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Jul 2025
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Home/Insights/Retailers/gunfire.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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773.7K
Revenue
454.1K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
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  • Main country of store: POLAND
  • Website category: SPORTS

Gunfire.com is an online retail platform that sells a wide range of firearms, focused on airsoft guns and accessories. The website offers an extensive selection of items, including rifles, pistols, protective gear, and other equipment. It serves as a platform for customers to purchase products related to the airsoft sport.

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gunfire.com's revenueOVER TIME
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Over the past three months, gunfire.com revenue has experienced growth of 17%, compared to the preceding three months.

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gunfire.com revenue growth for last six months
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OVERVIEW
gunfire.com's performance metrics for July 2025 in the SPORTS industry: online sales revenue $773,714 (median $84,485), conversion rate 0.50-1.00% (very high 2.9%, very low 0.59%), AOV $200-225 (very high $547, very low $79), sessions 454,056 (highest 47,307,199 from garmin.com, median 31,360).
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gunfire.com competitors

In July 2025, gunfire.com lags behind its competitors in terms of revenue, transactions, sessions, Average Order Value (AOV), and conversion rate. evike.com leads the pack with revenue of $8,648,860, 31,462 transactions, and 1,973,903 sessions. Their AOV ranges from $250-275 with a conversion rate of 1.50-2.00. patrolbase.co.uk also outperforms gunfire.com with revenue of $1,088,307, 6,781 transactions, and 537,236 sessions. Their AOV falls between $150-175, with a conversion rate of 1.00-1.50. In contrast, gunfire.com only generated $773,714 in revenue, 3,859 transactions, and 454,056 sessions. Their AOV is between $200-225, with a conversion rate of 0.50-1.00. This data highlights the need for gunfire.com to improve across all metrics to better compete with its rivals.

evike.com screenshot
#1 evike.com
8.6M
Revenue
2M
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
patrolbase.co.uk screenshot
#2 patrolbase.co.uk
1.1M
Revenue
537.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
gunfire.com vs top market performers
gunfire.com
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conversion rate vs average order value for gunfire.com and its competitors
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Revenue share by device at gunfire.com

In July large majority of sales on gunfire.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In July large majority of sales on gunfire.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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gunfire.com channels

Identify top traffic channels that drive growth for gunfire.comand discover how performance of traffic channels has changed over time.

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gunfire.com Google Ads spend

Evaluate gunfire.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gunfire.com devices

Review gunfire.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gunfire.com top markets

Explore gunfire.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gunfire.com country & global rank

Assess the ranking of gunfire.com among other retailers within its primary country and worldwide.

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