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Dec 2025
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Home/Insights/Retailers/goatfuel.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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17.9K
Revenue
Dec 25
7.6K
Sessions
Dec 25
4.0-4.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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GoatFuel.com is an online platform that offers a variety of nutritional products focused on athletic performance and muscle recovery. Their product line includes protein powders, energy supplements, and hydration drinks that cater to different fitness goals. The website provides detailed product information and customer reviews for an informed purchasing decision.

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goatfuel.com Annual Revenue and Growth

goatfuel.com's annual sales on its online store amounted to $246.2K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$246.2K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
goatfuel.com revenue by year

goatfuel.com's monthly revenueOVER TIME
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Over the past three months, goatfuel.com revenue has experienced decline of 27%, compared to the preceding three months.

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goatfuel.com revenue decline for last six months
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OVERVIEW
In December 2025, goatfuel.com generated $17,931 in online sales with a conversion rate of 4.00-4.50%, slightly below the industry high of 4.87%. The average order value (AOV) ranged from $50 to $75, falling short of the sector's high AOV of $191. With 7,595 sessions, goatfuel.com lags significantly behind the median of 23,270 sessions in the BEAUTY AND COSMETICS industry. This performance indicates a need for improved visibility and sales strategies to compete effectively, especially considering the dominant player, ulta.com, which reported revenue of $152,769,917.
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goatfuel.com competitors

In December 2025, when comparing goatfuel.com to its competitors, we see that goatfuel.com had a revenue of $17,931 from 312 transactions and 7,595 sessions, with an average order value (AOV) ranging from $50-75 and a conversion rate of 4.00-4.50%. In contrast, iconiccocktail.com generated $11,610 in revenue from 206 transactions and 5,551 sessions, with similar AOV and conversion rates. goatusa.com had the highest revenue at $86,076 from 1,337 transactions and 89,034 sessions, but with a lower conversion rate of 1.00-1.50%. eboost.com and futbolr.com had lower revenue, transactions, and sessions compared to goatfuel.com, with higher AOV and similar conversion rates. Overall, goatfuel.com seems to be performing competitively in terms of revenue and conversion rate, especially when compared to its direct competitors in the health and wellness industry.

iconiccocktail.com screenshot
#1 iconiccocktail.com
11.6K
Revenue
5.6K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
goatusa.com screenshot
#2 goatusa.com
86.1K
Revenue
89K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
eboost.com screenshot
#3 eboost.com
11.8K
Revenue
8K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
futbolr.com screenshot
#4 futbolr.com
3K
Revenue
1.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
goatfuel.com vs top market performers
goatfuel.com
top retailers
conversion rate vs average order value for goatfuel.com and its competitors
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Revenue share by device at goatfuel.com

In December large majority of sales on goatfuel.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In December large majority of sales on goatfuel.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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goatfuel.com channels

Identify top traffic channels that drive growth for goatfuel.comand discover how performance of traffic channels has changed over time.

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goatfuel.com Google Ads spend

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goatfuel.com devices

Review goatfuel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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goatfuel.com top markets

Explore goatfuel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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goatfuel.com country & global rank

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