Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2026
All countries
Home/Insights/Retailers/hatclub.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for hatclub.comhatclub.com

Start benchmarking for free
Sign in with GoogleSign up with Google
2.2M
Revenue
Aug 26
881.6K
Sessions
Aug 26
2.0-2.5%
Conv. rate
Aug 26
$100-125
AOV
Aug 26
Loading...

HatClub.com is a comprehensive website offering hat enthusiasts a wide variety of headwear options. They sell an extensive collection of hats from popular sports teams, brands, and iconic designs. The site provides a seamless shopping experience, showcasing different hat styles, fits, and materials to cater to diverse customer preferences.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

hatclub.com Annual Revenue and Growth

hatclub.com's annual sales on its online store amounted to $19.4M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$19.4M
Annual growth forecast2025/2026
20-50%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
hatclub.com revenue by year

hatclub.com's monthly revenueOVER TIME
View real-time data

Over the past three months, hatclub.com revenue has experienced growth of 18%, compared to the preceding three months.

View real-time data
hatclub.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
hatclub.com operates within the fashion and apparel category and performs notably well. In August 2026, it generated $2.2 million in online sales, significantly higher than the typical fashion and apparel retailer's revenue of around $87,900. Its conversion rate stands at 2.00-2.50%, comfortably within the category's typical range of 0.65% to 3.1%. With an average order value (AOV) of $100-125, hatclub.com also falls within the typical fashion and apparel retailer range of $84 to $408. Furthermore, it recorded 882,000 sessions, well above the typical fashion and apparel retailer’s 37,200 sessions.
Read more

hatclub.com competitors

In August 2026, neweracap.com stands out with a revenue of $19.3 million and 113,000 transactions, significantly outpacing its competitors. hatclub.com follows in revenue with $2.2 million from 18,600 transactions, ranking third among its peers. neweracap.com also leads in sessions at 5.4 million, while hatclub.com records 882,000 sessions, which is considerably lower than neweracap.com. Meanwhile, 47brand.com achieves a revenue of $4.5 million with 68,200 transactions, showcasing a strong performance as well. hatheaven.com and ecapcity.com trail behind, generating $172,000 and $77,700, respectively. Despite its smaller scale, hatclub.com maintains a competitive conversion rate of 2.00-2.50%, similar to neweracap.com, while outperforming hatheaven.com and ecapcity.com, which both fall within 1.00-1.50%.

neweracap.com screenshot
#1 neweracap.com
19.3M
Revenue
5.4M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
hatheaven.com screenshot
#2 hatheaven.com
171.6K
Revenue
167.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
ecapcity.com screenshot
#3 ecapcity.com
77.7K
Revenue
48K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
proimageamerica.com screenshot
#4 proimageamerica.com
184.2K
Revenue
27.6K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
47brand.com screenshot
#5 47brand.com
4.5M
Revenue
2.8M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
hatclub.com vs top market performers
hatclub.com
top retailers
conversion rate vs average order value for hatclub.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at hatclub.com

In August large majority of sales on hatclub.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In August large majority of sales on hatclub.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

Industries hatclub.com operates in

hatclub.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

hatclub.com channels

Identify top traffic channels that drive growth for hatclub.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

hatclub.com Google Ads spend

Evaluate hatclub.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

hatclub.com devices

Review hatclub.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

hatclub.com top markets

Explore hatclub.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

hatclub.com country & global rank

Assess the ranking of hatclub.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard