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Oct 2025
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Home/Insights/Retailers/fridgefreezerdirect.co.uk
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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401.5K
Revenue
Oct 25
28.3K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$1100-1200
AOV
Oct 25
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Fridge Freezer Direct is a website based in the UK that offers a wide range of refrigeration equipment. They sell various types of commercial freezers, refrigerators, cold rooms, and other cooling systems. They cater to businesses in various sectors, providing them with quality refrigeration solutions to meet their needs.

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fridgefreezerdirect.co.uk Annual Revenue and Growth

fridgefreezerdirect.co.uk's annual sales on its online store amounted to $4.3M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fridgefreezerdirect.co.uk revenue by year

fridgefreezerdirect.co.uk's monthly revenueOVER TIME
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Over the past three months, fridgefreezerdirect.co.uk revenue has experienced growth of 0.33%, compared to the preceding three months.

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fridgefreezerdirect.co.uk revenue growth for last six months
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OVERVIEW
In October 2025, fridgefreezerdirect.co.uk generated $401,471 in online sales, significantly exceeding the food_and_drink median of $49,912, though still distant from the leader, nespresso.com, with $127,160,132. The site achieved a conversion rate of 1.00-1.50%, within a low range compared to the high of 5.16% in the sector, while its average order value (AOV) of $1125-1150 greatly surpasses the food_and_drink average of $334. With 28,316 sessions, it performed above the median of 14,922, yet was far from nespresso.com's staggering 15,877,344 sessions, indicating room for growth.
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fridgefreezerdirect.co.uk competitors

In October 2025, fridgefreezerdirect.co.uk generated a revenue of £401,471 from 355 transactions and 28,316 sessions, with an average order value (AOV) ranging from £1125 to £1150 and a conversion rate between 1.00% and 1.50%. In comparison, caterkwik.co.uk outperformed fridgefreezerdirect.co.uk with a revenue of £810,947 from 2,444 transactions and 60,013 sessions, boasting an AOV of £325 to £350 and a conversion rate between 4.00% and 4.50%. easyequipment.com and secondhand-catering-equipment.co.uk also had differing performance metrics compared to fridgefreezerdirect.co.uk, with easyequipment.com generating £134,366 in revenue from 291 transactions and 16,924 sessions, while secondhand-catering-equipment.co.uk earned £77,084 from 267 transactions and 23,590 sessions. These competitors had AOVs ranging from £450 to £475 and £275 to £300, with conversion rates between 1.50% and 2.00% and 1.00% and 1.50% respectively.

caterkwik.co.uk screenshot
#1 caterkwik.co.uk
810.9K
Revenue
60K
Sessions
4.0-4.5%
Conv. rate
$325-350
AOV
easyequipment.com screenshot
#2 easyequipment.com
134.4K
Revenue
16.9K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
secondhand-catering-equipment.co.uk screenshot
#3 secondhand-catering-equipment.co.uk
77.1K
Revenue
23.6K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
fridgefreezerdirect.co.uk vs top market performers
fridgefreezerdirect.co.uk
top retailers
conversion rate vs average order value for fridgefreezerdirect.co.uk and its competitors
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Revenue share by device at fridgefreezerdirect.co.uk

In October large majority of sales on fridgefreezerdirect.co.uk, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on fridgefreezerdirect.co.uk, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fridgefreezerdirect.co.uk channels

Identify top traffic channels that drive growth for fridgefreezerdirect.co.ukand discover how performance of traffic channels has changed over time.

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fridgefreezerdirect.co.uk Google Ads spend

Evaluate fridgefreezerdirect.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fridgefreezerdirect.co.uk devices

Review fridgefreezerdirect.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fridgefreezerdirect.co.uk top markets

Explore fridgefreezerdirect.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fridgefreezerdirect.co.uk country & global rank

Assess the ranking of fridgefreezerdirect.co.uk among other retailers within its primary country and worldwide.

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