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May 2025
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Home/Insights/Retailers/hatclub.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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1.7M
Revenue
782.4K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
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HatClub.com is a comprehensive website offering hat enthusiasts a wide variety of headwear options. They sell an extensive collection of hats from popular sports teams, brands, and iconic designs. The site provides a seamless shopping experience, showcasing different hat styles, fits, and materials to cater to diverse customer preferences.

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hatclub.com's revenueOVER TIME
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Over the past three months, hatclub.com revenue has experienced growth of 3.7%, compared to the preceding three months.

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hatclub.com revenue growth for last six months
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OVERVIEW
In May 2025, hatclub.com in the FASHION AND APPAREL industry saw a revenue of $1,728,662 with a conversion rate of 2.00-2.50% and an AOV of $100-125. The site had 782,383 sessions, falling short of the industry's largest session count of 224,142,058 from shein.com, while surpassing the median of 33,223 sessions. The highest AOV recorded in the industry was $415, while the lowest was $82, highlighting hatclub.com's moderate performance across key metrics.
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hatclub.com competitors

In May 2025, hatclub.com generated $1,728,662 in revenue from 16,322 transactions with 782,383 sessions, boasting an Average Order Value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, neweracap.com leads the pack with $12,456,859 in revenue, 87,645 transactions, and 3,946,172 sessions, with a slightly higher AOV of $125-150 but a similar conversion rate. On the other hand, hatheaven.com lagged behind with only $205,083 in revenue from 2,740 transactions and 263,149 sessions, reflecting a lower AOV of $50-75 and a conversion rate of 1.00-1.50%. 47brand.com and ecapcity.com fell in between, while proimageamerica.com showcased a higher AOV of $150-175 and a stellar conversion rate of 3.00-3.50%. Despite facing tough competition, hatclub.com held its own in the market with a solid performance in key metrics.

neweracap.com screenshot
#1 neweracap.com
12.5M
Revenue
3.9M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
hatheaven.com screenshot
#2 hatheaven.com
205.1K
Revenue
263.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
ecapcity.com screenshot
#3 ecapcity.com
72.6K
Revenue
53.2K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
proimageamerica.com screenshot
#4 proimageamerica.com
134.2K
Revenue
26.1K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
47brand.com screenshot
#5 47brand.com
2.4M
Revenue
1.6M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
hatclub.com vs top market performers
hatclub.com
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conversion rate vs average order value for hatclub.com and its competitors
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Revenue share by device at hatclub.com

In May large majority of sales on hatclub.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices.

In May large majority of sales on hatclub.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices.
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hatclub.com channels

Identify top traffic channels that drive growth for hatclub.comand discover how performance of traffic channels has changed over time.

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hatclub.com Google Ads spend

Evaluate hatclub.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hatclub.com devices

Review hatclub.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hatclub.com top markets

Explore hatclub.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hatclub.com country & global rank

Assess the ranking of hatclub.com among other retailers within its primary country and worldwide.

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