hanwag.com
The website hanwag.com primarily focuses on the sale of outdoor footwear. They offer a diverse range of products for various outdoor activities such as hiking, mountain climbing, and trekking. The website showcases different types of functional footwear, including boots and shoes, along with detailed specifications and features to assist customers in making informed purchase decisions.
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hanwag.com Annual Revenue and Growth
hanwag.com's annual sales on its online store amounted to $3.9M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.
hanwag.com's monthly revenueOVER TIME
Over the past three months, hanwag.com revenue has experienced decline of 0.14%, compared to the preceding three months.
hanwag.com competitors
In stark contrast to hanwag.com, which generated $261,000 in revenue with 895 transactions, krusche-outdoor.de achieved $853,000 from 4,112 transactions in August 2026. hanwag.com attracted 147,000 sessions, placing it second among its competitors, while krusche-outdoor.de led with 188,000 sessions. The average order value (AOV) for hanwag.com ranges between $275-300, notably higher than the $200-225 range seen at krusche-outdoor.de. However, hanwag.com trails significantly in conversion rate, reaching only 0.50-1.00%, while both krusche-outdoor.de and naturzeit.com outperform with rates of 2.00-2.50%. naturzeit.com, with revenue of $322,000 from 2,050 transactions, ranks above hanwag.com, underscoring the competitive landscape in the outdoor gear market. Overall, hanwag.com holds the lowest position in terms of revenue and transactions, indicating a need for strategic improvements to compete effectively.
Revenue share by device at hanwag.com
In August large majority of sales on hanwag.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
Industries hanwag.com operates in
hanwag.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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hanwag.com channels
Identify top traffic channels that drive growth for hanwag.comand discover how performance of traffic channels has changed over time.
hanwag.com Google Ads spend
Evaluate hanwag.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hanwag.com devices
Review hanwag.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
