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Dec 2025
All countries
Home/Insights/Retailers/hatclub.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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1.8M
Revenue
Dec 25
809.5K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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HatClub.com is a comprehensive website offering hat enthusiasts a wide variety of headwear options. They sell an extensive collection of hats from popular sports teams, brands, and iconic designs. The site provides a seamless shopping experience, showcasing different hat styles, fits, and materials to cater to diverse customer preferences.

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hatclub.com Annual Revenue and Growth

hatclub.com's annual sales on its online store amounted to $21.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$21.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hatclub.com revenue by year

hatclub.com's monthly revenueOVER TIME
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Over the past three months, hatclub.com revenue has experienced growth of 20%, compared to the preceding three months.

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hatclub.com revenue growth for last six months
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OVERVIEW
In December 2025, hatclub.com, a prominent player in the lifestyle/fashion and apparel industry, achieved online sales revenue of $1,791,488, significantly surpassing the median of $92,600, with a conversion rate between 2.00-2.50%, slightly below the high of 3.17%. Its average order value (AOV) ranged from $100-125, below the high of $389. The site attracted 809,526 sessions, considerably higher than the industry median of 39,789 but far from shein.com's leading 304,519,814 sessions, reflecting hatclub.com's robust market presence amidst a competitive landscape.
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hatclub.com competitors

In December 2025, hatclub.com generated a revenue of $1,791,488 from 17,045 transactions and 809,526 sessions with an average order value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. Compared to its competitors, neweracap.com stands out with a significantly higher revenue of $15,483,076 from 118,139 transactions and 4,423,185 sessions. The AOV for neweracap.com falls in the range of $125-150, and their conversion rate is 2.50-3.00%. On the other hand, hatheaven.com has a much lower revenue of $148,592 from 2,040 transactions and 215,399 sessions, with an AOV of $50-75 and a conversion rate of 0.50-1.00%. ecapcity.com and 47brand.com fall somewhere in between, with ecapcity.com having a revenue of $82,066 and 700 transactions, while 47brand.com boasts a revenue of $3,318,597 with 56,054 transactions.

neweracap.com screenshot
#1 neweracap.com
15.5M
Revenue
4.4M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
hatheaven.com screenshot
#2 hatheaven.com
148.6K
Revenue
215.4K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
ecapcity.com screenshot
#3 ecapcity.com
82.1K
Revenue
49.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
47brand.com screenshot
#4 47brand.com
3.3M
Revenue
1.3M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
hatstoreworld.com screenshot
#5 hatstoreworld.com
293.8K
Revenue
179.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
hatclub.com vs top market performers
hatclub.com
top retailers
conversion rate vs average order value for hatclub.com and its competitors
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Revenue share by device at hatclub.com

In December large majority of sales on hatclub.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In December large majority of sales on hatclub.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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hatclub.com channels

Identify top traffic channels that drive growth for hatclub.comand discover how performance of traffic channels has changed over time.

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hatclub.com Google Ads spend

Evaluate hatclub.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hatclub.com devices

Review hatclub.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hatclub.com top markets

Explore hatclub.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hatclub.com country & global rank

Assess the ranking of hatclub.com among other retailers within its primary country and worldwide.

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