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Sep 2025
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Home/Insights/Retailers/girlguidingshop.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for girlguidingshop.co.ukgirlguidingshop.co.uk

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310.6K
Revenue
Sep 25
95.5K
Sessions
Sep 25
5.5-6.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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The girlguidingshop.co.uk website offers a variety of products catering to the needs of Girlguiding members. Their range includes uniform badges, clothing, resources for badges, books, gifts, and accessories. The site is a one-stop shop for all your Girlguiding-related purchases, providing convenient access to essential merchandise.

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girlguidingshop.co.uk Annual Revenue and Growth

girlguidingshop.co.uk's annual sales on its online store amounted to $3.2M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$3.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
girlguidingshop.co.uk revenue by year

girlguidingshop.co.uk's monthly revenueOVER TIME
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Over the past three months, girlguidingshop.co.uk revenue has experienced growth of 4.6%, compared to the preceding three months.

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girlguidingshop.co.uk revenue growth for last six months
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OVERVIEW
In September 2025, girlguidingshop.co.uk generated $310,607 in online sales, significantly exceeding the GIFTS median of $37,404, while achieving a commendable conversion rate of 5.50-6.00%, just above the category's high of 5.54%. The average order value (AOV) ranged between $50-75, aligning with the lower end of the sector's AOV range. With 95,514 sessions, the site attracted a notable audience, surpassing the median of 10,647 sessions, yet far below the leading competitor, paperlesspost.com, which recorded an impressive 12,757,809 sessions, highlighting room for growth in visitor engagement.
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girlguidingshop.co.uk competitors

In September 2025, girlguidingshop.co.uk generated a revenue of £310,607 from 5,555 transactions with 95,514 sessions, boasting an average order value (AOV) of £50-75 and a conversion rate of 5.50-6.00%. In comparison, girlscoutshop.com outperformed with a revenue of £444,464 from 4,465 transactions and 360,214 sessions, showcasing a higher AOV of £75-100 but a lower conversion rate of 1.00-1.50%. Despite girlguidingshop.co.uk's higher conversion rate, girlscoutshop.com managed to attract significantly more sessions and generate a greater revenue, indicating a potentially more effective marketing strategy or customer base. Additionally, girlscoutshop.com's higher AOV suggests that their customers may be making more expensive purchases on average.

girlscoutshop.com screenshot
#1 girlscoutshop.com
444.5K
Revenue
360.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
girlguidingshop.co.uk vs top market performers
girlguidingshop.co.uk
top retailers
conversion rate vs average order value for girlguidingshop.co.uk and its competitors
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Revenue share by device at girlguidingshop.co.uk

In September large majority of sales on girlguidingshop.co.uk, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on girlguidingshop.co.uk, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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girlguidingshop.co.uk channels

Identify top traffic channels that drive growth for girlguidingshop.co.ukand discover how performance of traffic channels has changed over time.

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girlguidingshop.co.uk Google Ads spend

Evaluate girlguidingshop.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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girlguidingshop.co.uk devices

Review girlguidingshop.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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girlguidingshop.co.uk top markets

Explore girlguidingshop.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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girlguidingshop.co.uk country & global rank

Assess the ranking of girlguidingshop.co.uk among other retailers within its primary country and worldwide.

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