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Oct 2025
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Home/Insights/Retailers/haleysbeauty.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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43.3K
Revenue
Oct 25
10.2K
Sessions
Oct 25
4.5-5.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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HaleysBeauty.com is an online retailer offering a wide range of cosmetic products. Customers can browse an extensive selection of makeup, skincare, and hair care items on their platform. The website primarily focuses on providing individuals with a convenient and accessible platform to purchase essential beauty products online.

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haleysbeauty.com Annual Revenue and Growth

haleysbeauty.com's annual sales on its online store amounted to $400.8K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$400.8K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
haleysbeauty.com revenue by year

haleysbeauty.com's monthly revenueOVER TIME
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Over the past three months, haleysbeauty.com revenue has experienced growth of 31%, compared to the preceding three months.

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haleysbeauty.com revenue growth for last six months
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OVERVIEW
In October 2025, haleysbeaut.com generated $43,304 in online sales, surpassing the median of $41,294 for the BEAUTY AND COSMETICS industry. Its conversion rate of 4.50-5.00% aligns closely with the high industry benchmark of 4.65%. The average order value (AOV) ranged from $75 to $100, well below the industry high of $202. With 10,168 sessions, haleysbeauty.com falls short of the median of 18,156 sessions in its category, indicating room for growth, especially compared to sephora.com, which boasts 49,510,502 sessions, while the largest competitor, themancompany.com, leads with $119,786,747 in revenue.
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haleysbeauty.com competitors

In October 2025, when comparing haleysbeauty.com to its competitors, it is evident that Haley's Beauty falls slightly behind in terms of revenue and transactions. With a revenue of $43,304 and 490 transactions, haleysbeauty.com lags behind kevynaucoinbeauty.com, which has a revenue of $44,934 and 753 transactions. However, haleysbeauty.com performs better than antonymcosmetics.com and ourjourn.com in terms of conversion rate, with a range of 4.50-5.00 compared to 2.50-3.00 and 5.50-6.00, respectively. Despite these differences, all the mentioned competitors have a lower average order value (AOV) compared to Haley's Beauty, which has an AOV of $75-100. Furthermore, in terms of sessions, haleysbeauty.com falls behind amicole.com, which has 55,627 sessions compared to haleysbeauty.com's 10,168 sessions.

kevynaucoinbeauty.com screenshot
#1 kevynaucoinbeauty.com
44.9K
Revenue
38.4K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
ourjourn.com screenshot
#2 ourjourn.com
8.1K
Revenue
1.7K
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
antonymcosmetics.com screenshot
#3 antonymcosmetics.com
3.9K
Revenue
2.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
amicole.com screenshot
#4 amicole.com
129.2K
Revenue
55.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
haleysbeauty.com vs top market performers
haleysbeauty.com
top retailers
conversion rate vs average order value for haleysbeauty.com and its competitors
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Revenue share by device at haleysbeauty.com

In October large majority of sales on haleysbeauty.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on haleysbeauty.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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haleysbeauty.com channels

Identify top traffic channels that drive growth for haleysbeauty.comand discover how performance of traffic channels has changed over time.

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haleysbeauty.com Google Ads spend

Evaluate haleysbeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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haleysbeauty.com devices

Review haleysbeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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haleysbeauty.com top markets

Explore haleysbeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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haleysbeauty.com country & global rank

Assess the ranking of haleysbeauty.com among other retailers within its primary country and worldwide.

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