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Mar 2026
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Home/Insights/Retailers/hatclub.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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1.7M
Revenue
Mar 26
809.7K
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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HatClub.com is a comprehensive website offering hat enthusiasts a wide variety of headwear options. They sell an extensive collection of hats from popular sports teams, brands, and iconic designs. The site provides a seamless shopping experience, showcasing different hat styles, fits, and materials to cater to diverse customer preferences.

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hatclub.com Annual Revenue and Growth

hatclub.com's annual sales on its online store amounted to $19.4M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$19.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hatclub.com revenue by year

hatclub.com's monthly revenueOVER TIME
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Over the past three months, hatclub.com revenue has experienced decline of 18%, compared to the preceding three months.

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hatclub.com revenue decline for last six months
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OVERVIEW
In March 2026, hatclub.com generated impressive online sales of $1,737,681, far exceeding the FASHION AND APPAREL median of $83,040, while its conversion rate ranged between 2.00-2.50%, below the high benchmark of 3.14%. With an average order value (AOV) between $100-125, it also fell short of the category's high of $377. The site recorded 809,692 sessions, significantly higher than the median of 36,457, but well below the industry leader shein.com, which amassed 298,145,068 sessions, highlighting hatclub.com’s strong market position despite intense competition in the FASHION AND APPAREL sector.
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hatclub.com competitors

When comparing hatclub.com to its competitors as of March 2026, we see that neweracap.com stands out with the highest revenue of $16,280,867, followed by 47brand.com with $2,887,321. In terms of transactions, neweracap.com leads with 117,736 transactions, while hatclub.com comes in second with 16,640 transactions. However, hatclub.com has the highest average order value (AOV) range of $100-$125, tied with ecapcity.com, while proimageamerica.com has the highest AOV range of $150-$175. In conversion rate, hatclub.com and 47brand.com are tied for the highest range of 2.00-2.50%. Overall, hatclub.com performs well in revenue and AOV compared to its competitors, showing strength in customer spending habits and sales performance.

neweracap.com screenshot
#1 neweracap.com
16.3M
Revenue
6M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
hatheaven.com screenshot
#2 hatheaven.com
234.4K
Revenue
223.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
ecapcity.com screenshot
#3 ecapcity.com
36.6K
Revenue
39K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
proimageamerica.com screenshot
#4 proimageamerica.com
121.9K
Revenue
29.3K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
47brand.com screenshot
#5 47brand.com
2.9M
Revenue
1.9M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
hatclub.com vs top market performers
hatclub.com
top retailers
conversion rate vs average order value for hatclub.com and its competitors
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Revenue share by device at hatclub.com

In March large majority of sales on hatclub.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In March large majority of sales on hatclub.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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hatclub.com channels

Identify top traffic channels that drive growth for hatclub.comand discover how performance of traffic channels has changed over time.

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hatclub.com Google Ads spend

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hatclub.com devices

Review hatclub.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hatclub.com top markets

Explore hatclub.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hatclub.com country & global rank

Assess the ranking of hatclub.com among other retailers within its primary country and worldwide.

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