goruck.com
goruck.com offers a range of durable and functional equipment designed for use in various outdoor activities. The website features items such as backpacks, apparel, footwear, and accessories. Additionally, it provides information about their events, challenges, and training programs aimed at enhancing physical strength and mental resilience.
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goruck.com Annual Revenue and Growth
goruck.com's annual sales on its online store amounted to $23.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.
goruck.com's monthly revenueOVER TIME
Over the past three months, goruck.com revenue has experienced growth of 32%, compared to the preceding three months.
goruck.com competitors
In December 2025, goruck.com reported a revenue of $1,703,786 with 8,005 transactions and 550,137 sessions. The average order value (AOV) ranged from $200 to $225, and the conversion rate was between 1.00% and 1.50%. When compared to its competitors, 3vgear.com had a revenue of $10,713 with 150 transactions and 9,750 sessions. Their AOV was between $50 and $75, and their conversion rate was higher, ranging from 1.50% to 2.00%. tacticaldistributors.com had a revenue of $538,935, 2,124 transactions, and 180,491 sessions, with an AOV between $250 and $275, and a conversion rate similar to goruck.com. tacwrk.com reported a revenue of $998,911, 4,198 transactions, and 373,736 sessions, with an AOV between $225 and $250, and a conversion rate matching that of goruck.com.
Revenue share by device at goruck.com
In December large majority of sales on goruck.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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goruck.com channels
Identify top traffic channels that drive growth for goruck.comand discover how performance of traffic channels has changed over time.
goruck.com Google Ads spend
Evaluate goruck.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
goruck.com devices
Review goruck.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
