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Sep 2025
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Home/Insights/Retailers/healthasitoughttobe.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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19.6K
Revenue
Sep 25
4.9K
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Healthasitoughttobe.com offers a range of health products, including supplements, herbs, and skin care items. Their selection encompasses various categories such as immune system support, hormonal balance, natural remedies, and personal care. The website contains detailed product information for shoppers seeking healthier alternatives.

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healthasitoughttobe.com Annual Revenue and Growth

healthasitoughttobe.com's annual sales on its online store amounted to $281.9K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$281.9K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
healthasitoughttobe.com revenue by year

healthasitoughttobe.com's monthly revenueOVER TIME
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Over the past three months, healthasitoughttobe.com revenue has experienced decline of 5.5%, compared to the preceding three months.

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healthasitoughttobe.com revenue decline for last six months
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OVERVIEW
In September 2025, healthasitoughttobe.com reported online sales revenue of $19,562, significantly lower than the health industry median of $86,581, with a conversion rate between 3.50-4.00%, slightly below the industry high of 5.22%. The site's average order value (AOV) ranged from $100-125, while the industry's high AOV reaches $381. Additionally, the site recorded 4,892 sessions, far below the median of 24,842 in the health category and significantly less than walgreens.com, which achieved 57,099,485 sessions. Overall, these metrics highlight healthasitoughttobe.com’s challenges in competing within the health sector.
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healthasitoughttobe.com competitors

In September 2025, healthasitoughttobe.com outperformed its competitors in terms of revenue, with a total revenue of $19,562 compared to raisethemwell.com's $2,555 and pullingdownthemoon.com's $22,467. healthasitoughttobe.com also had the highest number of transactions at 178, surpassing raisethemwell.com's 114 and pullingdownthemoon.com's 133. Additionally, healthasitoughttobe.com had the highest number of sessions with 4,892, while raisethemwell.com had 3,271 and pullingdownthemoon.com had 4,301. In terms of average order value (AOV), healthasitoughttobe.com fell within the range of $100-125, while raisethemwell.com had an AOV of $0-25 and pullingdownthemoon.com had an AOV of $150-175. The conversion rate for healthasitoughttobe.com was also competitive at 3.50-4.00%, similar to pullingdownthemoon.com, but higher than raisethemwell.com. Overall, healthasitoughttobe.com demonstrated strong performance in key metrics compared to its competitors in the health and wellness domain.

raisethemwell.com screenshot
#1 raisethemwell.com
2.6K
Revenue
3.3K
Sessions
3.0-3.5%
Conv. rate
$0-25
AOV
pullingdownthemoon.com screenshot
#2 pullingdownthemoon.com
22.5K
Revenue
4.3K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
healthasitoughttobe.com vs top market performers
healthasitoughttobe.com
top retailers
conversion rate vs average order value for healthasitoughttobe.com and its competitors
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Revenue share by device at healthasitoughttobe.com

In September large majority of sales on healthasitoughttobe.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on healthasitoughttobe.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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healthasitoughttobe.com channels

Identify top traffic channels that drive growth for healthasitoughttobe.comand discover how performance of traffic channels has changed over time.

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healthasitoughttobe.com Google Ads spend

Evaluate healthasitoughttobe.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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healthasitoughttobe.com devices

Review healthasitoughttobe.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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healthasitoughttobe.com top markets

Explore healthasitoughttobe.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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healthasitoughttobe.com country & global rank

Assess the ranking of healthasitoughttobe.com among other retailers within its primary country and worldwide.

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