hanwag.com
The website hanwag.com primarily focuses on the sale of outdoor footwear. They offer a diverse range of products for various outdoor activities such as hiking, mountain climbing, and trekking. The website showcases different types of functional footwear, including boots and shoes, along with detailed specifications and features to assist customers in making informed purchase decisions.
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hanwag.com Annual Revenue and Growth
hanwag.com's annual sales on its online store amounted to $3.9M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.
hanwag.com's monthly revenueOVER TIME
Over the past three months, hanwag.com revenue has experienced decline of 24%, compared to the preceding three months.
hanwag.com competitors
In April 2026, hanwag.com generated a revenue of $275,998 from 1,005 transactions over 136,996 sessions, resulting in an average order value (AOV) of $250-275 and a conversion rate of 0.50-1.00%. In comparison, krusche-outdoor.de outperformed hanwag.com with $343,065 in revenue and 1,583 transactions, albeit with a lower AOV of $200-225 and a significantly higher conversion rate of 2.00-2.50%. Meanwhile, naturzeit.com recorded $204,082 in revenue with 1,233 transactions, benefiting from an AOV of $150-175 and a conversion rate of 1.50-2.00%. Overall, hanwag.com shows a strong AOV, but both competitors exhibit superior conversion rates and transaction counts, indicating areas for potential improvement in user engagement and sales efficiency.
Revenue share by device at hanwag.com
In April large majority of sales on hanwag.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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hanwag.com channels
Identify top traffic channels that drive growth for hanwag.comand discover how performance of traffic channels has changed over time.
hanwag.com Google Ads spend
Evaluate hanwag.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hanwag.com devices
Review hanwag.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
