goruck.com
goruck.com offers a range of durable and functional equipment designed for use in various outdoor activities. The website features items such as backpacks, apparel, footwear, and accessories. Additionally, it provides information about their events, challenges, and training programs aimed at enhancing physical strength and mental resilience.
GRIPS CUSTOMERS & RESEARCH PARTNERS
goruck.com Annual Revenue and Growth
goruck.com's annual sales on its online store amounted to $18.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
goruck.com's monthly revenueOVER TIME
Over the past three months, goruck.com revenue has experienced decline of 7.6%, compared to the preceding three months.
goruck.com competitors
goruck.com stands out as the top performer with a revenue of $1.7 million in July 2026, significantly surpassing its competitors. It also leads in transactions, achieving 8,042 compared to tacwrk.com, which trails by 4,762. Additionally, goruck.com has 637,000 sessions, outpacing tacwrk.com by 321,000. While goruck.com has a conversion rate ranging from 1.00% to 1.50%, 3vgear.com slightly edges out with a higher conversion rate of 1.50% to 2.00%. However, goruck.com's average order value (AOV) of $200-225 is competitive, particularly when compared to 3vgear.com’s AOV of $50-75 and tacwrk.com's $175-200. Despite its lower revenue, tacticaldistributors.com has a higher AOV of $250-275, illustrating that while goruck.com excels in overall performance, its competitors present varied strengths within specific metrics.
Revenue share by device at goruck.com
In July large majority of sales on goruck.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries goruck.com operates in
goruck.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
goruck.com channels
Identify top traffic channels that drive growth for goruck.comand discover how performance of traffic channels has changed over time.
goruck.com Google Ads spend
Evaluate goruck.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
goruck.com devices
Review goruck.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
