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Jan 2026
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Home/Insights/Retailers/frabill.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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52.1K
Revenue
Jan 26
24.2K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Frabill.com is an online platform catering to outdoor enthusiasts and anglers. This website offers a range of fishing equipment, including fishing rods, tackle boxes, nets, and accessories. In addition, Frabill.com provides informative resources and articles related to fishing techniques, gear reviews, and tips for a successful fishing experience.

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frabill.com Annual Revenue and Growth

frabill.com's annual sales on its online store amounted to $380.8K in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$380.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
frabill.com revenue by year

frabill.com's monthly revenueOVER TIME
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Over the past three months, frabill.com revenue has experienced growth of 53%, compared to the preceding three months.

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frabill.com revenue growth for last six months
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OVERVIEW
In January 2026, frabill.com, a player in the sports industry, generated $52,070 in online sales, below the median of $84,141, with a conversion rate of 1.00-1.50%, falling short of the industry's high of 3.0%. The average order value ranged between $125-150, significantly lower than the high of $556. With 24,181 sessions, frabill.com did not reach the median of 31,579 sessions, highlighting areas for growth compared to leading competitors like garmin.com, which recorded revenue of $201,780,487, and dickssportinggoods.com, boasting 40,123,045 sessions.
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frabill.com competitors

In January 2026, frabill.com generated a revenue of $52,070 with 364 transactions and 24,181 sessions, boasting an average order value (AOV) ranging from $125 to $150 and a conversion rate of 1.00% to 1.50%. Comparing these metrics to its competitors, engelcoolers.com leads the pack with a revenue of $267,876, 816 transactions, 38,592 sessions, an AOV of $325 to $350, and a conversion rate of 2.00% to 2.50%. fishpondusa.com also outperforms frabill.com significantly, bringing in $613,099 in revenue with 1,861 transactions, 61,682 sessions, an AOV of $325 to $350, and a conversion rate of 3.00% to 3.50%. Even franksgreatoutdoors.com, with a revenue of $169,000, 2,920 transactions, 123,230 sessions, an AOV of $50 to $75, and a conversion rate of 2.00% to 2.50%, surpasses frabill.com in several key metrics.

engelcoolers.com screenshot
#1 engelcoolers.com
267.9K
Revenue
38.6K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
fishpondusa.com screenshot
#2 fishpondusa.com
613.1K
Revenue
61.7K
Sessions
3.0-3.5%
Conv. rate
$325-350
AOV
franksgreatoutdoors.com screenshot
#3 franksgreatoutdoors.com
169K
Revenue
123.2K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
frabill.com vs top market performers
frabill.com
top retailers
conversion rate vs average order value for frabill.com and its competitors
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Revenue share by device at frabill.com

In January large majority of sales on frabill.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In January large majority of sales on frabill.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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frabill.com channels

Identify top traffic channels that drive growth for frabill.comand discover how performance of traffic channels has changed over time.

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frabill.com Google Ads spend

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frabill.com devices

Review frabill.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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frabill.com top markets

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frabill.com country & global rank

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