hanwag.com
The website hanwag.com primarily focuses on the sale of outdoor footwear. They offer a diverse range of products for various outdoor activities such as hiking, mountain climbing, and trekking. The website showcases different types of functional footwear, including boots and shoes, along with detailed specifications and features to assist customers in making informed purchase decisions.
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hanwag.com Annual Revenue and Growth
hanwag.com's annual sales on its online store amounted to $2.9M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.
hanwag.com's monthly revenueOVER TIME
Over the past three months, hanwag.com revenue has experienced growth of 29%, compared to the preceding three months.
hanwag.com competitors
In September 2025, hanwag.com reported a revenue of $376,944 with 1,153 transactions and 180,550 sessions. The average order value (AOV) ranged from $325 to $350, with a conversion rate between 0.50% and 1.00%. Compared to its competitors, krusche-outdoor.de had a higher revenue of $458,290 with 1,947 transactions and 95,969 sessions. Their AOV was lower at $225-$250, but they had a higher conversion rate of 2.00%-2.50%. On the other hand, naturzeit.com had a revenue of $283,339 with 1,844 transactions and 97,256 sessions. Their AOV was the lowest at $150-$175, with a conversion rate of 1.50%-2.00%. Overall, hanwag.com performed well in terms of revenue and sessions compared to naturzeit.com but had a lower conversion rate than krusche-outdoor.de.
Revenue share by device at hanwag.com
In September large majority of sales on hanwag.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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hanwag.com channels
Identify top traffic channels that drive growth for hanwag.comand discover how performance of traffic channels has changed over time.
hanwag.com Google Ads spend
Evaluate hanwag.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hanwag.com devices
Review hanwag.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
