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Sep 2025
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Home/Insights/Retailers/foundrae.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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351.3K
Revenue
Sep 25
69.8K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$900-1000
AOV
Sep 25
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Foundrae.com is a website that showcases and sells a range of exclusive jewelry pieces. Their collection includes necklaces, rings, earrings, and bracelets. The website features detailed product descriptions, high-quality images, and offers an effortless and secure online shopping experience for customers seeking distinctive and stylish jewelry options.

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foundrae.com Annual Revenue and Growth

foundrae.com's annual sales on its online store amounted to $3.7M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$3.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
foundrae.com revenue by year

foundrae.com's monthly revenueOVER TIME
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Over the past three months, foundrae.com revenue has experienced growth of 14%, compared to the preceding three months.

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foundrae.com revenue growth for last six months
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OVERVIEW
In September 2025, foundrae.com, a lifestyle and fashion apparel brand, achieved online sales of $351,257, significantly surpassing the median of $74,931 for the industry. The website's conversion rate ranged from 0.50-1.00%, below the high industry benchmark of 3.2% but above the low of 0.68%. Foundrae's average order value (AOV) stood at $925-950, markedly higher than the industry's high of $382. With 69,845 sessions, it exceeded the median of 34,221 but fell short compared to industry leader shein.com, which garnered an impressive 297,137,690 sessions.
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foundrae.com competitors

In September 2025, foundrae.com stands out among its competitors in various key metrics. foundrae.com generated a revenue of $351,257 with 378 transactions and 69,845 sessions, resulting in an average order value (AOV) of $925-$950 and a conversion rate of 0.50-1.00%. In comparison, brokenenglishjewelry.com had a revenue of $189,438 with 114 transactions and 10,748 sessions, a higher AOV of $1650-$1675, and a conversion rate of 1.00-1.50%. marissacollections.com performed well with a revenue of $652,591, 1,131 transactions, and 92,119 sessions, but had a lower AOV of $575-$600 and a similar conversion rate of 1.00-1.50%. becomingjewelry.com and freidarothman.com lagged behind with significantly lower revenues, transactions, and sessions, along with lower AOVs and higher conversion rates compared to foundrae.com.

brokenenglishjewelry.com screenshot
#1 brokenenglishjewelry.com
189.4K
Revenue
10.7K
Sessions
1.0-1.5%
Conv. rate
$1600-1700
AOV
marissacollections.com screenshot
#2 marissacollections.com
652.6K
Revenue
92.1K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
becomingjewelry.com screenshot
#3 becomingjewelry.com
5.5K
Revenue
4.8K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
freidarothman.com screenshot
#4 freidarothman.com
19.3K
Revenue
4.6K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
bryananthonys.com screenshot
#5 bryananthonys.com
123.8K
Revenue
52.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
foundrae.com vs top market performers
foundrae.com
top retailers
conversion rate vs average order value for foundrae.com and its competitors
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Revenue share by device at foundrae.com

In September large majority of sales on foundrae.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on foundrae.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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foundrae.com channels

Identify top traffic channels that drive growth for foundrae.comand discover how performance of traffic channels has changed over time.

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foundrae.com Google Ads spend

Evaluate foundrae.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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foundrae.com devices

Review foundrae.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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foundrae.com top markets

Explore foundrae.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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foundrae.com country & global rank

Assess the ranking of foundrae.com among other retailers within its primary country and worldwide.

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