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Sep 2025
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Home/Insights/Retailers/grams28.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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115K
Revenue
Sep 25
215.4K
Sessions
Sep 25
0.0-0.5%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
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Grams28.com is a website that offers various products for sale online. Their selection includes high-quality backpacks, laptop sleeves, camera straps, wallets, and bags. These products are known for their minimalistic design, durable materials, and functionality. The website provides a secure platform for customers to conveniently purchase these items.

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grams28.com Annual Revenue and Growth

grams28.com's annual sales on its online store amounted to $2.1M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
grams28.com revenue by year

grams28.com's monthly revenueOVER TIME
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Over the past three months, grams28.com revenue has experienced decline of 14%, compared to the preceding three months.

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grams28.com revenue decline for last six months
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Top products on grams28.comby revenue

#1 157 Essential Sling
$261.9
Price
$103.7K
Revenue
#2 154 City Pack
$334.3
Price
$69.5K
Revenue
#3 173 Vertical Sling
$279.4
Price
$44.4K
Revenue
#4 151 Stealth Backpack
$811
Price
Revenue
#5 152 Transit Backpack
$922.5
Price
Revenue
#6 118 Leather Folio
$296.5
Price
Revenue
#7 171 Laptop Sling
$424.8
Price
Revenue
#8 158 Travel Wallet Sling
$457
Price
Revenue
#9 126 Passport Wallet
$482.1
Price
Revenue
#10 104 Fold-Out Wallet
$84.5
Price
Revenue
#1 157 Essential Sling
$261.9
Price
$103.7K
Revenue
#2 154 City Pack
$334.3
Price
$69.5K
Revenue
#3 173 Vertical Sling
$279.4
Price
$44.4K
Revenue
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OVERVIEW
In September 2025, grams28.com, a LUXURY retailer, generated $115,041 in online sales, outperforming the median of $79,797, yet lagging behind industry leader brilliantearth.com's $75,014,879. The site's conversion rate ranged from 0.00-0.50%, significantly below the high of 2.77%, while the average order value (AOV) was $200-225, far less than the top-tier AOV of $998. With 215,405 sessions, grams28.com eclipsed the median of 27,132, but was overshadowed by pandora.net's impressive 12,639,220 sessions, indicating substantial potential for growth in customer engagement and conversion.
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grams28.com competitors

In September 2025, grams28.com stands out among its competitors in terms of revenue, with a total of $115,041. In comparison, Popov Leather has a revenue of $101,459, Bullsheath Leather with $16,926, Saddleback Leather with $181,851, Will Leather Goods with $145,494, and Mission Mercantile with $42,409. In terms of transactions, grams28.com has 569, which falls between the range of competitors' transactions from 144 to 1,300. Sessions for grams28.com are at 215,405, while competitors range from 8,452 to 188,050. The Average Order Value (AOV) for grams28.com falls between $200-$225, aligning closely with Saddleback Leather and Mission Mercantile. Conversion rates for grams28.com range from 0.00-0.50%, placing it competitively alongside Popov Leather and Mission Mercantile. Overall, grams28.com shows strength in revenue and AOV compared to its competitors in September 2025.

popovleather.com screenshot
#1 popovleather.com
101.5K
Revenue
146.5K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
bullsheathleather.com screenshot
#2 bullsheathleather.com
16.9K
Revenue
8.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
saddlebackleather.com screenshot
#3 saddlebackleather.com
181.9K
Revenue
188K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
willleathergoods.com screenshot
#4 willleathergoods.com
145.5K
Revenue
18K
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
missionmercantile.com screenshot
#5 missionmercantile.com
42.4K
Revenue
15.5K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
grams28.com vs top market performers
grams28.com
top retailers
conversion rate vs average order value for grams28.com and its competitors
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Revenue share by device at grams28.com

In September large majority of sales on grams28.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on grams28.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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grams28.com channels

Identify top traffic channels that drive growth for grams28.comand discover how performance of traffic channels has changed over time.

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grams28.com Google Ads spend

Evaluate grams28.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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grams28.com devices

Review grams28.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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grams28.com top markets

Explore grams28.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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grams28.com country & global rank

Assess the ranking of grams28.com among other retailers within its primary country and worldwide.

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