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Jul 2026

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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

giftcards.com

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17.3M

Revenue

Jul 26

2.5M

Sessions

Jul 26

5.0-5.5%

Conv. rate

Jul 26

$125-150

AOV

Jul 26

Main country of store: UNITED STATES
Website category: GIFTS

Giftcards.com is an online platform that offers a wide range of gift cards for purchase. Whether its for popular retailers, restaurants, or online services, customers can find various gift card options. The site provides a convenient destination to choose and buy gift cards for multiple occasions.

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giftcards.com Annual Revenue and Growth

giftcards.com's annual sales on its online store amounted to $271.2M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025

$271.2M

Annual growth forecast2025/2026

20-50%

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eCommerce Revenue

giftcards.com's monthly revenueOVER TIME
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Over the past three months, giftcards.com revenue has experienced decline of 13%, compared to the preceding three months.

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giftcards.com revenue decline for last six months

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OVERVIEW

In July 2026, giftcards.com, a store in the gifts and flowers category, generated $17.3 million in online sales, while the average store in the gifts and flowers category generates around $42,700 a month. Its conversion rate ranged from 5.00-5.50%, which is within the average store in the gifts and flowers category's range of 1.69% to 5.58%. The average order value was between $125-150, also within the typical range of $53 to $239. The site had 2.5 million sessions, compared to the average store in the gifts and flowers category's 10,200 sessions.

giftcards.com competitors

In July 2026, giftcards.com trails its competitor, dundle.com, with a conversion rate of 5.00-5.50%, while dundle.com achieves 3.00-3.50%. However, giftcards.com significantly outperforms dundle.com in revenue, generating $17.3 million compared to dundle.com’s $3.3 million, a gap of $14 million. In terms of transactions, giftcards.com leads with 126,000, surpassing dundle.com by 95,100 transactions. Additionally, giftcards.com has a substantial advantage in sessions, attracting 2.5 million compared to dundle.com’s 912,000, leading by 1.6 million. Overall, giftcards.com excels in key metrics, establishing a strong position in the gift card market despite a modest conversion rate.

#1 dundle.com

3.3M

Revenue

911.6K

Sessions

3.0-3.5%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

giftcards.com

$17.3M

dundle.com

TOP MARKET PERFORMERSby revenue

giftcards.com

$17.3M

dundle.com

giftcards.com vs top market performers

giftcards.com

top retailers

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giftcards.com channels

Identify top traffic channels that drive growth for giftcards.comand discover how performance of traffic channels has changed over time.

giftcards.com Google Ads spend

Evaluate giftcards.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

giftcards.com devices

Review giftcards.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

giftcards.com top markets

Explore giftcards.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.