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Jul 2026
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Home/Insights/Retailers/frostriver.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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406K
Revenue
Jul 26
71K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$200-225
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Frostriver.com is an online platform specialized in selling a variety of products. They offer a wide range of handcrafted bags, backpacks, and accessories. Additionally, the website provides an assortment of outdoor gear, including camping and hiking supplies. Customers can also find unique and durable items for work and everyday use.

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frostriver.com Annual Revenue and Growth

frostriver.com's annual sales on its online store amounted to $4.5M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$4.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
frostriver.com revenue by year

frostriver.com's monthly revenueOVER TIME
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Over the past three months, frostriver.com revenue has experienced decline of 4.5%, compared to the preceding three months.

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frostriver.com revenue decline for last six months
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OVERVIEW
In July 2026, frostriver.com observed 71,000 sessions, significantly higher than the typical e-commerce and shopping retailer, which sees around 35,800 sessions monthly. The site's revenue for online sales reached $406,000, well above the typical e-commerce and shopping retailer's $80,800. With a conversion rate of 2.50-3.00%, frostriver.com is within the typical e-commerce and shopping retailer range of 0.75% to 3.8%. Additionally, the average order value (AOV) of $200-225 is comfortably within the typical e-commerce and shopping retailer range of $59 to $332, showcasing frostriver.com’s strong performance in the e-commerce and shopping category.
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frostriver.com competitors

frostriver.com stands out with a robust revenue of $406,000, ranking second among its competitors, only trailing satchel-page.com by $419,000. In July 2026, frostriver.com also recorded 1,836 transactions, which places it second, just 98 transactions behind satchel-page.com. With 71,000 sessions, frostriver.com ranks second yet again, falling short of satchel-page.com by 73,000 sessions. Its average order value (AOV) of $200-225 is competitive but lower than toughtraveler.com’s $625-650 and sanborncanoe.com’s $475-500. frostriver.com boasts a conversion rate of 2.50-3.00%, outperforming toughtraveler.com’s 1.50-2.00%, sanborncanoe.com’s 0.50-1.00%, and duluthpack.com’s 0.00-0.50%, although still trailing satchel-page.com’s 1.00-1.50%. Overall, frostriver.com demonstrates strong performance metrics, particularly in revenue and conversion rates, when compared to its peers.

toughtraveler.com screenshot
#1 toughtraveler.com
211.6K
Revenue
21.1K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
sanborncanoe.com screenshot
#2 sanborncanoe.com
18.5K
Revenue
5.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
duluthpack.com screenshot
#3 duluthpack.com
40.5K
Revenue
57.1K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
missionmercantile.com screenshot
#4 missionmercantile.com
24.8K
Revenue
12.5K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
satchel-page.com screenshot
#5 satchel-page.com
824.7K
Revenue
144.1K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
frostriver.com vs top market performers
frostriver.com
top retailers
conversion rate vs average order value for frostriver.com and its competitors
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Revenue share by device at frostriver.com

In July large majority of sales on frostriver.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In July large majority of sales on frostriver.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

Industries frostriver.com operates in

frostriver.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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frostriver.com channels

Identify top traffic channels that drive growth for frostriver.comand discover how performance of traffic channels has changed over time.

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frostriver.com Google Ads spend

Evaluate frostriver.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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frostriver.com devices

Review frostriver.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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frostriver.com top markets

Explore frostriver.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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frostriver.com country & global rank

Assess the ranking of frostriver.com among other retailers within its primary country and worldwide.

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