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Oct 2025
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Home/Insights/Retailers/giftcards.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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19.6M
Revenue
Oct 25
2.2M
Sessions
Oct 25
7.0-7.5%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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Giftcards.com is an online platform that offers a wide range of gift cards for purchase. Whether its for popular retailers, restaurants, or online services, customers can find various gift card options. The site provides a convenient destination to choose and buy gift cards for multiple occasions.

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giftcards.com Annual Revenue and Growth

giftcards.com's annual sales on its online store amounted to $272.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$272.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
giftcards.com revenue by year

giftcards.com's monthly revenueOVER TIME
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Over the past three months, giftcards.com revenue has experienced growth of 2%, compared to the preceding three months.

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giftcards.com revenue growth for last six months
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OVERVIEW
In October 2025, giftcards.com achieved online sales revenue of $19,646,131, significantly below the GIFTS median of $38,970, while its conversion rate ranged between 7.00-7.50%, surpassing the category average of 5.82%. With an Average Order Value (AOV) of $125-150, it remained lower than the high of $221 within the industry. The website garnered 2,214,432 sessions, markedly less than paperlesspost.com's 12,757,147 sessions, yet higher than the lifestyle median of 11,510. Despite these figures, giftcards.com continues to demonstrate a robust conversion performance amidst a competitive landscape.
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giftcards.com competitors

When comparing giftcards.com to its competitor dundle.com as of October 2025, giftcards.com clearly outperforms in all major domains. giftcards.com generates significantly higher revenue at $19,646,131 compared to dundle.com's $2,679,942. In terms of transactions, giftcards.com has 156,875 transactions while dundle.com only has 32,921. giftcards.com also leads in sessions with 2,214,432 compared to dundle.com's 853,932. The Average Order Value (AOV) for giftcards.com falls between $125-$150, which is higher than dundle.com's AOV of $75-$100. Furthermore, giftcards.com boasts a conversion rate of 7.00-7.50%, surpassing dundle.com's conversion rate of 3.50-4.00%. Overall, giftcards.com demonstrates superior performance across the board when compared to dundle.com.

dundle.com screenshot
#1 dundle.com
2.7M
Revenue
853.9K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
giftcards.com vs top market performers
giftcards.com
top retailers
conversion rate vs average order value for giftcards.com and its competitors
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Revenue share by device at giftcards.com

In October large majority of sales on giftcards.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on giftcards.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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giftcards.com channels

Identify top traffic channels that drive growth for giftcards.comand discover how performance of traffic channels has changed over time.

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giftcards.com Google Ads spend

Evaluate giftcards.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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giftcards.com devices

Review giftcards.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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giftcards.com top markets

Explore giftcards.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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giftcards.com country & global rank

Assess the ranking of giftcards.com among other retailers within its primary country and worldwide.

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