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Dec 2025
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Home/Insights/Retailers/happytailpuppies.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for happytailpuppies.comhappytailpuppies.com

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2M
Revenue
Dec 25
75.9K
Sessions
Dec 25
4.0-4.5%
Conv. rate
Dec 25
$600-700
AOV
Dec 25
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HappyTailPuppies.com is a website that offers a wide variety of puppies for sale. They provide a platform for customers to browse and purchase puppies of different breeds. The website serves as a marketplace for individuals seeking to buy adorable and healthy puppies from reputable breeders.

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happytailpuppies.com Annual Revenue and Growth

happytailpuppies.com's annual sales on its online store amounted to $14.2M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$14.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
happytailpuppies.com revenue by year

happytailpuppies.com's monthly revenueOVER TIME
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Over the past three months, happytailpuppies.com revenue has experienced growth of 97%, compared to the preceding three months.

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happytailpuppies.com revenue growth for last six months
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Top products on happytailpuppies.comby revenue

#1 Puppy Protection Program
$200
Price
$5.5M
Revenue
#2 4 Week: Pet-tential Unleashed
$3.1K
Price
$339.4K
Revenue
#3 3 Week: Puppy Basics
$1.6K
Price
$279.1K
Revenue
#4 The Happily Ever After Puppy Starter Kit
$495
Price
Revenue
#5 Elliot - Available Now
$200
Price
Revenue
#6 Gus - Available 12/31
$200
Price
Revenue
#7 Bibi - Available 12/3
$200
Price
Revenue
#8 Emerson - Available Now
$200
Price
Revenue
#9 Kylie - Available now
$200
Price
Revenue
#10 Carmen - Available Now
$2.5K
Price
Revenue
#1 Puppy Protection Program
$200
Price
$5.5M
Revenue
#2 4 Week: Pet-tential Unleashed
$3.1K
Price
$339.4K
Revenue
#3 3 Week: Puppy Basics
$1.6K
Price
$279.1K
Revenue
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OVERVIEW
In December 2025, happytailpuppies.com led the pets and animals industry with remarkable online sales of $2,022,703, far exceeding the median of $58,771, boasting a conversion rate of 4.00-4.50%, higher than the sector's average of 4.44%. With an impressive average order value (AOV) of $625-650, it significantly surpassed the high AOV of $355. The site recorded 75,859 sessions, notably above the median of 10,896, solidifying its position as the largest online store in the PETS category.
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happytailpuppies.com competitors

In December 2025, happytailpuppies.com outperformed its competitor teacupspuppies.com in several key metrics. happytailpuppies.com generated a revenue of $2,022,703 from 3,154 transactions and 75,859 sessions, with an average order value (AOV) ranging between $625-650 and a conversion rate of 4.00-4.50%. On the other hand, teacupspuppies.com only earned $79,100 in revenue from 235 transactions and 17,714 sessions, with an AOV of $325-350 and a conversion rate of 1.00-1.50%. The significant difference in revenue, transactions, sessions, AOV, and conversion rates between happytailpuppies.com and teacupspuppies.com clearly indicates that happytailpuppies.com is a more successful and profitable online platform in the puppy sales industry.

teacupspuppies.com screenshot
#1 teacupspuppies.com
79.1K
Revenue
17.7K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
happytailpuppies.com vs top market performers
happytailpuppies.com
top retailers
conversion rate vs average order value for happytailpuppies.com and its competitors
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Revenue share by device at happytailpuppies.com

In December large majority of sales on happytailpuppies.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In December large majority of sales on happytailpuppies.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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happytailpuppies.com channels

Identify top traffic channels that drive growth for happytailpuppies.comand discover how performance of traffic channels has changed over time.

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happytailpuppies.com Google Ads spend

Evaluate happytailpuppies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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happytailpuppies.com devices

Review happytailpuppies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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happytailpuppies.com top markets

Explore happytailpuppies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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happytailpuppies.com country & global rank

Assess the ranking of happytailpuppies.com among other retailers within its primary country and worldwide.

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