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Dec 2025
All countries
Home/Insights/Retailers/giftcards.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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59.1M
Revenue
Dec 25
5.9M
Sessions
Dec 25
7.5-8.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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Giftcards.com is an online platform that offers a wide range of gift cards for purchase. Whether its for popular retailers, restaurants, or online services, customers can find various gift card options. The site provides a convenient destination to choose and buy gift cards for multiple occasions.

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giftcards.com Annual Revenue and Growth

giftcards.com's annual sales on its online store amounted to $272.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$272.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
giftcards.com revenue by year

giftcards.com's monthly revenueOVER TIME
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Over the past three months, giftcards.com revenue has experienced growth of 139%, compared to the preceding three months.

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giftcards.com revenue growth for last six months
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OVERVIEW
In December 2025, giftcards.com excelled in the GIFTS industry, generating impressive online sales revenue of $59,146,003, surpassing the median of $57,545, and becoming the largest store in the category. With a conversion rate between 7.50-8.00%, it significantly outperformed the high average of 6.02%. The average order value (AOV) ranged from $125-150, while the highest AOV in the industry was $228. The site attracted 5,866,919 sessions, although this was lower than the highest competitor, paperlesspost.com, which had 12,778,425 sessions, and the median of 14,891 for the sector.
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giftcards.com competitors

In December 2025, giftcards.com outperformed its competitor dundle.com in several key metrics. giftcards.com generated a revenue of $59,146,003 compared to dundle.com's $3,365,522. The number of transactions on giftcards.com was 453,871, while dundle.com had 41,540 transactions. In terms of website traffic, giftcards.com had 5,866,919 sessions, surpassing dundle.com's 1,051,837 sessions. The Average Order Value (AOV) on giftcards.com ranged between $125-150, whereas dundle.com had an AOV of $75-100. Additionally, giftcards.com boasted a higher conversion rate of 7.50-8.00%, while dundle.com had a conversion rate of 3.50-4.00%. Overall, giftcards.com demonstrated superior performance across various domains compared to its competitor dundle.com.

dundle.com screenshot
#1 dundle.com
3.4M
Revenue
1.1M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
giftcards.com vs top market performers
giftcards.com
top retailers
conversion rate vs average order value for giftcards.com and its competitors
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Revenue share by device at giftcards.com

In December large majority of sales on giftcards.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on giftcards.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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giftcards.com channels

Identify top traffic channels that drive growth for giftcards.comand discover how performance of traffic channels has changed over time.

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giftcards.com Google Ads spend

Evaluate giftcards.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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giftcards.com devices

Review giftcards.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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giftcards.com top markets

Explore giftcards.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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giftcards.com country & global rank

Assess the ranking of giftcards.com among other retailers within its primary country and worldwide.

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