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Oct 2025
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Home/Insights/Retailers/gumballs.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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109.2K
Revenue
Oct 25
27.8K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$225-250
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Gumballs.com is an online platform that offers a wide variety of gumball-related products. Their catalog includes gumball machines, gumballs in various flavors, bulk candy, vending machine supplies, and accessories. They specialize in providing customers with the tools and products necessary to start or expand their own gumball vending businesses.

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gumballs.com Annual Revenue and Growth

gumballs.com's annual sales on its online store amounted to $682.2K in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$682.2K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
gumballs.com revenue by year

gumballs.com's monthly revenueOVER TIME
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Over the past three months, gumballs.com revenue has experienced growth of 13%, compared to the preceding three months.

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gumballs.com revenue growth for last six months
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OVERVIEW
In October 2025, gumballs.com achieved $109,162 in online sales, surpassing the e-commerce median of $93,795 but far behind industry leader michaels.com at $105,162,923. With a conversion rate of 1.50-2.00%, gumballs.com remains below the high benchmark of 3.89% and above the low of 0.74%. Its average order value (AOV) ranges between $225-250, falling short of the top AOV of $350, while sessions totaled 27,792, significantly lower than the e-commerce median of 39,049 and the highest sessions recorded at michaels.com with 32,351,606.
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gumballs.com competitors

When comparing gumballs.com to its competitors in October 2025, we see that gumballs.com had a revenue of $109,162 with 479 transactions and 27,792 sessions, boasting an average order value (AOV) of $225-$250 and a conversion rate of 1.50-2.00. In contrast, candymachines.com outperformed gumballs.com with a revenue of $503,838, 1,693 transactions, and 120,114 sessions, with an AOV of $275-$300 and a conversion rate of 1.00-1.50. Meanwhile, candynation.com also had higher revenue at $223,070, with 2,906 transactions, and 118,731 sessions, a lower AOV of $75-$100, but a slightly higher conversion rate of 2.00-2.50. Other competitors like smilemakers.com, blaircandy.com, and ohnuts.com each had their own strengths and weaknesses in revenue, transactions, sessions, AOV, and conversion rates compared to gumballs.com.

candymachines.com screenshot
#1 candymachines.com
503.8K
Revenue
120.1K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
candynation.com screenshot
#2 candynation.com
223.1K
Revenue
118.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
smilemakers.com screenshot
#3 smilemakers.com
58.4K
Revenue
36.2K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
blaircandy.com screenshot
#4 blaircandy.com
418.8K
Revenue
115K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
ohnuts.com screenshot
#5 ohnuts.com
166.1K
Revenue
92.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
gumballs.com vs top market performers
gumballs.com
top retailers
conversion rate vs average order value for gumballs.com and its competitors
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Revenue share by device at gumballs.com

In October large majority of sales on gumballs.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on gumballs.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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gumballs.com channels

Identify top traffic channels that drive growth for gumballs.comand discover how performance of traffic channels has changed over time.

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gumballs.com Google Ads spend

Evaluate gumballs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gumballs.com devices

Review gumballs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gumballs.com top markets

Explore gumballs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gumballs.com country & global rank

Assess the ranking of gumballs.com among other retailers within its primary country and worldwide.

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