hanwag.com
The website hanwag.com primarily focuses on the sale of outdoor footwear. They offer a diverse range of products for various outdoor activities such as hiking, mountain climbing, and trekking. The website showcases different types of functional footwear, including boots and shoes, along with detailed specifications and features to assist customers in making informed purchase decisions.
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hanwag.com Annual Revenue and Growth
hanwag.com's annual sales on its online store amounted to $2.9M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.
hanwag.com's monthly revenueOVER TIME
Over the past three months, hanwag.com revenue has experienced growth of 27%, compared to the preceding three months.
hanwag.com competitors
In November 2025, when comparing hanwag.com to its competitors, krusche-outdoor.de stands out with higher revenue at $516,072 and more transactions at 2,254, despite having fewer sessions than hanwag.com. The average order value (AOV) for krusche-outdoor.de falls within the range of $225-250, which is slightly lower than hanwag.com's AOV of $300-325. Additionally, krusche-outdoor.de boasts a higher conversion rate of 1.50-2.00%, surpassing hanwag.com's 0.50-1.00%. On the other hand, naturzeit.com falls slightly behind hanwag.com in terms of revenue, transactions, sessions, and AOV. However, naturzeit.com has a higher conversion rate of 2.00-2.50%, outperforming both hanwag.com and krusche-outdoor.de in this aspect. Overall, while hanwag.com shows strong performance in various metrics, there are competitors such as krusche-outdoor.de and naturzeit.com that excel in specific domains such as revenue and conversion rate.
Revenue share by device at hanwag.com
In November large majority of sales on hanwag.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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hanwag.com channels
Identify top traffic channels that drive growth for hanwag.comand discover how performance of traffic channels has changed over time.
hanwag.com Google Ads spend
Evaluate hanwag.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hanwag.com devices
Review hanwag.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
