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Oct 2025
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Home/Insights/Retailers/gaffatape.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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205.4K
Revenue
Oct 25
12.5K
Sessions
Oct 25
7.0-7.5%
Conv. rate
Oct 25
$200-225
AOV
Oct 25
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  • Main country of store: UNITED KINGDOM
  • Website category: BUSINESS SERVICES

gaffatape.com is a website that offers various types of adhesive tape products. They specialize in selling a wide range of gaffa tapes in different colors and sizes. Additionally, the website provides information on product specifications, pricing, and allows users to make online purchases.

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gaffatape.com Annual Revenue and Growth

gaffatape.com's annual sales on its online store amounted to $2.8M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
gaffatape.com revenue by year

gaffatape.com's monthly revenueOVER TIME
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Over the past three months, gaffatape.com revenue has experienced growth of 0.14%, compared to the preceding three months.

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gaffatape.com revenue growth for last six months
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OVERVIEW
In October 2025, gaffatape.com generated $205,401 in online sales, significantly exceeding the industry median of $77,757, with a strong conversion rate of 7.00-7.50%, well above the high benchmark of 5.01%. The average order value (AOV) ranged from $200-225, outperforming the low industry AOV of $105, while attracting 12,516 sessions, slightly surpassing the median of 12,058 in the business and consumer services sector, although far from the leading site printful.com, which boasted 3,814,476 sessions and revenue of $36,743,632.
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gaffatape.com competitors

In October 2025, gaffatape.com outperforms its competitor xfasten.com in terms of revenue, with gaffatape.com bringing in $205,401 compared to xfasten.com's $84,736. gaffatape.com also has more transactions at 931, while xfasten.com only has 378 transactions. However, xfasten.com has slightly more sessions with 13,354 compared to gaffatape.com's 12,516 sessions. Both websites have a similar Average Order Value (AOV) range of $200-225, but gaffatape.com excels in conversion rate at 7.00-7.50%, whereas xfasten.com lags behind at 2.50-3.00%. Overall, gaffatape.com demonstrates superior performance in terms of revenue, transactions, and conversion rate compared to xfasten.com.

xfasten.com screenshot
#1 xfasten.com
84.7K
Revenue
13.4K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
gaffatape.com vs top market performers
gaffatape.com
top retailers
conversion rate vs average order value for gaffatape.com and its competitors
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Revenue share by device at gaffatape.com

In October large majority of sales on gaffatape.com, 91% was finalized on desktop devices, with 9.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on gaffatape.com, 91% was finalized on desktop devices, with 9.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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gaffatape.com channels

Identify top traffic channels that drive growth for gaffatape.comand discover how performance of traffic channels has changed over time.

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gaffatape.com Google Ads spend

Evaluate gaffatape.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gaffatape.com devices

Review gaffatape.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gaffatape.com top markets

Explore gaffatape.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gaffatape.com country & global rank

Assess the ranking of gaffatape.com among other retailers within its primary country and worldwide.

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