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Sep 2026
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Home/Insights/Retailers/floretflowers.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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609.5K
Revenue
Sep 26
216.5K
Sessions
Sep 26
4.0-4.5%
Conv. rate
Sep 26
$50-75
AOV
Sep 26
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Based in Mount Vernon, Washington, the website floretflowers.com offers a vast range of premium plant seeds, bulbs, live plants, supplies, and floral arranging resources. With an emphasis on organic growing, they cater to both amateur and professional gardeners, enabling individuals to create visually stunning flower gardens.

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floretflowers.com Annual Revenue and Growth

floretflowers.com's annual sales on its online store amounted to $9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
floretflowers.com revenue by year

floretflowers.com's monthly revenueOVER TIME
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Over the past three months, floretflowers.com revenue has experienced decline of 22%, compared to the preceding three months.

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floretflowers.com revenue decline for last six months
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OVERVIEW
floretflowers.com boasts a conversion rate of 4.00-4.50% for the month of September 2026, which is well within the typical range for the gifts and flowers category. The site generated $610,000 in revenue, significantly higher than an average gifts and flowers store's monthly revenue of around $31,400. With an average order value (AOV) of $50-75, floretflowers.com sits within the typical AOV range for the category. Additionally, the site attracted 216,000 sessions, far surpassing the average gifts and flowers store's 8,719 sessions. While floretflowers.com excels in these metrics, it remains below the traffic seen by leading competitors like paperlesspost.com, which garners 15.2 million sessions.
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floretflowers.com competitors

floretflowers.com excels with a conversion rate of 4.00-4.50%, significantly outpacing competitors like dutchgrown.com, which has a conversion rate of 0.50-1.00%, and americanmeadows.com at 0.50-1.00%. As of September 2026, floretflowers.com generated $610,000 in revenue from 9,067 transactions across 216,000 sessions, ranking third in revenue and second in transactions among its peers. In comparison, johnnyseeds.com leads in revenue at $4.9 million and transactions at 33,100, but trails slightly in conversion rate with 3.50-4.00%. floretflowers.com also competes closely with edenbrothers.com, which earned $417,000 from 7,180 transactions, but floretflowers.com outperforms in transactions and conversion efficiency. Despite having fewer sessions than johnnyseeds.com and americanmeadows.com, floretflowers.com's strong conversion rate highlights its effectiveness in driving sales relative to traffic.

dutchgrown.com screenshot
#1 dutchgrown.com
209.2K
Revenue
232.2K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
edenbrothers.com screenshot
#2 edenbrothers.com
416.8K
Revenue
636.6K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
johnnyseeds.com screenshot
#3 johnnyseeds.com
4.9M
Revenue
915.6K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
bearcreekfarm.com screenshot
#4 bearcreekfarm.com
43.3K
Revenue
11.4K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
americanmeadows.com screenshot
#5 americanmeadows.com
854.2K
Revenue
647.4K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
floretflowers.com vs top market performers
floretflowers.com
top retailers
conversion rate vs average order value for floretflowers.com and its competitors
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Revenue share by device at floretflowers.com

In September large majority of sales on floretflowers.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on floretflowers.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries floretflowers.com operates in

floretflowers.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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floretflowers.com channels

Identify top traffic channels that drive growth for floretflowers.comand discover how performance of traffic channels has changed over time.

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floretflowers.com Google Ads spend

Evaluate floretflowers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floretflowers.com devices

Review floretflowers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floretflowers.com top markets

Explore floretflowers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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floretflowers.com country & global rank

Assess the ranking of floretflowers.com among other retailers within its primary country and worldwide.

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