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Sep 2026
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TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for goruck.comgoruck.com

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1.1M
Revenue
Sep 26
387.3K
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$200-225
AOV
Sep 26
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goruck.com offers a range of durable and functional equipment designed for use in various outdoor activities. The website features items such as backpacks, apparel, footwear, and accessories. Additionally, it provides information about their events, challenges, and training programs aimed at enhancing physical strength and mental resilience.

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goruck.com Annual Revenue and Growth

goruck.com's annual sales on its online store amounted to $18.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$18.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
goruck.com revenue by year

goruck.com's monthly revenueOVER TIME
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Over the past three months, goruck.com revenue has experienced growth of 1.7%, compared to the preceding three months.

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goruck.com revenue growth for last six months
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OVERVIEW
In September 2026, goruck.com attracted 387,000 sessions, significantly exceeding the typical store in the sports category, which sees around 25,800 sessions a month. The site generated $1.1 million in online sales, far surpassing the typical store in the sports category's revenue of approximately $63,600. With a conversion rate of 1.00-1.50%, goruck.com is within the category's typical range of 0.59% to 3.07%. Its average order value (AOV) of $200-225 also aligns with the typical range for the sports category, which is $79 to $562, highlighting goruck.com's strong performance in these metrics.
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goruck.com competitors

goruck.com excels with a remarkable revenue of $1.1 million, significantly surpassing its competitors. In September 2026, goruck.com recorded 5,314 transactions and 387,000 sessions, both the highest among its peers. In contrast, 3vgear.com generated $23,300 from 318 transactions and 17,900 sessions, while tacticaldistributors.com reported $341,000 in revenue with 1,262 transactions from 141,000 sessions. tacwrk.com achieved $608,000 in revenue and 3,061 transactions, with sessions totaling 383,000. However, goruck.com leads in all key metrics, making it a strong contender in the tactical gear market. Its average order value (AOV) of $200-225 also positions it competitively, despite tacticaldistributors.com having a higher AOV range of $250-275. Overall, goruck.com stands out as the dominant player against these competitors in terms of revenue, transactions, and sessions.

3vgear.com screenshot
#1 3vgear.com
23.3K
Revenue
17.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
tacticaldistributors.com screenshot
#2 tacticaldistributors.com
340.9K
Revenue
140.8K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
tacwrk.com screenshot
#3 tacwrk.com
608.4K
Revenue
382.5K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
goruck.com vs top market performers
goruck.com
top retailers
conversion rate vs average order value for goruck.com and its competitors
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Revenue share by device at goruck.com

In September large majority of sales on goruck.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on goruck.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries goruck.com operates in

goruck.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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goruck.com channels

Identify top traffic channels that drive growth for goruck.comand discover how performance of traffic channels has changed over time.

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goruck.com Google Ads spend

Evaluate goruck.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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goruck.com devices

Review goruck.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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goruck.com top markets

Explore goruck.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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goruck.com country & global rank

Assess the ranking of goruck.com among other retailers within its primary country and worldwide.

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