harley-davidson.com
Shop the Official Harley-Davidson site for new & used motorcycles, genuine parts & apparel. Locate a dealer or sign up for a test ride. Free Shipping over $50.
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harley-davidson.com Annual Revenue and Growth
harley-davidson.com's annual sales on its online store amounted to $131M in 2025, broadly flat year over year. For 2026, revenue is expected to decline by 0-5%.
harley-davidson.com's monthly revenueOVER TIME
Over the past three months, harley-davidson.com revenue has experienced decline of 15%, compared to the preceding three months.
harley-davidson.com competitors
In August 2026, harley-davidson.com stands out with its revenue of $8.7 million, ranking second among competitors. It also records 49,700 transactions and 4.1 million sessions, both figures placing it behind revzilla.com, which leads with 22.2 million in revenue and 78,400 transactions. While harley-davidson.com’s average order value (AOV) ranges from $150-175, it trails behind competitors like denniskirk.com and jpcycles.com, which have significantly higher AOVs of $350-375. The conversion rate for harley-davidson.com is between 1.00-1.50%, comparable to its rivals. Overall, harley-davidson.com outperforms all except revzilla.com in key performance metrics, establishing itself as a formidable player in the motorcycle accessory market.
Revenue share by device at harley-davidson.com
In August large majority of sales on harley-davidson.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries harley-davidson.com operates in
harley-davidson.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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harley-davidson.com channels
Identify top traffic channels that drive growth for harley-davidson.comand discover how performance of traffic channels has changed over time.
harley-davidson.com Google Ads spend
Evaluate harley-davidson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
harley-davidson.com devices
Review harley-davidson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
