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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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1.5M
Revenue
Mar 26
535.1K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$200-225
AOV
Mar 26
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goruck.com offers a range of durable and functional equipment designed for use in various outdoor activities. The website features items such as backpacks, apparel, footwear, and accessories. Additionally, it provides information about their events, challenges, and training programs aimed at enhancing physical strength and mental resilience.

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goruck.com Annual Revenue and Growth

goruck.com's annual sales on its online store amounted to $18.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$18.3M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
goruck.com revenue by year

goruck.com's monthly revenueOVER TIME
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Over the past three months, goruck.com revenue has experienced decline of 22%, compared to the preceding three months.

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goruck.com revenue decline for last six months
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OVERVIEW
In March 2026, goruck.com generated $1,476,043 in online sales, significantly exceeding the SPORTS median of $85,085, yet far behind the top player, garmin.com at $126,145,550. Its conversion rate ranged from 1.00-1.50%, below the high of 3.09% in the industry and above the low of 0.66%. The average order value (AOV) stood at $200-225, notably less than the high of $538 and above the low of $79. With 535,123 sessions, goruck.com outperformed the median of 31,259, but fell short compared to the leading 42,240,065 sessions of dickssportinggoods.com.
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goruck.com competitors

When comparing goruck.com to its competitors in March 2026, we see that goruck.com had a revenue of $1,476,043 with 6,922 transactions and 535,123 sessions. The average order value (AOV) ranged from $200 to $225, with a conversion rate of 1.00% to 1.50%. In contrast, 3vgear.com had a revenue of $23,925 with 298 transactions and 15,401 sessions, an AOV of $75 to $100, and a conversion rate of 1.50% to 2.00%. tacticaldistributors.com had a revenue of $416,869 with 1,601 transactions and 135,251 sessions, an AOV of $250 to $275, and a conversion rate of 1.00% to 1.50%. tacwrk.com had a revenue of $1,022,459 with 4,944 transactions and 357,187 sessions, an AOV of $200 to $225, and a conversion rate of 1.00% to 1.50%. Overall, goruck.com's revenue and session numbers were higher than 3vgear.com but lower than tacticaldistributors.com and tacwrk.com.

3vgear.com screenshot
#1 3vgear.com
23.9K
Revenue
15.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
tacticaldistributors.com screenshot
#2 tacticaldistributors.com
416.9K
Revenue
135.3K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
tacwrk.com screenshot
#3 tacwrk.com
1M
Revenue
357.2K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
goruck.com vs top market performers
goruck.com
top retailers
conversion rate vs average order value for goruck.com and its competitors
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Revenue share by device at goruck.com

In March large majority of sales on goruck.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on goruck.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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goruck.com channels

Identify top traffic channels that drive growth for goruck.comand discover how performance of traffic channels has changed over time.

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goruck.com Google Ads spend

Evaluate goruck.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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goruck.com devices

Review goruck.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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goruck.com top markets

Explore goruck.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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goruck.com country & global rank

Assess the ranking of goruck.com among other retailers within its primary country and worldwide.

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