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Grips
Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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196.9K
Revenue
Dec 25
368.8K
Sessions
Dec 25
0.0-0.5%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
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Harum.io is a website offering a range of products for online shoppers. The website sells various items across different categories such as fashion, electronics, home decor, and more. Visitors can explore and purchase a diverse selection of products conveniently. Note: This description does not promote the website.

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harum.io Annual Revenue and Growth

harum.io's annual sales on its online store amounted to $6.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$6.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
harum.io revenue by year

harum.io's monthly revenueOVER TIME
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Over the past three months, harum.io revenue has experienced growth of 5.5%, compared to the preceding three months.

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harum.io revenue growth for last six months
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OVERVIEW
In December 2025, harum.io, operating in the FASHION AND APPAREL sector, generated $196,874 in online sales, significantly surpassing the median revenue of $92,600. However, its conversion rate of 0.00-0.50% lags behind the industry high of 3.17%, while the average order value (AOV) ranges between $200-225, below the sector's peak of $389. With 368,764 sessions, harum.io exceeds the median of 39,789 but pales in comparison to the 304,519,814 sessions of shein.com, illustrating the competitive landscape in which it operates.
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harum.io competitors

In December 2025, harum.io generated $196,874 in revenue from 877 transactions and 368,764 sessions, with an average order value (AOV) ranging from $200 to $225 and a conversion rate of 0.00% to 0.50%. In comparison, kpoptown.com outperformed harum.io with $408,264 in revenue from 2,511 transactions and 152,144 sessions, AOV between $150 and $175, and a higher conversion rate of 1.50% to 2.00%. On the other hand, linefriends.com lagged behind harum.io with $140,234 in revenue from 1,088 transactions and 54,410 sessions, AOV between $125 and $150, and the same conversion rate as kpoptown.com at 1.50% to 2.00%. Overall, harum.io faces stiff competition in terms of revenue and conversion rates, particularly from kpoptown.com.

kpoptown.com screenshot
#1 kpoptown.com
408.3K
Revenue
152.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
linefriends.com screenshot
#2 linefriends.com
140.2K
Revenue
54.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
harum.io vs top market performers
harum.io
top retailers
conversion rate vs average order value for harum.io and its competitors
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Revenue share by device at harum.io

In December large majority of sales on harum.io, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.

In December large majority of sales on harum.io, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.
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harum.io channels

Identify top traffic channels that drive growth for harum.ioand discover how performance of traffic channels has changed over time.

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harum.io Google Ads spend

Evaluate harum.io's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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harum.io devices

Review harum.io's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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harum.io top markets

Explore harum.io's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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harum.io country & global rank

Assess the ranking of harum.io among other retailers within its primary country and worldwide.

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