harley-davidson.com
Shop the Official Harley-Davidson site for new & used motorcycles, genuine parts & apparel. Locate a dealer or sign up for a test ride. Free Shipping over $50.
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harley-davidson.com Annual Revenue and Growth
harley-davidson.com's annual sales on its online store amounted to $131M in 2025, broadly flat year over year. For 2026, revenue is expected to decline by 0-5%.
harley-davidson.com's monthly revenueOVER TIME
Over the past three months, harley-davidson.com revenue has experienced growth of 6.5%, compared to the preceding three months.
harley-davidson.com competitors
In June 2026, harley-davidson.com generated $11,149,693 in revenue with 58,489 transactions across 5,150,871 sessions, boasting an average order value (AOV) of $175-200 and a conversion rate of 1.00-1.50%. In comparison, revzilla.com outperformed with $22,745,806 in revenue from 80,042 transactions over 7,110,648 sessions, achieving a higher AOV of $275-300. jpcycles.com also performed well, earning $6,912,280 with an impressive AOV of $350-375, although its conversion rate fell within the same range as harley-davidson.com. Conversely, denniskirk.com saw significant revenue at $4,143,572 but had a lower conversion rate of 0.50-1.00%. wisconsinharley.com, while targeting a niche market, only reached $103,898 in revenue. vikingbags.com lagged behind with $513,872, highlighting the strong competitive landscape harley-davidson.com operates within.
Revenue share by device at harley-davidson.com
In June large majority of sales on harley-davidson.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries harley-davidson.com operates in
harley-davidson.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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harley-davidson.com channels
Identify top traffic channels that drive growth for harley-davidson.comand discover how performance of traffic channels has changed over time.
harley-davidson.com Google Ads spend
Evaluate harley-davidson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
harley-davidson.com devices
Review harley-davidson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
