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May 2025
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Home/Insights/Retailers/happytailpuppies.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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802K
Revenue
41.8K
Sessions
3.0-3.5%
Conv. rate
$500-600
AOV
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HappyTailPuppies.com is a website that offers a wide variety of puppies for sale. They provide a platform for customers to browse and purchase puppies of different breeds. The website serves as a marketplace for individuals seeking to buy adorable and healthy puppies from reputable breeders.

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happytailpuppies.com's revenueOVER TIME
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Over the past three months, happytailpuppies.com revenue has experienced decline of 25%, compared to the preceding three months.

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happytailpuppies.com revenue decline for last six months
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Top products on happytailpuppies.comby revenue

#1 Puppy Protection Program
$200
Price
$3.5M
Revenue
#2 2 Week: Just the Basics
$2.4K
Price
$116.8K
Revenue
#3 The Happily Ever After Puppy Starter Kit
$495
Price
$97.5K
Revenue
#4 Kobe - Available 2/26
$2.5K
Price
Revenue
#5 Noelle - Available Now
$807.5
Price
Revenue
#6 The Charming Puppy Starter Kit
$195
Price
Revenue
#7 Oliver - Available 1/8
$556.6
Price
Revenue
#8 Bowser - Available Now
$1.5K
Price
Revenue
#9 Lorenzo - Available Now
$200
Price
Revenue
#10 Emerson - Available Now
$1.9K
Price
Revenue
#1 Puppy Protection Program
$200
Price
$3.5M
Revenue
#2 2 Week: Just the Basics
$2.4K
Price
$116.8K
Revenue
#3 The Happily Ever After Puppy Starter Kit
$495
Price
$97.5K
Revenue
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OVERVIEW
happytailpuppies.com in the PETS industry had a revenue of $801,977, conversion rate of 3.00-3.50%, AOV of $575-600, and 41,808 sessions in May 2025. The median revenue in the category is $52,307, with iheartdogs.com leading at $1,087,080. The very high conversion rate is 3.93% and the very low is 1.27%. The highest AOV is $393, while the lowest is $53. iheartdogs.com had the most sessions at 789,964, compared to the median of 11,815 in the PETS industry.
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happytailpuppies.com competitors

In May 2025, happytailpuppies.com outperformed its competitor teacupspuppies.com in various metrics. happytailpuppies.com generated significantly higher revenue of $801,977 compared to teacupspuppies.com's $97,600. The number of transactions on happytailpuppies.com was also much higher at 1,370, whereas teacupspuppies.com only had 317 transactions. Additionally, happytailpuppies.com had more sessions with 41,808, in contrast to teacupspuppies.com's 24,120 sessions. The Average Order Value (AOV) on happytailpuppies.com ranged between $575-600, surpassing teacupspuppies.com's AOV of $300-325. Moreover, happytailpuppies.com had a superior conversion rate of 3.00-3.50%, while teacupspuppies.com had a lower conversion rate of 1.00-1.50%. Overall, happytailpuppies.com demonstrated stronger performance and competitiveness in the online puppies market compared to teacupspuppies.com.

teacupspuppies.com screenshot
#1 teacupspuppies.com
97.6K
Revenue
24.1K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
happytailpuppies.com vs top market performers
happytailpuppies.com
top retailers
conversion rate vs average order value for happytailpuppies.com and its competitors
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Revenue share by device at happytailpuppies.com

In May large majority of sales on happytailpuppies.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.

In May large majority of sales on happytailpuppies.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.
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happytailpuppies.com channels

Identify top traffic channels that drive growth for happytailpuppies.comand discover how performance of traffic channels has changed over time.

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happytailpuppies.com Google Ads spend

Evaluate happytailpuppies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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happytailpuppies.com devices

Review happytailpuppies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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happytailpuppies.com top markets

Explore happytailpuppies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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happytailpuppies.com country & global rank

Assess the ranking of happytailpuppies.com among other retailers within its primary country and worldwide.

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