harley-davidson.com
Shop the Official Harley-Davidson site for new & used motorcycles, genuine parts & apparel. Locate a dealer or sign up for a test ride. Free Shipping over $50.
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harley-davidson.com Annual Revenue and Growth
harley-davidson.com's annual sales on its online store amounted to $131M in 2025, broadly flat year over year. For 2026, revenue is expected to decline by 0-5%.
harley-davidson.com's monthly revenueOVER TIME
Over the past three months, harley-davidson.com revenue has experienced growth of 17%, compared to the preceding three months.
harley-davidson.com competitors
In May 2026, harley-davidson.com generated a revenue of $10,312,564 from 54,699 transactions across 4,906,109 sessions, with an average order value (AOV) of $175-200 and a conversion rate of 1.00-1.50%. Comparatively, revzilla.com led the competitors with $22,615,819 in revenue, 79,999 transactions, and a higher AOV of $275-300, though sharing a similar conversion rate. jpcycles.com, with $8,879,894 in revenue, achieved 23,352 transactions but had the highest AOV at $375-400. denniskirk.com reported a lower revenue of $4,283,854, and a conversion rate of 0.50-1.00%, despite an AOV of $325-350. wisconsinharley.com, with the lowest figures at $114,995, had a conversion rate consistent with harley-davidson.com. vikingbags.com generated $595,959 but suffered from a low conversion rate of 0.00-0.50%. Overall, harley-davidson.com remains competitive within the marketplace.
Revenue share by device at harley-davidson.com
In May large majority of sales on harley-davidson.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries harley-davidson.com operates in
harley-davidson.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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harley-davidson.com channels
Identify top traffic channels that drive growth for harley-davidson.comand discover how performance of traffic channels has changed over time.
harley-davidson.com Google Ads spend
Evaluate harley-davidson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
harley-davidson.com devices
Review harley-davidson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
