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Sep 2025
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Home/Insights/Retailers/flowtoys.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for flowtoys.comflowtoys.com

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242.4K
Revenue
Sep 25
59K
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Flowtoys.com is an online platform that offers a wide range of products related to flow arts. Their products consist of flow toys, such as poi, staffs, hoops, and juggling balls. Additionally, they provide LED lights, custom-made accessories, instructional videos, and educational resources for enthusiasts in the flow arts community.

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flowtoys.com Annual Revenue and Growth

flowtoys.com's annual sales on its online store amounted to $2.7M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
flowtoys.com revenue by year

flowtoys.com's monthly revenueOVER TIME
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Over the past three months, flowtoys.com revenue has experienced growth of 71%, compared to the preceding three months.

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flowtoys.com revenue growth for last six months
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OVERVIEW
In September 2025, flowtoys.com generated $242,363 in online sales, significantly surpassing the arts and entertainment median of $48,855, while boasting a conversion rate of 3.50-4.00%, close to the industry high of 5.07%. With an average order value (AOV) of $100-125, flowtoys.com remains competitive, though below the top AOV of $489. The site attracted 59,039 sessions, notably higher than the median of 9,105 but dwarfed by the leading redbubble.com, which recorded 16,058,244 sessions. Overall, flowtoys.com demonstrates strong performance in a challenging market landscape.
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flowtoys.com competitors

In September 2025, flowtoys.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. With a revenue of $242,363 from 2,104 transactions and 59,039 sessions, flowtoys.com had an AOV of $100-125 and a conversion rate of 3.50-4.00. In comparison, ultrapoi.com generated $78,211 in revenue from 457 transactions and 15,513 sessions, with an AOV of $150-175 and a conversion rate of 2.50-3.00. The spinsterz.com, astralhoops.com, funinmotiontoys.com, and trickconcepts.com also fell short of flowtoys.com in terms of revenue, transactions, sessions, AOV, and conversion rate, indicating flowtoys.com's superior performance in the flow arts industry.

ultrapoi.com screenshot
#1 ultrapoi.com
78.2K
Revenue
15.5K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
thespinsterz.com screenshot
#2 thespinsterz.com
9.5K
Revenue
3.7K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
astralhoops.com screenshot
#3 astralhoops.com
18.8K
Revenue
5.7K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
funinmotiontoys.com screenshot
#4 funinmotiontoys.com
93.2K
Revenue
39.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
trickconcepts.com screenshot
#5 trickconcepts.com
7.7K
Revenue
2K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
flowtoys.com vs top market performers
flowtoys.com
top retailers
conversion rate vs average order value for flowtoys.com and its competitors
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Revenue share by device at flowtoys.com

In September large majority of sales on flowtoys.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on flowtoys.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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flowtoys.com channels

Identify top traffic channels that drive growth for flowtoys.comand discover how performance of traffic channels has changed over time.

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flowtoys.com Google Ads spend

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flowtoys.com devices

Review flowtoys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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flowtoys.com top markets

Explore flowtoys.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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flowtoys.com country & global rank

Assess the ranking of flowtoys.com among other retailers within its primary country and worldwide.

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