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May 2026
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Home/Insights/Retailers/hatclub.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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2.3M
Revenue
May 26
1M
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$100-125
AOV
May 26
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HatClub.com is a comprehensive website offering hat enthusiasts a wide variety of headwear options. They sell an extensive collection of hats from popular sports teams, brands, and iconic designs. The site provides a seamless shopping experience, showcasing different hat styles, fits, and materials to cater to diverse customer preferences.

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hatclub.com Annual Revenue and Growth

hatclub.com's annual sales on its online store amounted to $19.4M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$19.4M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
hatclub.com revenue by year

hatclub.com's monthly revenueOVER TIME
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Over the past three months, hatclub.com revenue has experienced growth of 27%, compared to the preceding three months.

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hatclub.com revenue growth for last six months
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OVERVIEW
In May 2026, hatclub.com, operating in the FASHION AND APPAREL sector, achieved impressive online sales of $2,263,497, significantly surpassing the median revenue of $74,720, despite the leading competitor, shein.com, generating $869,380,784. The site maintained a conversion rate of 1.50-2.00%, below the high benchmark of 3.18% but above the low of 0.72%. With an average order value (AOV) between $100-125, hatclub.com performed moderately, compared to the industry high of $405 and low of $80. The store attracted 1,029,465 sessions, a substantial figure compared to the lifestyle median of 29,212 sessions.
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hatclub.com competitors

In May 2026, hatclub.com generated $2,263,497 in revenue with a conversion rate of 1.50-2.00%, serving 1,029,465 sessions and achieving an average order value (AOV) of $100-125. Compared to competitors, neweracap.com led with $20,218,111 in revenue, higher transactions at 122,288, and a better conversion rate of 2.00-2.50%. Meanwhile, 47brand.com reported $3,898,767 in revenue, serving 2,452,316 sessions with a conversion rate of 2.00-2.50%, demonstrating significant market penetration. hatheaven.com and ecapcity.com struggled with lower revenues at $172,270 and $72,859, respectively, and conversion rates between 0.50-1.00%. proimageamerica.com showed promise with a conversion rate of 3.00-3.50%, but its revenue of $229,421 reflects a smaller scale compared to hatclub.com. Overall, while hatclub.com performs well, it faces stiff competition from larger players in the hat retail market.

neweracap.com screenshot
#1 neweracap.com
20.2M
Revenue
5.7M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
hatheaven.com screenshot
#2 hatheaven.com
172.3K
Revenue
190.3K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
ecapcity.com screenshot
#3 ecapcity.com
72.9K
Revenue
65.4K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
proimageamerica.com screenshot
#4 proimageamerica.com
229.4K
Revenue
42.7K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
47brand.com screenshot
#5 47brand.com
3.9M
Revenue
2.5M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
hatclub.com vs top market performers
hatclub.com
top retailers
conversion rate vs average order value for hatclub.com and its competitors
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Revenue share by device at hatclub.com

In May large majority of sales on hatclub.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In May large majority of sales on hatclub.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

Industries hatclub.com operates in

hatclub.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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hatclub.com channels

Identify top traffic channels that drive growth for hatclub.comand discover how performance of traffic channels has changed over time.

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hatclub.com Google Ads spend

Evaluate hatclub.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hatclub.com devices

Review hatclub.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hatclub.com top markets

Explore hatclub.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hatclub.com country & global rank

Assess the ranking of hatclub.com among other retailers within its primary country and worldwide.

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