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May 2026
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Home/Insights/Retailers/haleysbeauty.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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18.6K
Revenue
May 26
5K
Sessions
May 26
4.0-4.5%
Conv. rate
May 26
$75-100
AOV
May 26
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HaleysBeauty.com is an online retailer offering a wide range of cosmetic products. Customers can browse an extensive selection of makeup, skincare, and hair care items on their platform. The website primarily focuses on providing individuals with a convenient and accessible platform to purchase essential beauty products online.

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haleysbeauty.com Annual Revenue and Growth

haleysbeauty.com's annual sales on its online store amounted to $511.2K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$511.2K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
haleysbeauty.com revenue by year

haleysbeauty.com's monthly revenueOVER TIME
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Over the past three months, haleysbeauty.com revenue has experienced growth of 100%, compared to the preceding three months.

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haleysbeauty.com revenue growth for last six months
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OVERVIEW
In May 2026, haleysbeauty.com generated $18,610 in online sales, significantly below the BEAUTY AND COSMETICS median of $41,533, with sessions totaling 4,970, well below the median of 16,416. The site's conversion rate of 4.00-4.50% is competitive, just shy of the high benchmark of 4.55%. Additionally, haleysbeauty.com recorded an average order value (AOV) of $75-100, notably lower than the category's high of $205. Despite these metrics, it competes in a challenging market, with industry leader ulta.com dominating with over $131 million in revenue.
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haleysbeauty.com competitors

In May 2026, haleysbeauty.com generated $18,610 in revenue from 199 transactions across 4,970 sessions, resulting in a conversion rate of 4.00-4.50% with an average order value (AOV) of $75-100. In comparison, kevynaucoinbeauty.com outperformed with $63,980 in revenue from 1,120 transactions, but had a lower AOV of $50-75 and a conversion rate of 3.00-3.50%. ourjourn.com, despite its lower revenue of $6,520 and only 65 transactions, boasted a higher AOV of $100-125 and the best conversion rate of 5.50-6.00%. antonymcosmetics.com struggled with just $2,945 in revenue from 50 transactions and a conversion rate of 2.50-3.00%. amicole.com performed moderately with $31,026 in revenue and 483 transactions, also reflecting a conversion rate of 3.00-3.50%. Overall, haleysbeauty.com holds a competitive position within this landscape, particularly in its conversion efficiency.

kevynaucoinbeauty.com screenshot
#1 kevynaucoinbeauty.com
64K
Revenue
36.1K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
ourjourn.com screenshot
#2 ourjourn.com
6.5K
Revenue
1.1K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
antonymcosmetics.com screenshot
#3 antonymcosmetics.com
2.9K
Revenue
1.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
amicole.com screenshot
#4 amicole.com
31K
Revenue
14.8K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
haleysbeauty.com vs top market performers
haleysbeauty.com
top retailers
conversion rate vs average order value for haleysbeauty.com and its competitors
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Revenue share by device at haleysbeauty.com

In May large majority of sales on haleysbeauty.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on haleysbeauty.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries haleysbeauty.com operates in

haleysbeauty.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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haleysbeauty.com channels

Identify top traffic channels that drive growth for haleysbeauty.comand discover how performance of traffic channels has changed over time.

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haleysbeauty.com Google Ads spend

Evaluate haleysbeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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haleysbeauty.com devices

Review haleysbeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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haleysbeauty.com top markets

Explore haleysbeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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haleysbeauty.com country & global rank

Assess the ranking of haleysbeauty.com among other retailers within its primary country and worldwide.

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