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Jan 2026
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Home/Insights/Retailers/gunfire.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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749.3K
Revenue
Jan 26
451.7K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$175-200
AOV
Jan 26
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  • Main country of store: POLAND
  • Website category: SPORTS

Gunfire.com is an online retail platform that sells a wide range of firearms, focused on airsoft guns and accessories. The website offers an extensive selection of items, including rifles, pistols, protective gear, and other equipment. It serves as a platform for customers to purchase products related to the airsoft sport.

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gunfire.com Annual Revenue and Growth

gunfire.com's annual sales on its online store amounted to $9.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$9.3M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
gunfire.com revenue by year

gunfire.com's monthly revenueOVER TIME
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Over the past three months, gunfire.com revenue has experienced growth of 17%, compared to the preceding three months.

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gunfire.com revenue growth for last six months
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OVERVIEW
In January 2026, gunfire.com generated $749,335 in online sales, significantly above the sports industry median of $84,141 but far below garmin.com's $201,780,487. The site's conversion rate ranged from 0.50-1.00%, below the high of 3.0% in the sector and above the low of 0.68%. With an average order value (AOV) of $175-200, it also lags behind the industry high of $556 and above the low of $78. Additionally, gunfire.com had 451,714 sessions, a stark contrast to the leading store's 40,123,045 sessions, though it surpasses the median of 31,579.
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gunfire.com competitors

In January 2026, gunfire.com reported a revenue of $749,335 with 3,753 transactions and 451,714 sessions, boasting an average order value (AOV) of $175-200 and a conversion rate of 0.50-1.00%. In comparison, its competitors have shown varying levels of success. evike.com outperformed with a revenue of $12,051,325 from 44,216 transactions and 1,896,482 sessions, featuring a higher AOV of $250-275 and a conversion rate of 2.00-2.50%. On the other hand, patrolbase.co.uk fell behind gunfire.com with a revenue of $1,120,400, 6,667 transactions, and 541,916 sessions, presenting an AOV of $150-175 and a conversion rate of 1.00-1.50%. While gunfire.com may have lower revenue compared to some competitors, its AOV and conversion rate metrics are on par or slightly better, indicating potential for growth and improvement in the future.

evike.com screenshot
#1 evike.com
12.1M
Revenue
1.9M
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
patrolbase.co.uk screenshot
#2 patrolbase.co.uk
1.1M
Revenue
541.9K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
gunfire.com vs top market performers
gunfire.com
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conversion rate vs average order value for gunfire.com and its competitors
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Revenue share by device at gunfire.com

In January large majority of sales on gunfire.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In January large majority of sales on gunfire.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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gunfire.com channels

Identify top traffic channels that drive growth for gunfire.comand discover how performance of traffic channels has changed over time.

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gunfire.com Google Ads spend

Evaluate gunfire.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gunfire.com devices

Review gunfire.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gunfire.com top markets

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gunfire.com country & global rank

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