goruck.com
goruck.com offers a range of durable and functional equipment designed for use in various outdoor activities. The website features items such as backpacks, apparel, footwear, and accessories. Additionally, it provides information about their events, challenges, and training programs aimed at enhancing physical strength and mental resilience.
GRIPS CUSTOMERS & RESEARCH PARTNERS
goruck.com Annual Revenue and Growth
goruck.com's annual sales on its online store amounted to $18.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
goruck.com's monthly revenueOVER TIME
Over the past three months, goruck.com revenue has experienced decline of 9.2%, compared to the preceding three months.
goruck.com competitors
In June 2026, goruck.com generated a revenue of $1,163,454 from 5,543 transactions across 455,805 sessions, achieving an average order value (AOV) between $200-225 and a conversion rate of 1.00-1.50%. In comparison, tacticaldistributors.com earned $381,198 with 1,458 transactions from 121,381 sessions, sporting a higher AOV of $250-275 but matching goruck.com’s conversion rate. tacwrk.com also showed robust performance with a revenue of $654,674 from 3,279 transactions, a lower AOV of $175-200, and the same conversion rate as goruck.com. In stark contrast, 3vgear.com recorded a mere $16,582 in revenue with 246 transactions from 14,132 sessions, featuring an AOV of $50-75 and a higher conversion rate of 1.50-2.00%. Overall, goruck.com outperforms 3vgear.com significantly and maintains a competitive position against tacticaldistributors.com and tacwrk.com.
Revenue share by device at goruck.com
In June large majority of sales on goruck.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries goruck.com operates in
goruck.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
goruck.com channels
Identify top traffic channels that drive growth for goruck.comand discover how performance of traffic channels has changed over time.
goruck.com Google Ads spend
Evaluate goruck.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
goruck.com devices
Review goruck.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
