hanwag.com
The website hanwag.com primarily focuses on the sale of outdoor footwear. They offer a diverse range of products for various outdoor activities such as hiking, mountain climbing, and trekking. The website showcases different types of functional footwear, including boots and shoes, along with detailed specifications and features to assist customers in making informed purchase decisions.
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hanwag.com Annual Revenue and Growth
hanwag.com's annual sales on its online store amounted to $3.9M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.
hanwag.com's monthly revenueOVER TIME
Over the past three months, hanwag.com revenue has experienced decline of 27%, compared to the preceding three months.
hanwag.com competitors
A stark contrast exists between hanwag.com and krusche-outdoor.de in revenue, with hanwag.com generating $248,000 compared to krusche-outdoor.de's $564,000. In September 2026, hanwag.com had 833 transactions while krusche-outdoor.de saw 2,645 transactions, showcasing a significant lead for the latter. However, hanwag.com outperformed its competitors in sessions, attracting 150,000 compared to krusche-outdoor.de’s 122,000 and naturzeit.com’s 126,000. Although hanwag.com’s average order value (AOV) ranged between $275-300, krusche-outdoor.de had an AOV of $200-225, while naturzeit.com's AOV was $150-175. In terms of conversion rates, hanwag.com registered between 0.50-1.00%, trailing behind both krusche-outdoor.de and naturzeit.com, which both achieved conversion rates of 2.00-2.50%. Overall, hanwag.com holds a strong position in sessions but trails significantly in revenue and transactions.
Revenue share by device at hanwag.com
In September large majority of sales on hanwag.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
Industries hanwag.com operates in
hanwag.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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hanwag.com channels
Identify top traffic channels that drive growth for hanwag.comand discover how performance of traffic channels has changed over time.
hanwag.com Google Ads spend
Evaluate hanwag.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hanwag.com devices
Review hanwag.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
