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Jul 2025
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Home/Insights/Retailers/giftcards.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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13.4M
Revenue
2.2M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
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Giftcards.com is an online platform that offers a wide range of gift cards for purchase. Whether its for popular retailers, restaurants, or online services, customers can find various gift card options. The site provides a convenient destination to choose and buy gift cards for multiple occasions.

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giftcards.com's revenueOVER TIME
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Over the past three months, giftcards.com revenue has experienced growth of 4.3%, compared to the preceding three months.

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giftcards.com revenue growth for last six months
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OVERVIEW
In July 2025, giftcards.com, in the GIFTS industry, reported $13,418,723 in online sales revenue with a conversion rate of 4.50-5.00% and an AOV of $125-150. The highest conversion rate in the category was 5.32% and the highest AOV was $246, while the lowest conversion rate was 1.54% and the lowest AOV was $52. giftcards.com had 2,229,233 sessions, with the highest number of sessions at 11,182,431 from paperlesspost.com, and the median sessions in the category being 11,596.
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giftcards.com competitors

In July 2025, giftcards.com outperformed its competitor dundle.com in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. giftcards.com generated a revenue of $13,418,723 from 106,877 transactions and 2,229,233 sessions, with an AOV ranging from $125 to $150 and a conversion rate between 4.50% and 5.00%. On the other hand, dundle.com only earned $2,544,613 from 30,463 transactions and 898,823 sessions, with an AOV of $75 to $100 and a conversion rate of 3.00% to 3.50%. This data clearly indicates that giftcards.com is the leading player in the gift card industry, with significantly higher performance metrics compared to its competitors like dundle.com.

dundle.com screenshot
#1 dundle.com
2.5M
Revenue
898.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
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giftcards.com vs top market performers
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conversion rate vs average order value for giftcards.com and its competitors
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Revenue share by device at giftcards.com

In July large majority of sales on giftcards.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on giftcards.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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giftcards.com channels

Identify top traffic channels that drive growth for giftcards.comand discover how performance of traffic channels has changed over time.

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giftcards.com Google Ads spend

Evaluate giftcards.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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giftcards.com devices

Review giftcards.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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giftcards.com top markets

Explore giftcards.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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giftcards.com country & global rank

Assess the ranking of giftcards.com among other retailers within its primary country and worldwide.

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