goruck.com
goruck.com offers a range of durable and functional equipment designed for use in various outdoor activities. The website features items such as backpacks, apparel, footwear, and accessories. Additionally, it provides information about their events, challenges, and training programs aimed at enhancing physical strength and mental resilience.
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goruck.com Annual Revenue and Growth
goruck.com's annual sales on its online store amounted to $18.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
goruck.com's monthly revenueOVER TIME
Over the past three months, goruck.com revenue has experienced decline of 6.9%, compared to the preceding three months.
goruck.com competitors
In May 2026, goruck.com reported revenues of $1,213,924 from 5,754 transactions, with sessions totaling 465,980, resulting in an average order value (AOV) of $200-225 and a conversion rate of 1.00-1.50%. In comparison, tacticaldistributors.com achieved a revenue of $323,908, albeit with a lower conversion rate of 0.50-1.00%, and a higher AOV of $250-275 from 1,222 transactions across 124,549 sessions. Similarly, tacwrk.com generated $812,397 from 4,043 transactions, maintaining an AOV within the same range as goruck.com but with a conversion rate matching goruck’s. Meanwhile, 3vgear.com lagged significantly with a revenue of only $19,061 and 211 transactions, though it had a better conversion rate of 1.50-2.00%. Overall, while goruck.com leads in revenue and sessions, its conversion rate performance is competitive among its peers.
Revenue share by device at goruck.com
In May large majority of sales on goruck.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries goruck.com operates in
goruck.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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goruck.com channels
Identify top traffic channels that drive growth for goruck.comand discover how performance of traffic channels has changed over time.
goruck.com Google Ads spend
Evaluate goruck.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
goruck.com devices
Review goruck.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
