 and a conversion rate of 3.00-3.50%. In contrast, edenbrothers.com, with revenue of $923,690, and americanmeadows.com, with revenue of $1,134,097, have higher revenue figures but lower conversion rates than floretflowers.com. dutchgrown.com and bearcreekfarm.com also fall below floretflowers.com in revenue, transactions, and sessions. Overall, floretflowers.com is positioned well among its competitors in the online flower industry.

#1 dutchgrown.com
240.2K
Revenue
130.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#2 edenbrothers.com
923.7K
Revenue
868.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
#3 johnnyseeds.com
4.2M
Revenue
752.7K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
#4 bearcreekfarm.com
23K
Revenue
8.4K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
#5 americanmeadows.com
1.1M
Revenue
653.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
floretflowers.com vs top market performers
floretflowers.com
top retailers
conversion rate vs average order value for floretflowers.com and its competitors
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floretflowers.com brandsby revenue

1
Logo for floret flowersFloret Flowers
2
Logo for floret flower farmFloret Flower Farm

floretflowers.com categoriesby revenue

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brands overtime comparison

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floretflowers.com channels

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floretflowers.com Google Ads spend

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floretflowers.com devices

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floretflowers.com top markets

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floretflowers.com country & global rank

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