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Aug 2025
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Home/Insights/Retailers/girlfriend.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for girlfriend.comgirlfriend.com

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593.4K
Revenue
Aug 25
417.5K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$100-125
AOV
Aug 25
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Girlfriend.com is a platform showcasing a range of products for women. The website offers a variety of items, such as clothing, accessories, beauty products, and home goods. Users can browse and purchase from an assortment of high-quality merchandise specifically tailored for female customers.

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girlfriend.com Annual Revenue and Growth

girlfriend.com's annual sales on its online store amounted to $19.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$19.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
girlfriend.com revenue by year

girlfriend.com's monthly revenueOVER TIME
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Over the past three months, girlfriend.com revenue has experienced decline of 9.8%, compared to the preceding three months.

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girlfriend.com revenue decline for last six months
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OVERVIEW
In August 2025, girlfriend.com in the BEAUTY AND COSMETICS industry generated a revenue of $593,359 for online sales, with a conversion rate ranging from 1.00-1.50% and an average order value (AOV) of $100-125. With 417,479 sessions, girlfriend.com performed above the median for the industry which is 22,297 sessions. Despite having a lower revenue compared to themancompany.com, girlfriend.com demonstrated a strong AOV and a respectable conversion rate. Overall, girlfriend.com showed solid performance metrics within the BEAUTY AND COSMETICS industry for the month of August, 2025.
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girlfriend.com competitors

In August 2025, girlfriend.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. barrecore.com had the lowest revenue at $31,874, with 324 transactions and 7,534 sessions, but a high conversion rate of 4.00-4.50%. nectarclothing.com had slightly higher revenue at $28,232, with 260 transactions and 14,825 sessions, along with a conversion rate of 1.50-2.00%. fitatelier.com had the lowest revenue of $1,209, with only 8 transactions and 333 sessions, but a high AOV of 125-150 and a conversion rate of 2.50-3.00%. earthhero.com generated $245,713 in revenue with 2,674 transactions and 101,807 sessions, with a conversion rate of 2.50-3.00%. fitnesshubshop.com had $11,525 in revenue, 90 transactions, 10,868 sessions, a high AOV of 125-150, and a low conversion rate of 0.50-1.00%. girlfriend.com clearly stands out with revenue of $593,359, 5,512 transactions, 417,479 sessions, an AOV of 100-125, and a conversion rate of 1.00-1.50%.

barrecore.com screenshot
#1 barrecore.com
31.9K
Revenue
7.5K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
nectarclothing.com screenshot
#2 nectarclothing.com
28.2K
Revenue
14.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
fitatelier.com screenshot
#3 fitatelier.com
1.2K
Revenue
333.2
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
earthhero.com screenshot
#4 earthhero.com
245.7K
Revenue
101.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
fitnesshubshop.com screenshot
#5 fitnesshubshop.com
11.5K
Revenue
10.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
girlfriend.com vs top market performers
girlfriend.com
top retailers
conversion rate vs average order value for girlfriend.com and its competitors
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Revenue share by device at girlfriend.com

In August large majority of sales on girlfriend.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on girlfriend.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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girlfriend.com channels

Identify top traffic channels that drive growth for girlfriend.comand discover how performance of traffic channels has changed over time.

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girlfriend.com Google Ads spend

Evaluate girlfriend.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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girlfriend.com devices

Review girlfriend.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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girlfriend.com top markets

Explore girlfriend.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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girlfriend.com country & global rank

Assess the ranking of girlfriend.com among other retailers within its primary country and worldwide.

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