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Nov 2025
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Home/Insights/Retailers/floretflowers.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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397.9K
Revenue
Nov 25
170.5K
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Based in Mount Vernon, Washington, the website floretflowers.com offers a vast range of premium plant seeds, bulbs, live plants, supplies, and floral arranging resources. With an emphasis on organic growing, they cater to both amateur and professional gardeners, enabling individuals to create visually stunning flower gardens.

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floretflowers.com Annual Revenue and Growth

floretflowers.com's annual sales on its online store amounted to $11.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$11.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
floretflowers.com revenue by year

floretflowers.com's monthly revenueOVER TIME
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Over the past three months, floretflowers.com revenue has experienced decline of 6.2%, compared to the preceding three months.

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floretflowers.com revenue decline for last six months
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OVERVIEW
In November 2025, floretflowers.com, operating in the GIFTS sector, generated online sales revenue of $397,896, significantly surpassing the median of $46,553, with a conversion rate between 3.00-3.50%, while the sector's high is 6.42% and low is 1.99%. Their average order value (AOV) ranged from $50-75, compared to a high of $233 in the industry, and they recorded 170,464 sessions, notably lower than the leading competitor, paperlesspost.com, which had 13,058,084 sessions. Overall, floretflowers.com demonstrated strong performance relative to industry averages, although it faces stiff competition.
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floretflowers.com competitors

In November 2025, floretflowers.com generated a revenue of $397,896 from 5,312 transactions with 170,464 sessions, boasting an average order value (AOV) of $50-$75 and a conversion rate of 3.00-3.50%. Comparing this data to its competitors, we see that dutchgrown.com had a revenue of $244,803 from 1,567 transactions with 229,122 sessions, a higher AOV of $150-$175, but a lower conversion rate of 0.50-1.00%. edenbrothers.com and johnnyseeds.com had significantly higher revenues, transactions, and sessions, with AOVs ranging from $100-$150 and $125-$150 respectively, along with conversion rates of 3.50-4.00%. bearcreekfarm.com had lower revenue and sessions than floretflowers.com but a higher AOV of $75-$100 and a higher conversion rate of 4.50-5.00%. americanmeadows.com had a revenue of $462,877 from 2,851 transactions with 256,991 sessions, with an AOV of $150-$175 and a conversion rate of 1.00-1.50%.

dutchgrown.com screenshot
#1 dutchgrown.com
244.8K
Revenue
229.1K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
edenbrothers.com screenshot
#2 edenbrothers.com
2.4M
Revenue
643.9K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
johnnyseeds.com screenshot
#3 johnnyseeds.com
4.4M
Revenue
788K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
bearcreekfarm.com screenshot
#4 bearcreekfarm.com
31.1K
Revenue
7.7K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
americanmeadows.com screenshot
#5 americanmeadows.com
462.9K
Revenue
257K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
floretflowers.com vs top market performers
floretflowers.com
top retailers
conversion rate vs average order value for floretflowers.com and its competitors
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Revenue share by device at floretflowers.com

In November large majority of sales on floretflowers.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on floretflowers.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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floretflowers.com channels

Identify top traffic channels that drive growth for floretflowers.comand discover how performance of traffic channels has changed over time.

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floretflowers.com Google Ads spend

Evaluate floretflowers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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floretflowers.com devices

Review floretflowers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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floretflowers.com top markets

Explore floretflowers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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floretflowers.com country & global rank

Assess the ranking of floretflowers.com among other retailers within its primary country and worldwide.

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