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Aug 2025
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Home/Insights/Retailers/floretflowers.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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507.3K
Revenue
Aug 25
241.4K
Sessions
Aug 25
3.0-3.5%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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Based in Mount Vernon, Washington, the website floretflowers.com offers a vast range of premium plant seeds, bulbs, live plants, supplies, and floral arranging resources. With an emphasis on organic growing, they cater to both amateur and professional gardeners, enabling individuals to create visually stunning flower gardens.

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floretflowers.com Annual Revenue and Growth

floretflowers.com's annual sales on its online store amounted to $11.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$11.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
floretflowers.com revenue by year

floretflowers.com's monthly revenueOVER TIME
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Over the past three months, floretflowers.com revenue has experienced decline of 44%, compared to the preceding three months.

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floretflowers.com revenue decline for last six months
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OVERVIEW
In August 2025, floretflowers.com in the GIFTS industry had online sales revenue of $507,266, a conversion rate of 3.00-3.50%, an AOV of $50-75, and 241,353 sessions. The median revenue for the industry is $35,970, the largest store is paperlesspost.com with $35,501,412 revenue, the highest conversion rate is 5.37%, the lowest conversion rate is 1.58%, the highest AOV is $224, the lowest AOV is $49, the median sessions is 10,894, and the highest sessions are 11,292,629.
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floretflowers.com competitors

In August 2025, floretflowers.com reported a revenue of $507,266 from 7,570 transactions and 241,353 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 3.00-3.50%. Compared to its competitors, dutchgrown.com had lower revenue of $188,292 from 1,346 transactions and 229,122 sessions, with a higher AOV of $125-150 but a lower conversion rate of 0.50-1.00%. edenbrothers.com generated $463,741 revenue from 7,954 transactions and 747,685 sessions, similar to floretflowers.com in AOV at $50-75, but with a lower conversion rate of 1.00-1.50%. johnnyseeds.com outperformed with a revenue of $3,981,404 from 28,533 transactions and 878,038 sessions, sharing the same conversion rate as floretflowers.com at 3.00-3.50%, and a higher AOV of $125-150. bearcreekfarm.com had lower revenue of $51,358 from 579 transactions and 11,817 sessions, with a slightly higher AOV of $75-100 and a superior conversion rate of 4.50-5.00%. Lastly, americanmeadows.com achieved a revenue of $772,948 from 4,862 transactions and 658,151 sessions, with the highest AOV of $150-175 but a lower conversion rate of 0.50-1.00%.

dutchgrown.com screenshot
#1 dutchgrown.com
188.3K
Revenue
229.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
edenbrothers.com screenshot
#2 edenbrothers.com
463.7K
Revenue
747.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
johnnyseeds.com screenshot
#3 johnnyseeds.com
4M
Revenue
878K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
bearcreekfarm.com screenshot
#4 bearcreekfarm.com
51.4K
Revenue
11.8K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
americanmeadows.com screenshot
#5 americanmeadows.com
772.9K
Revenue
658.2K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
floretflowers.com vs top market performers
floretflowers.com
top retailers
conversion rate vs average order value for floretflowers.com and its competitors
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Revenue share by device at floretflowers.com

In August large majority of sales on floretflowers.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on floretflowers.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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floretflowers.com channels

Identify top traffic channels that drive growth for floretflowers.comand discover how performance of traffic channels has changed over time.

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floretflowers.com Google Ads spend

Evaluate floretflowers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floretflowers.com devices

Review floretflowers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floretflowers.com top markets

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floretflowers.com country & global rank

Assess the ranking of floretflowers.com among other retailers within its primary country and worldwide.

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