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May 2025
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Home/Insights/Retailers/girlfriend.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for girlfriend.comgirlfriend.com

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701.7K
Revenue
413K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
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Girlfriend.com is a platform showcasing a range of products for women. The website offers a variety of items, such as clothing, accessories, beauty products, and home goods. Users can browse and purchase from an assortment of high-quality merchandise specifically tailored for female customers.

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girlfriend.com's revenueOVER TIME
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Over the past three months, girlfriend.com revenue has experienced decline of 35%, compared to the preceding three months.

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girlfriend.com revenue decline for last six months
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OVERVIEW
girlfriend.com's performance metrics for May 2025 in the BEAUTY AND COSMETICS industry: revenue $701,673 (median $46,882), conversion rate 1.50-2.00% (high 4.51%, low 1.17%), AOV $100-125 (high $213, low $53), sessions 412,993 (median 19,997). Top store in revenue: ulta.com $96,002,620; top in sessions: sephora.com 38,510,361.
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girlfriend.com competitors

In May 2025, girlfriend.com reported a revenue of $701,673 with 6,499 transactions and 412,993 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 1.50-2.00%. Comparing these metrics to its competitors, barrecore.com generated $51,725 in revenue from 455 transactions and 9,972 sessions, achieving a higher conversion rate of 4.50-5.00% despite a similar AOV range. fitnesshubshop.com lagged behind with only $6,503 in revenue from 34 transactions and 3,829 sessions, highlighting a low conversion rate of 0.50-1.00% attributed to a higher AOV of $175-$200. earthhero.com performed well with $155,777 in revenue, 1,495 transactions, and 82,720 sessions, aligning closely with girlfriend.com's AOV and conversion rate. nectarclothing.com fell in between, with $27,196 in revenue from 230 transactions and 12,646 sessions, sharing the same AOV and conversion rate as girlfriend.com.

barrecore.com screenshot
#1 barrecore.com
51.7K
Revenue
10K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
nectarclothing.com screenshot
#2 nectarclothing.com
27.2K
Revenue
12.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
earthhero.com screenshot
#3 earthhero.com
155.8K
Revenue
82.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
fitnesshubshop.com screenshot
#4 fitnesshubshop.com
6.5K
Revenue
3.8K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
outerknown.com screenshot
#5 outerknown.com
1.1M
Revenue
294K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
girlfriend.com vs top market performers
girlfriend.com
top retailers
conversion rate vs average order value for girlfriend.com and its competitors
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Revenue share by device at girlfriend.com

In May large majority of sales on girlfriend.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices.

In May large majority of sales on girlfriend.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices.
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brands overtime comparison

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girlfriend.com channels

Identify top traffic channels that drive growth for girlfriend.comand discover how performance of traffic channels has changed over time.

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girlfriend.com Google Ads spend

Evaluate girlfriend.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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girlfriend.com devices

Review girlfriend.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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girlfriend.com top markets

Explore girlfriend.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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girlfriend.com country & global rank

Assess the ranking of girlfriend.com among other retailers within its primary country and worldwide.

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