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Dec 2025
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Home/Insights/Retailers/formufit.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for formufit.comformufit.com

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155.4K
Revenue
Dec 25
36.7K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: CONSTRUCTION AND MAINTENANCE

Formufit is a website that sells PVC building materials specifically designed for DIY projects. Their inventory includes PVC pipes, connectors, and accessories in various shapes and sizes. Customers can find fittings, furniture-grade pipe, and informational resources related to PVC construction on the website.

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formufit.com Annual Revenue and Growth

formufit.com's annual sales on its online store amounted to $1.6M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
formufit.com revenue by year

formufit.com's monthly revenueOVER TIME
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Over the past three months, formufit.com revenue has experienced growth of 390%, compared to the preceding three months.

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formufit.com revenue growth for last six months
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OVERVIEW
In December 2025, formufit.com, operating in the heavy industry and engineering sector, achieved online sales revenue of $155,432, surpassing the industry median of $125,738, while the leading competitor, grainger.com, recorded $69,700,893. The site’s conversion rate ranged from 2.00-2.50%, close to the high benchmark of 2.75%, with an average order value (AOV) of $175-200, below the sector's high of $916. With 36,651 sessions, formufit.com exceeded the median of 19,179 but lagged significantly behind grainger.com's impressive 7,868,057 sessions, indicating room for growth in customer engagement and overall market presence.
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formufit.com competitors

In December 2025, formufit.com generated a revenue of $155,432 from 883 transactions with 36,651 sessions, boasting an average order value (AOV) of $175-$200 and a conversion rate of 2.00-2.50%. When compared to its competitors, formufit.com falls behind in revenue as pvcfittingsonline.com leads with $505,040, followed by buyfittingsonline.com with $323,435. However, formufit.com performs better in terms of conversion rate, tying with plasticpipeshop.co.uk at 2.00-2.50%. clearpvcpipe.com has the highest conversion rate at 3.00-3.50%, but significantly lower revenue. With a similar AOV to plasticpipeshop.co.uk and dripdepot.com, formufit.com remains competitive in that metric. Despite not leading in revenue, formufit.com's solid conversion rate and AOV keep it in the game against its competitors.

pvcfittingsonline.com screenshot
#1 pvcfittingsonline.com
505K
Revenue
99.5K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
plasticpipeshop.co.uk screenshot
#2 plasticpipeshop.co.uk
244.1K
Revenue
44.4K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
clearpvcpipe.com screenshot
#3 clearpvcpipe.com
31.5K
Revenue
4.7K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
buyfittingsonline.com screenshot
#4 buyfittingsonline.com
323.4K
Revenue
58.6K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
dripdepot.com screenshot
#5 dripdepot.com
186K
Revenue
80.7K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
formufit.com vs top market performers
formufit.com
top retailers
conversion rate vs average order value for formufit.com and its competitors
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Revenue share by device at formufit.com

In December large majority of sales on formufit.com, 97% was finalized on desktop devices, with 3.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on formufit.com, 97% was finalized on desktop devices, with 3.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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formufit.com channels

Identify top traffic channels that drive growth for formufit.comand discover how performance of traffic channels has changed over time.

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formufit.com Google Ads spend

Evaluate formufit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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formufit.com devices

Review formufit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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formufit.com top markets

Explore formufit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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formufit.com country & global rank

Assess the ranking of formufit.com among other retailers within its primary country and worldwide.

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